Affordable Tire
#4 organic for "tire shop spokane." Not bad — but three sites sit above you. Liberty Tire and The Tire Store are both outranking you, and Yelp is pulling the #3 slot before your site even appears. That's the gap. Your Google Business Profile is solid. 493 reviews at a 4.3 rating gives you real credibility that the rankings don't yet reflect. Two things are holding the site back. No structured data — the search engine can't confirm what your page is about without reading it the hard way. Your localization signals are thin too; the title mentions Spokane, but the meta description and contact markup don't reinforce it. This report shows you exactly where those signals are missing and what fixing them does to your position.
1Where You Actually Rank in Spokane
1 cached queryOn page one but below the local pack. Roughly 70% of clicks for this kind of query go to the 3-pack, so moving from organic #4 into local-pack #1–3 is the highest-leverage shift here.
What the Top 3 Do That Affordable Tire Doesn't
Organic top 3 · “tire shop spokane”Audited values come from our Spokane dataset of > 40 local sites. Where a competitor is a national directory (Yelp, Reddit, etc.) we mark it as such — the signal is that those showed up in your local SERP at all, which is its own diagnosis.
Your Full Spokane Keyword Footprint
Beyond the three queries above — see where afftire.comranks across neighborhood and modifier long-tail (“south hill,” “affordable,” “near me,” and more). One free deep profile, yours to keep.
2Your Spokane Signal
Local-anchor auditTitle mentions Spokane, but supporting signals (meta description, contact info) are thin.
3How the Audit Scores It
Composite — supporting signal4Diagnosis & Prescription
1 critical · 0 material · 0 polishSign in to see the specific fix for each finding.
The diagnosis below is free. The actionable fix for each one — and an emailed copy of the full report — unlock with a single Google sign-in. We don't spam, sell, or share. One human reads replies.
These fixes are doable in-house — but if you'd rather hand them off, August SEO works with Spokane businesses on exactly this. No pitch, no pressure. Just say the word.
5Among the Spokane Sites We've Audited
1 above youA separate lens from the SERP positioning above. This ranks tire-shop by composite audit score, across the 4 sites we've measured in this vertical.
6Raw Signals
Supporting measurements7Want the Report by Email Too?
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The diagnosis below is free. The actionable fix for each one — and an emailed copy of the full report — unlock with a single Google sign-in. We don't spam, sell, or share. One human reads replies.