Appliance Repair Spokane
86 out of 100. That's a real score. You're ranking #4 for "appliance repair spokane" — behind a domain that's literally named after the query, a Yelp aggregator, and a Reddit thread. Third out of eight audited competitors in Spokane. Not the gap, the position. Your localization is dialed in — title and meta both name the city clearly, and that signals Spokane to Google as well as anyone in this category. The 4.9 rating across 460 reviews is the kind of trust signal most shops never build. The technical side is where ground gets left. Seven H1 tags on a page means Google can't identify a single clear topic — it reads the page as scattered. Your LocalBusiness schema is incomplete, so structured data isn't confirming your service area and category to the index the way it should. Fix those two things and the gap to #1 gets structural, not speculative. The report shows exactly where each break is.
1Your Spokane Standing
#3 of 8Sign in to see who's ahead of you.
Composite score blends on-page, reputation, and local-search signals. Full methodology at /data.
This is the field you're measured against — every Spokane Appliance Repair we track, captured and time-stamped. The gaps below are your position inside it.
2Where Customers Decide
Reviews · trust signalReviews are the one ranking signal your customers read before they ever load your site. Google reads it too — review volume and rating feed the local pack directly.
Drag your review count up. We re-rank you on reviews against the same Spokane field, live — every competitor stays fixed.
You sit at #3 today. Drag the reviews up to see what the climb buys.
3Your Live Google Position
Sign in to unlockYou're not in Google's local 3-pack for Spokane Appliance Repair.
Organic #4, and invisible on the map where buyers look first. See who's holding the three spots — and how to take one.
4What to Fix, in Order of What It Costs
0 costly · 3 material · 1 polishRanked by what each gap costs you, not by how a scanner flags it. The top of this list is where you're losing the call or the click today. Work down from there.
You're just below the three businesses that get the calls.
The top three map results take most of the clicks. You're close — close enough that reviews and a few fixes can move you in.
Fix: Strengthen NAP consistency across citations, build reviews, and add LocalBusiness schema if missing.
Technical detail · for your developer
Ranking #4 for the primary organic query — Positions 4–7 sit below the top organic results, where the first three capture most of the clicks. — Strengthen NAP consistency across citations, build reviews, and add LocalBusiness schema if missing.
Your address and phone aren't where Google looks for them.
The local pack runs on matching name, address, and phone. A gap here is a reason to rank the shop next door instead.
Fix: Fill in streetAddress, addressLocality, postalCode, andTechnical detail · for your developer
LocalBusiness schema is incomplete — Address or phone is missing from the LocalBusiness schema — both are required for the local pack signal. — Fill in streetAddress, addressLocality, postalCode, and telephone in the LocalBusiness JSON-LD block.
Your page sends Google mixed signals about its topic.
Several competing headings dilute the point. Google can't tell what the page is for, so it ranks you for less.
Fix: Keep only one H1Technical detail · for your developer
Multiple H1 tags (7) — Multiple H1s dilute heading hierarchy and confuse crawlers. — Keep only one H1; convert the rest to H2/H3 as appropriate.
Your search headline gets cut off mid-word.
Too long and Google truncates it; too short and it says nothing. Either way the click goes to a clearer competitor.
Fix: Rewrite the page title to land between 30 and 65 charactersTechnical detail · for your developer
Title tag is too long (68 chars) — Titles should be 30–65 characters to display fully in search results. — Rewrite the page title to land between 30 and 65 characters with the primary keyword and location.
These fixes are doable in-house — but if you'd rather hand them off, August SEO works with Spokane businesses on exactly this. No pitch, no pressure. Just say the word.
You don't have to close this gap alone.
You've seen exactly what's costing you. Hand us the top three and we ship the fixes, then prove the move with a re-run of this same audit.
- We fix your three highest-leverage gaps — schema, Google Business Profile, and on-page
- We re-run your audit and show you the score move
- One Spokane business per vertical — we don't work with your competitors
One operator, one client per vertical. If we're already working with a competitor in your space, we'll tell you straight.
See who's beating you — and the exact fix for each gap.
The diagnosis above is free. The named competitors, your live Google position, and the specific fix for each finding unlock with a single Google sign-in. No card, no pitch, no spam — one human reads replies.
We email this report once and reply if you reply.
›Full Technical Detail
Authority · trajectory · load · raw signals
At a typical 2% inquiry rate, that 2,200-search gap is about
This is Largest Contentful Paint — the moment your main content actually appears on a phone. Google's bar for “good” is 2.5s. Past it, visitors leave before the page finishes, and Google ranks you lower for it.
Strong Spokane signal — your title and meta both name the city to Google.