Spokane local-SEO audit · prepared for

Best Spokane Florist

anthesisco.com·Florists·Spokane area
85
Score · 100 point composite
Strong
Across PageSpeed Insights mobile + desktop, on-page hygiene, structured-data adoption, Google Business Profile completeness, and local-pack visibility. Measured June 19, 2026.

Rank 3 on "best florist spokane" is a real position. spokane4seasonsflowers.net and lilaccityblooms.com are sitting above you right now — that's the gap this report closes. Your 4.9 rating across 56 reviews is strong social proof. Google reads it the same way a customer does. Your localization signals are working too: the city name shows up correctly in your title and meta, so Google knows exactly where you operate. Two things are holding back the climb. Mobile load speed is the urgent one — slow mobile performance is a direct ranking signal, not a cosmetic issue. Incomplete LocalBusiness schema is the second: it's structured data that tells Google your hours, location, and service type in a format it can act on. Fix those two, and the structural case for ranking above your current competitors gets materially stronger. This report shows you exactly where the speed breaks down and which schema fields are missing.

1Your Spokane Standing

#1 of 9
The Standing
Best Spokane Florist ranks #1 of 9 Florists we track in Spokane.

Top third of the field. The lead is real — the rows below show how durable it is, and where the sites behind you are closing.

Rank
Business
1
You
9556 rev4.9
2
Spokane competitor
9423 rev5.0
3
Spokane competitor
8844 rev4.5
4
Spokane competitor
85323 rev4.8
5
Spokane competitor
80174 rev4.7
6
Spokane competitor
7734 rev4.8
7
Spokane competitor
75195 rev4.8
8
Spokane competitor
74320 rev4.8

Sign in to see who's ahead of you.

Composite score blends on-page, reputation, and local-search signals. Full methodology at /data.

The Spokane Florists field
8 tracked · snapshot July 20, 2026
Median audit score
69field
85
Have LocalBusiness schema
38%field
you do
Median Google reviews
111field
56
Median mobile load
12.3sfield
9.5s

This is the field you're measured against — every Spokane Florists we track, captured and time-stamped. The gaps below are your position inside it.

2Where Customers Decide

Reviews · trust signal
The Signal Customers Actually Check
You're 4 spots back on the signal customers actually check.

Reviews are the one ranking signal your customers read before they ever load your site. Google reads it too — review volume and rating feed the local pack directly.

Where You Sit on Spokane Florists Reviews
median 111
323
floor 23
Peters And Sons Flowers & Gift
you 56
You
56reviews
4.9★ rating
Category leader · Peters And Sons Flowers & Gift
323reviews
267 ahead of you
You need 55 more reviews just to reach the Spokane median for Florists. That's not the top — that's the middle. The local pack is sorted on signals like this one.
Move Me to #1
Live · against the real Spokane field

Drag your review count up. We re-rank you on reviews against the same Spokane field, live — every competitor stays fixed.

Your reviews
56
Review rank
#5of 9
56 nowleader Peters And Sons Flowers & Gift · 323

You sit at #5 today. Drag the reviews up to see what the climb buys.

3Your Live Google Position

Sign in to unlock
The local pack · locked

You're not in Google's local 3-pack for Spokane Florists.

Organic #3, and invisible on the map where buyers look first. See who's holding the three spots — and how to take one.

#1hidden
#2hidden
#3hidden
#3Best Spokane Floristnot in pack
One Google sign-in. No card, no pitch.

4What to Fix, in Order of What It Costs

1 costly · 1 material · 2 polish

Ranked by what each gap costs you, not by how a scanner flags it. The top of this list is where you're losing the call or the click today. Work down from there.

  1. Your site makes phone users wait.

    Over half your visitors are on phones. A slow load is a closed tab before they ever see you.

    Fix: Compress images, defer non-critical JS, and serve from a CDN. Focus on Largest Contentful Paint.

    Technical detail · for your developer

    Slow mobile performance — Mobile performance score is 31/100. Google uses mobile speed as a ranking factor. — Compress images, defer non-critical JS, and serve from a CDN. Focus on Largest Contentful Paint.

  2. Your address and phone aren't where Google looks for them.

    The local pack runs on matching name, address, and phone. A gap here is a reason to rank the shop next door instead.

    Fix: Fill in streetAddress, addressLocality, postalCode, and
    Technical detail · for your developer

    LocalBusiness schema is incomplete — Address or phone is missing from the LocalBusiness schema — both are required for the local pack signal. — Fill in streetAddress, addressLocality, postalCode, and telephone in the LocalBusiness JSON-LD block.

  3. Your search preview is the wrong length to read.

    Too short says nothing; too long gets clipped. The preview is your pitch — make it land in the space you get.

    Fix: Rewrite the meta description with a concrete benefit and local
    Technical detail · for your developer

    Meta description is too long (204 chars) — Meta descriptions display best between 70 and 160 characters. — Rewrite the meta description with a concrete benefit and local keyword. Target ~150 characters.

  4. Some of your photos are invisible to Google.

    Image descriptions feed image search and help screen readers. Missing them leaves traffic and accessibility on the table.

    Fix: Add descriptive alt text to content images
    Technical detail · for your developer

    4 of 18 images missing alt text — Alt text helps both accessibility and image search ranking. — Add descriptive alt text to content images. Use empty alt='' only for decorative images.

Want Expert Help With These Issues?

These fixes are doable in-house — but if you'd rather hand them off, August SEO works with Spokane businesses on exactly this. No pitch, no pressure. Just say the word.

Top 3 Fixes Sprint · the next step

You don't have to close this gap alone.

You've seen exactly what's costing you. Hand us the top three and we ship the fixes, then prove the move with a re-run of this same audit.

  • We fix your three highest-leverage gaps — schema, Google Business Profile, and on-page
  • We re-run your audit and show you the score move
  • One Spokane business per vertical — we don't work with your competitors
10 business days · flat-rate, get a quote

One operator, one client per vertical. If we're already working with a competitor in your space, we'll tell you straight.

Free · one click

See who's beating you — and the exact fix for each gap.

The diagnosis above is free. The named competitors, your live Google position, and the specific fix for each finding unlock with a single Google sign-in. No card, no pitch, no spam — one human reads replies.

We email this report once and reply if you reply.

Full Technical Detail

Authority · trajectory · load · raw signals
Organic authority · searches you're not getting
Authority & organic traffic
The leader pulls 3,100 searches a month. You pull 324.
The Spokane leader3,100 /moDA 23
Best Spokane Florist324 /moDA 15

At a typical 2% inquiry rate, that 2,800-search gap is about 56 inbound leads a month you're not getting. Same town, same searches — going to the site Google trusts more.

Mobile load · field metric
The Wait Before Anything Loads
On a phone, visitors wait 9.5 seconds for your page — slower than 3 Spokane competitors.

This is Largest Contentful Paint — the moment your main content actually appears on a phone. Google's bar for “good” is 2.5s. Past it, visitors leave before the page finishes, and Google ranks you lower for it.

Mobile load time across Spokane Florists
good 2.5s
median 12.3s
0s
Blooms on the Blvd.
you 9.5s
You
9.5s
7.0s over the 2.5s bar
Fastest in Spokane · Blooms on the Blvd.
3.0s
6.5s faster than you
3 of 8 Spokane Florists we measured load faster than you. On mobile, every second past the 2.5s bar costs visitors before they ever see your offer — and Google folds that wait straight into your ranking.
Layout shift (CLS)0.00
Spokane signal · local-anchor audit
Spokane localization signal
Strong local anchor
85/100

Strong Spokane signal — your title and meta both name the city to Google.

"Spokane" in page title
Title: "Best Spokane Florist | Flower Delivery by Anthesis Co."
"Spokane" in meta description
Meta: "Anthesis Co. Florist offers flower delivery throughout Spokane, South…"
Raw signals · supporting measurements
PageSpeed (mobile)
Performance31 /100
SEO100 /100
Accessibility91 /100
Best practices77 /100
Core Web Vitals (mobile)
LCP (load)9.5 s
CLS (shift)0.00
INP (response)
Google Business Profile
Profile existsyes
Rating4.9 / 5
Reviews56
Hours publishedyes
Structured data
JSON-LD presentyes
LocalBusiness schemayes
NAP complete in schemano
On-page & discovery
Title tag54 chars
Meta description204 chars
H1 count1
Images / missing alt18 / 4
robots.txtyes
sitemap.xmlyes
Audit prepared by spokaneseo.app — a project of August SEO LLC, Spokane, WA
Report cmql7npo · 2026-06-19