Bay Street Photo + Video
Bay Street Photo + Video has a real local signal. Title tags, meta, and contact details all point to Spokane — that part is working. But for "photographer spokane," they're outside the top 10, sitting behind kcengland.com, Yelp, and Instagram. Fifth out of six audited local photographers. That's the gap. The report identifies two mechanics driving the ranking deficit. First: no structured data on the page. JSON-LD tells Google explicitly what the business is, where it operates, and what it offers — without it, the site relies on Google inferring those facts on its own. Second: eight separate H1 tags across the site, where there should be one per page. Google uses H1s to identify a page's primary topic. Eight competing signals dilute that signal down to noise. The 42 reviews and 5-star profile rating are a real asset. That's the foundation. What the report shows next is exactly which technical fixes close the gap between a strong local signal and a top-10 rank.
1Where You Actually Rank in Spokane
1 cached queryThat's the single highest-impact visibility gap in this report. The three sites that dorank are listed below — what they do, what you don't.
What the Top 3 Do That Bay Street Photo + Video Doesn't
Organic top 3 · “photographer spokane”Audited values come from our Spokane dataset of > 40 local sites. Where a competitor is a national directory (Yelp, Reddit, etc.) we mark it as such — the signal is that those showed up in your local SERP at all, which is its own diagnosis.
Your Full Spokane Keyword Footprint
Beyond the three queries above — see where baystphoto.comranks across neighborhood and modifier long-tail (“south hill,” “affordable,” “near me,” and more). One free deep profile, yours to keep.
2Your Spokane Signal
Local-anchor auditStrong Spokane signal — title, meta, and contact details all anchor the site locally.
3How the Audit Scores It
Composite — supporting signal4Diagnosis & Prescription
1 critical · 2 material · 2 polishSign in to see the specific fix for each finding.
The diagnosis below is free. The actionable fix for each one — and an emailed copy of the full report — unlock with a single Google sign-in. We don't spam, sell, or share. One human reads replies.
These fixes are doable in-house — but if you'd rather hand them off, August SEO works with Spokane businesses on exactly this. No pitch, no pressure. Just say the word.
5Among the Spokane Sites We've Audited
4 above youA separate lens from the SERP positioning above. This ranks photographer by composite audit score, across the 7 sites we've measured in this vertical.
6Raw Signals
Supporting measurements7Want the Report by Email Too?
Free · one clickSign in to see the specific fix for each finding.
The diagnosis below is free. The actionable fix for each one — and an emailed copy of the full report — unlock with a single Google sign-in. We don't spam, sell, or share. One human reads replies.