Spokane local-SEO audit · prepared for

Cascade Rain Gutters Inc.

71
Score · 100 point composite
Behind the curve
Across PageSpeed Insights mobile + desktop, on-page hygiene, structured-data adoption, Google Business Profile completeness, and local-pack visibility. Measured June 17, 2026.

Cascade Rain Gutters ranks #9 organic for "gutter cleaning service spokane." Three spots above them: a keyword-exact domain, Yelp, and a pressure washing competitor. That's the gap. The 4.9 rating across 55 reviews is a real asset. It's not showing up where it counts yet. Two structural issues explain most of the distance. The site has no LocalBusiness schema, so Google can't confirm the business details it needs to rank a local provider confidently. And the meta description drops Spokane entirely — the title signals location, the description doesn't reinforce it, and that inconsistency costs localization points. Forty-one of 65 images are missing alt text. Small fix, real signal. This report shows the exact schema markup missing, the localization score page by page, and where image alt text is absent — so you know what to fix first.

1Your Spokane Standing

#4 of 8
The Standing
Cascade Rain Gutters Inc. ranks #4 of 8 Gutter Cleaning we track in Spokane.
Rank
Business
1
Bob's Seamless Rain Gutters· leader
90158 rev4.9
2
Spokane competitor
8797 rev5.0
3
Spokane competitor
85108 rev4.9
4
You
8055 rev4.9
5
Spokane competitor
7972 rev5.0
6
Spokane competitor
7481 rev4.9
7
Spokane competitor
7116 rev5.0
8
Spokane competitor
5040 rev5.0

Sign in to see who's ahead of you.

Composite score blends on-page, reputation, and local-search signals. Full methodology at /data.

The Spokane Gutter Cleaning field
7 tracked · snapshot July 20, 2026
Median audit score
69field
71
Have LocalBusiness schema
29%field
you don't
Median Google reviews
81field
55
Median mobile load
13.9sfield
10.4s

This is the field you're measured against — every Spokane Gutter Cleaning we track, captured and time-stamped. The gaps below are your position inside it.

2Where Customers Decide

Reviews · trust signal
The Signal Customers Actually Check
You're 5 spots back on the signal customers actually check.

Reviews are the one ranking signal your customers read before they ever load your site. Google reads it too — review volume and rating feed the local pack directly.

Where You Sit on Spokane Gutter Cleaning Reviews
median 81
158
floor 16
Bob's Seamless Rain Gutters
you 55
You
55reviews
4.9★ rating
Category leader · Bob's Seamless Rain Gutters
158reviews
103 ahead of you
You need 26 more reviews just to reach the Spokane median for Gutter Cleaning. That's not the top — that's the middle. The local pack is sorted on signals like this one.
Move Me to #1
Live · against the real Spokane field

Drag your review count up. We re-rank you on reviews against the same Spokane field, live — every competitor stays fixed.

Your reviews
55
Review rank
#6of 8
55 nowleader Bob's Seamless Rain Gutters · 158

You sit at #6 today. Drag the reviews up to see what the climb buys.

3Your Live Google Position

Sign in to unlock
The local pack · locked

You're not in Google's local 3-pack for Spokane Gutter Cleaning.

Organic #9, and invisible on the map where buyers look first. See who's holding the three spots — and how to take one.

#1hidden
#2hidden
#3hidden
#9Cascade Rain Gutters Inc.not in pack
One Google sign-in. No card, no pitch.

4What to Fix, in Order of What It Costs

2 costly · 1 material · 2 polish

Ranked by what each gap costs you, not by how a scanner flags it. The top of this list is where you're losing the call or the click today. Work down from there.

  1. You don't show up where local buyers look first.

    The map's top results capture most local searches, and you're not in them. The fix is foundational: profile, schema, and on-page basics.

    Fix: Fix the foundational signals first: GBP completeness, LocalBusiness schema with NAP, on-page title + H1 with city.

    Technical detail · for your developer

    Outside the top results (organic #9) — The site does not rank in the top 7 organic results for its primary local query. — Fix the foundational signals first: GBP completeness, LocalBusiness schema with NAP, on-page title + H1 with city.

  2. Google can't read your hours, services, or service area.

    Without structured data, Google guesses what you do — and shows competitors it's more sure about.

    Fix: Add a LocalBusiness or category-specific subtype (Restaurant,
    Technical detail · for your developer

    No LocalBusiness schema — JSON-LD is present but no LocalBusiness (or subtype) entity is declared. Local pack ranking relies on this. — Add a LocalBusiness or category-specific subtype (Restaurant, Dentist, etc.) entity with full NAP.

  3. Your photos are invisible to Google.

    Without descriptions, your images can't show up in image search and screen readers skip them. That's reach you're not getting.

    Fix: Audit content images and add descriptive alt text
    Technical detail · for your developer

    Most images missing alt text (41/65) — Image alt coverage is below 70%. — Audit content images and add descriptive alt text. Use empty alt='' only for decorative images.

  4. Your search headline gets cut off mid-word.

    Too long and Google truncates it; too short and it says nothing. Either way the click goes to a clearer competitor.

    Fix: Rewrite the page title to land between 30 and 65 characters
    Technical detail · for your developer

    Title tag is too long (74 chars) — Titles should be 30–65 characters to display fully in search results. — Rewrite the page title to land between 30 and 65 characters with the primary keyword and location.

  5. Your search preview is the wrong length to read.

    Too short says nothing; too long gets clipped. The preview is your pitch — make it land in the space you get.

    Fix: Rewrite the meta description with a concrete benefit and local
    Technical detail · for your developer

    Meta description is too long (238 chars) — Meta descriptions display best between 70 and 160 characters. — Rewrite the meta description with a concrete benefit and local keyword. Target ~150 characters.

Want Expert Help With These Issues?

These fixes are doable in-house — but if you'd rather hand them off, August SEO works with Spokane businesses on exactly this. No pitch, no pressure. Just say the word.

Top 3 Fixes Sprint · the next step

You don't have to close this gap alone.

You've seen exactly what's costing you. Hand us the top three and we ship the fixes, then prove the move with a re-run of this same audit.

  • We fix your three highest-leverage gaps — schema, Google Business Profile, and on-page
  • We re-run your audit and show you the score move
  • One Spokane business per vertical — we don't work with your competitors
10 business days · flat-rate, get a quote

One operator, one client per vertical. If we're already working with a competitor in your space, we'll tell you straight.

Free · one click

See who's beating you — and the exact fix for each gap.

The diagnosis above is free. The named competitors, your live Google position, and the specific fix for each finding unlock with a single Google sign-in. No card, no pitch, no spam — one human reads replies.

We email this report once and reply if you reply.

Full Technical Detail

Authority · trajectory · load · raw signals
Organic authority · searches you're not getting
Authority & organic traffic
The leader pulls 3,000 searches a month. You pull 18.
The Spokane leader3,000 /moDA 11
Cascade Rain Gutters Inc.18 /moDA 7

At a typical 2% inquiry rate, that 3,000-search gap is about 61 inbound leads a month you're not getting. Same town, same searches — going to the site Google trusts more.

Mobile load · field metric
The Wait Before Anything Loads
On a phone, visitors wait 10.4 seconds for your page — slower than 3 Spokane competitors.

This is Largest Contentful Paint — the moment your main content actually appears on a phone. Google's bar for “good” is 2.5s. Past it, visitors leave before the page finishes, and Google ranks you lower for it.

Mobile load time across Spokane Gutter Cleaning
good 2.5s
median 13.9s
0s
509 Gutters LLC
you 10.4s
You
10.4s
7.9s over the 2.5s bar
Fastest in Spokane · 509 Gutters LLC
3.5s
7.0s faster than you
3 of 7 Spokane Gutter Cleaning we measured load faster than you. On mobile, every second past the 2.5s bar costs visitors before they ever see your offer — and Google folds that wait straight into your ranking.
Layout shift (CLS)0.00
Spokane signal · local-anchor audit
Spokane localization signal
Partial signal — not enough
45/100

Your title names Spokane, but the meta description doesn't reinforce it.

"Spokane" in page title
Title: "Cascade Rain Gutters Inc. | Gutter and Roofing Services | Spokane, WA…"
"Spokane" in meta description
Meta: "Discover reliable roofing and rain gutter services in Eastern Washing…"
Raw signals · supporting measurements
PageSpeed (mobile)
Performance65 /100
SEO92 /100
Accessibility86 /100
Best practices96 /100
Core Web Vitals (mobile)
LCP (load)10.4 s
CLS (shift)0.00
INP (response)
Google Business Profile
Profile existsyes
Rating4.9 / 5
Reviews55
Hours publishedyes
Structured data
JSON-LD presentyes
LocalBusiness schemano
NAP complete in schemano
On-page & discovery
Title tag74 chars
Meta description238 chars
H1 count1
Images / missing alt65 / 41
robots.txtyes
sitemap.xmlyes
Audit prepared by spokaneseo.app — a project of August SEO LLC, Spokane, WA
Report cmqig3zj · 2026-06-17