Spokane local-SEO audit · prepared for

Continental Door Company

Fifth on a high-intent query is still in the game. But sixth out of six audited Spokane garage-door sites means the gap is structural, not random. Continental Door has a real foundation — 1,127 reviews, a 5-star rating, and strong local signals in the title, meta, and contact details. Solid trust layer. The technical side hasn't kept pace. No H1 tag on the homepage. That's the single line Google uses to confirm what a page is about — it's missing entirely. Twenty of 23 images have no alt text. Incomplete LocalBusiness schema. A Lighthouse SEO score that hasn't cleared 90. Each one nudges rankings down a position or two. This report shows exactly where those points went and what closing each gap looks like in practice.

1Where You Actually Rank in Spokane

1 cached query
Primary commercial query · May 30, 2026
Continental Door Company ranks #5 organic
for garage door repair spokane

On page one but below the local pack. Roughly 70% of clicks for this kind of query go to the 3-pack, so moving from organic #5 into local-pack #1–3 is the highest-leverage shift here.

What the Top 3 Do That Continental Door Company Doesn't

Organic top 3 · “garage door repair spokane
#1
garagedoorspokane.com
Precision Garage Door Spokane | Repair, New Garage Doors ...
score71/100
PSI mobile
46/100
Reviews
2,664
Rating
4.9/5
Schema
None
#2
yelp.com· directory
THE BEST 10 GARAGE DOOR SERVICES IN SPOKANE, WA
A national directory in your top 3 means Google can't find enough strong local sites to fill the SERP. That's an opening — your audit-grade site can outrank it with the right local signals.
#3
wayne-dalton.com
Garage Door and Commercial Door Repair & Installation in ...
Not in our Spokane audit dataset yet. Visit wayne-dalton.com and run a side-by-side compare.

Audited values come from our Spokane dataset of > 40 local sites. Where a competitor is a national directory (Yelp, Reddit, etc.) we mark it as such — the signal is that those showed up in your local SERP at all, which is its own diagnosis.

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Your Full Spokane Keyword Footprint

Beyond the three queries above — see where continentaldoorco.comranks across neighborhood and modifier long-tail (“south hill,” “affordable,” “near me,” and more). One free deep profile, yours to keep.

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2Your Spokane Signal

Local-anchor audit
Spokane localization signal
Localized — room to tighten
75/100

Strong Spokane signal — title, meta, and contact details all anchor the site locally.

"Spokane" in page title
Title: "Garage Doors & Service | Spokane, WA & Post Falls, ID"
"Spokane" in meta description
Meta: "Garage Door Installation and Repair in the Greater Spokane and Coeur …"
Local cities / neighborhoods mentioned
No Spokane neighborhoods, Spokane Valley, or surrounding cities mentioned.
509 area code present
No 509 phone number in title/meta — moving it onsite gives Google a structured local cue.

3How the Audit Scores It

Composite — supporting signal
68
Score · 100 point composite
Behind the curve
Across PageSpeed Insights mobile + desktop, on-page hygiene, structured-data adoption, Google Business Profile completeness, and local-pack visibility. Measured June 1, 2026.

4Diagnosis & Prescription

1 critical · 3 material · 0 polish
Free · one click

Sign in to see the specific fix for each finding.

The diagnosis below is free. The actionable fix for each one — and an emailed copy of the full report — unlock with a single Google sign-in. We don't spam, sell, or share. One human reads replies.

Critical
No H1 tag on page
Every page should have exactly one H1.
Fix:
Material
LocalBusiness schema is incomplete
Address or phone is missing from the LocalBusiness schema — both are required for the local pack signal.
Fix:
Material
Most images missing alt text (20/23)
Image alt coverage is below 70%.
Fix:
Material
Lighthouse SEO score below 90
Lighthouse SEO checks failing — score is 85/100.
Fix:
Want Expert Help With These Issues?

These fixes are doable in-house — but if you'd rather hand them off, August SEO works with Spokane businesses on exactly this. No pitch, no pressure. Just say the word.

5Among the Spokane Sites We've Audited

5 above you

A separate lens from the SERP positioning above. This ranks garage-door by composite audit score, across the 6 sites we've measured in this vertical.

Among Spokane Garage Door Servicewe've audited
Rank 6 of 6
#1
Garage Gecko
garagegecko.com
Does what you don't: Has a clear H1
82
/ 100
#2
Spokane Overhead Door
spokaneoverheaddoor.com
Does what you don't: Has a clear H1
74
/ 100
#3
Door Specialties, Inc.
doorspecialties.net
Does what you don't: Has a clear H1
72
/ 100
#4
Spilker Pacific - Spokane
spilkerpacific.com
Does what you don't: Has a clear H1
72
/ 100
#5
Precision Garage Door Service Spokane
garagedoorspokane.com
Does what you don't: Has a clear H1
71
/ 100
#6
You
Continental Door Company
continentaldoorco.com
Gap to #5: +3 points · Gap to #1: +14
68
/ 100

6Raw Signals

Supporting measurements
PageSpeed (mobile)
Performance57 /100
SEO85 /100
Accessibility71 /100
Best practices46 /100
Google Business Profile
Profile existsyes
Rating5.0 / 5
Reviews1127
Hours publishedyes
Structured data
JSON-LD presentyes
LocalBusiness schemayes
NAP complete in schemano
On-page & discovery
Title tag53 chars
Meta description146 chars
H1 count0
Images / missing alt23 / 20
robots.txtyes
sitemap.xmlyes

7Want the Report by Email Too?

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Sign in to see the specific fix for each finding.

The diagnosis below is free. The actionable fix for each one — and an emailed copy of the full report — unlock with a single Google sign-in. We don't spam, sell, or share. One human reads replies.

Audit prepared by spokaneseo.app — a project of August SEO LLC, Spokane, WA
Report cmpugd6i · 2026-06-01
Continental Door Company — Spokane SEO audit (68/100) · spokaneseo.app