Cougar Crest Estate Winery SpokaneLocal SEO report · Spokane Wineries

cougarcrestwinery.com830 W Sprague Ave, Spokane, WA 99201Measured November 7, 2026

Score

69/100

Below the Spokane Wineries median of 74

Where Cougar Crest Estate Winery Spokane sits among 7 Spokane Wineries businessesOut of 100. Each dot is one business.
Spokane Wineries: 7 sites scored out of 100Dot strip of 7 scores from 66 to 81. You: 69, 5th of 7. Median 74. Top score 81 (Maryhill Winery Spokane Tasting Room & Bistro).SPOKANE WINERIES7 sitesScore: 75Score: 74Score: 74Score: 66Score: 66Maryhill Winery Spokane Tasting Room & Bistro: 81You: 69You69Maryhill Winery Spo…8102550100Median 74
Where Cougar Crest Estate Winery Spokane sits among 7 Spokane Wineries businesses
BusinessScore
Maryhill Winery Spokane Tasting Room & Bistro81
Spokane Wineries site 275
Spokane Wineries site 374
Spokane Wineries site 474
You69
Spokane Wineries site 666
Spokane Wineries site 766
Median74

Cougar Crest Estate Winery Spokane scores 69 out of 100, below the Spokane Wineries median of 74. Biggest gap: Business info for Google, 0 of 15 points.

What to fix first, and why

Cougar Crest Estate Winery's homepage carries no structured data, which means Google is guessing at the name, address, and category rather than reading them directly — and it trusts the listings it's certain about first. The site also appears in the map pack on at least one tracked search, but holds no position in the web results, so structured data is the clearest lever to close that gap. No meta description compounds this: Google is writing its own search preview from whatever page text it finds. The first fix is specific — add a LocalBusiness JSON-LD block to the homepage with the business name, address, phone number, hours, and primary category.

Drafted with AI on November 11, 2026, from our scans of this site.

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Where the Points Go

Ahead of the Spokane Wineries median on Page basics. Behind it on Business info for Google and Crawlability.

Points by part of the scoreEach bar is drawn to the points that part is worth.
Points by part of the score: 69 of 100 measured pointsSpeed & Google checklist: 19 of 25, median 19. Page basics: 20 of 25, median 18. Business info for Google: 0 of 15, median 5. Crawlability: 5 of 10, median 10. Google Business Profile: 15 of 15, median 15. Map & search position: 10 of 10, median 10.Speed & Google checklist: 19 of 25 (median 19)Speed & Google checklist19 / 25Page basics: 20 of 25 (median 18)Page basics20 / 25Business info for Google: 0 of 15 (median 5)Business info for Google0 / 15Crawlability: 5 of 10 (median 10)Crawlability5 / 10Google Business Profile: 15 of 15 (median 15)Google Business Profile15 / 15Map & search position: 10 of 10 (median 10)Map & search position10 / 10
Points by part of the score
Part of the scoreYouSpokane Wineries medianBest in the fieldPoints available
Speed & Google checklist19192425
Page basics20182525
Business info for Google051015
Crawlability5101010
Google Business Profile15151515
Map & search position10101010

The Spokane Wineries Standing

Cougar Crest Estate Winery Spokane is #5 of the 7 Spokane Wineries we track. Maryhill Winery Spokane Tasting Room & Bistro leads.

Spokane Wineries ranked on score, ties to the business with more Google reviews.Cougar Crest Estate Winery Spokane is number 5 of 7.
RankBusinessScoreReviews
1Maryhill Winery Spokane Tasting Room & Bistro81282
2Barrister Winery Downtown Tasting Room75208
3Terra Blanca Spokane7462
4Trezzi Farm Winery7461
5Cougar Crest Estate Winery Spokane6922
6Tempus Cellars Spokane6630

Ranked on score. A tie goes to the business with more Google reviews. How we score · All 7 on the leaderboard

Reviews vs. the Spokane Field

Cougar Crest Estate Winery Spokane has 22 Google reviews at 4.5 stars. The Spokane Wineries median is 62, and 6 businesses have more.

Google reviews and rating, Cougar Crest Estate Winery Spokane and every Spokane Wineries business with review dataEvery Spokane Wineries business with Google reviews.
Google reviews and rating, Spokane WineriesScatter plot of 7 businesses: review count on a log scale from 1 to 1,000+, rating from 3.5 to 5. You: 22 reviews, rated 4.5. Median 62 reviews and 4.6 stars.GOOGLE RATING3.54.04.55.01101001,000Google reviews (log scale)Business: 506 reviews, rated 4.6Business: 208 reviews, rated 4.8Business: 282 reviews, rated 4.4Business: 30 reviews, rated 4.9Business: 62 reviews, rated 4.9Business: 61 reviews, rated 4.6You: 22 reviews, rated 4.5Median 62 reviewsMedian 4.6You22 reviews · 4.5
Google reviews and rating, Cougar Crest Estate Winery Spokane and every Spokane Wineries business with review data
BusinessGoogle reviewsRating
Spokane Wineries business 15064.6
Spokane Wineries business 22824.4
Spokane Wineries business 32084.8
Spokane Wineries business 4624.9
Spokane Wineries business 5614.6
Spokane Wineries business 6304.9
You224.5
Median624.6
What would more reviews do?

Reviews

22

Review rank

#7of 7

22 todaymost in the field: 506

#7 of 7 on Google reviews today. Drag to see what more would do.

Where Cougar Crest Estate Winery Spokane Shows Up on Google

Cougar Crest Estate Winery Spokane shows in Google's map pack on 1 of the 3 searches we track.

Where Cougar Crest Estate Winery Spokane shows up on GoogleThe map pack first, then the top 10 results, for each search.
Google results for "best winery spokane"You: map pack #1 of 3. Not in the organic top 10. 8 organic results were captured. Over time: Jul 29 below the top 10, Oct 4 below the top 10, Nov 7 below the top 10.best winery spokaneMAP PACK1You: map pack #1You2Barrister WineryBarrister Winery3Tempus Cellars SpokaneTempus Cellars SpokaneTOP 10NAMES HIDDEN12345678Only 8 results capturedNot in the top 10You · not in top 10RANK OVER TIME>10>10Jul 29: below the top 10Oct 4: below the top 10Nov 7: below the top 10Google results for "winery near me spokane"You: not in the map pack. Not in the organic top 10. 9 organic results were captured. Over time: Jul 29 below the top 10, Sep 24 below the top 10, Oct 29 below the top 10.winery near me spokaneMAP PACK1Barrister WineryBarrister Winery2Maryhill Winery Spokane Tasting Room & BistroMaryhill Winery Spokane Tast…3Terra Blanca SpokaneTerra Blanca SpokaneYou: not in the map packTOP 10NAMES HIDDEN123456789Only 9 results capturedNot in the top 10You · not in top 10RANK OVER TIME>10>10Jul 29: below the top 10Sep 24: below the top 10Oct 29: below the top 10Google results for "winery spokane"You: not in the map pack. Not in the organic top 10. 9 organic results were captured. Over time: Jul 29 below the top 10, Sep 24 below the top 10, Oct 29 below the top 10.winery spokaneMAP PACK1Arbor Crest Wine CellarsArbor Crest Wine Cellars2Barrister WineryBarrister Winery3Terra Blanca SpokaneTerra Blanca SpokaneYou: not in the map packTOP 10NAMES HIDDEN123456789Only 9 results capturedNot in the top 10You · not in top 10RANK OVER TIME>10>10Jul 29: below the top 10Sep 24: below the top 10Oct 29: below the top 10

Google results captured Nov 7, 2026.

Where Cougar Crest Estate Winery Spokane shows up on Google
SearchMap packOrganicMap pack namesTop 10 namesRank over timeCaptured
best winery spokane#1Not in the top 10You; Barrister Winery; Tempus Cellars SpokaneHiddenJul 29: Not in the top 10; Oct 4: Not in the top 10; Nov 7: Not in the top 10Nov 7, 2026
winery near me spokaneNot in the map packNot in the top 10Barrister Winery; Maryhill Winery Spokane Tasting Room & Bistro; Terra Blanca SpokaneHiddenJul 29: Not in the top 10; Sep 24: Not in the top 10; Oct 29: Not in the top 10Oct 29, 2026
winery spokaneNot in the map packNot in the top 10Arbor Crest Wine Cellars; Barrister Winery; Terra Blanca SpokaneHiddenJul 29: Not in the top 10; Sep 24: Not in the top 10; Oct 29: Not in the top 10Oct 29, 2026

See who outranks you in Google's top 10

Every organic result on these 3 searches, named, plus the top three side by side.

Who holds the map packrating and Google reviews when captured
#BusinessRatingReviews
“best winery spokane”Nov 7, 2026
1Cougar Crest Estate Winery Spokane4.522
2Barrister Winery4.8208
3Tempus Cellars Spokane4.930
“winery near me spokane”Oct 29, 2026
1Barrister Winery4.8206
2Maryhill Winery Spokane Tasting Room & Bistro4.4282
3Terra Blanca Spokane4.962
“winery spokane”Oct 29, 2026
1Arbor Crest Wine Cellars4.6528
2Barrister Winery4.8206
3Terra Blanca Spokane4.962

What to Fix, in Order

Most costly first. Every fix is written out in full.

Fix first2

  1. The homepage has no structured data.

    The fix: Add a LocalBusiness JSON-LD block with NAP (name, address, phone), opening hours, and primary category.

    Why it matters · for your developer

    Structured data states the name, address and services in a form Google reads directly. Without it, Google infers them, and it trusts the listings it's sure about.

    Business info for Google. No structured data (JSON-LD) on page: Google relies on structured data to understand local business information.

  2. No meta description, so Google writes the search preview.

    The fix: Add a unique meta description summarizing the page. Include the city and primary service.

    Why it matters · for your developer

    Without one, Google grabs page text for the two lines under the link. A written one says what the business does and where.

    Page basics. Missing meta description: The page has no <meta name="description"> tag.

Next2

  1. Google's own page checklist flags issues.

    The fix: Review the PSI report for failing audits: title presence, meta description, crawlable links, valid hreflang.

    Why it matters · for your developer

    Google's Lighthouse test runs an SEO checklist on every page. The failing items are straightforward points to collect.

    Speed & Google checklist. Lighthouse SEO score below 90: Lighthouse SEO checks failing — score is 85/100.

Show the other 3 fixes

Nextcontinued

  1. No sitemap.

    The fix: Generate a sitemap.xml and reference it in robots.txt. Most CMSes have a plugin for this.

    Why it matters · for your developer

    A sitemap lists every page so Google finds them quickly. Without one, deeper pages can wait weeks to be indexed.

    Crawlability. No sitemap.xml: Sitemaps tell Google which pages exist and when they changed.

When there's time2

  1. Shared links show no preview.

    The fix: Add og:title, og:description, og:image, og:url meta tags to the page <head>.

    Why it matters · for your developer

    Pasted into a text or a Facebook post, the link shows as a bare URL. A title and image get more clicks.

    Page basics. No Open Graph meta tags: Open Graph tags control how the page appears when shared on Facebook, LinkedIn, etc.

  2. Links shared on X show no preview card.

    The fix: Add twitter:card, twitter:title, twitter:description, twitter:image meta tags.

    Why it matters · for your developer

    A card with a headline and image earns more clicks than a bare link.

    Page basics. No Twitter Card meta tags: Twitter Card tags control share previews on X/Twitter.

Speed on a Phone

6 s to load the main content on a simulated mid-range phone (a lab test), against Google's good mark of 2.5 s. The Spokane Wineries median is 13 s.

Core Web Vitals on a phoneLab test: simulated mid-range phone.
Lab test: simulated mid-range phone: main content load time, layout shift while loadingLab test: simulated mid-range phone. Main content load time: 6 s, in Google's poor zone (good is 2.5 s or less). Median 13 s. Layout shift while loading: 0.12, in Google's needs work zone (good is 0.10 or less). Median <0.01.Main content load time: 6 s (median 13 s)Main content load timeLCP6 smedian 13 sGoodPoor2.5 s4 s12 s+Layout shift while loading: 0.12 (median <0.01)Layout shift while loadingCLS0.12median <0.01Poor0.100.250.50+

Google's performance score: 68 on a phone, 95 on a desktop.

Core Web Vitals on a phone
MeasureSourceYouSpokane Wineries medianGood up toPoor above
Main content load time (LCP)Lab test6 s13 s2.5 s4 s
Layout shift while loading (CLS)Lab test0.12<0.010.100.25

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  • Who holds each spot in Google's top 10
  • The top 3 Google results, side by side

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Raw measurementsfor your developer

Page basics

Page title49 characters

Cougar Crest Winery | Great wine from Walla Walla

Title names SpokaneNo
Meta descriptionMissing
Description names SpokaneNo
Main headings (H1)1
Images without alt text2 of 65

Structured data and crawling

JSON-LD presentNo
LocalBusiness schemaNo
Name, address, phone in schemaNo
robots.txtYes
sitemap.xmlNo

Google Business Profile

Profile foundYes
Rating4.5 / 5
Reviews22
Hours listedYes

Google PageSpeed (lab test)

Performance, phone68 / 100
Performance, desktop95 / 100
SEO checklist, phone85 / 100
Accessibility, phone57 / 100
Best practices, phone96 / 100

Report cmw6v6qp · Measured November 7, 2026

The scans are free so we can see what Spokane sites get wrong and publish what we find. How we score