Cougar Heating and Air Conditioning
Rank 4 for "best HVAC contractor Spokane" — with Reddit and Yelp ahead, that's expected. R&R Heating at #3 is the real gap to close. The good news is structural. Among the seven Spokane HVAC sites audited, Cougar ranks first. A 4.8 rating across 2,818 reviews is a hard asset most competitors can't match. One specific fix moves the needle fastest. Three H1 tags are competing on the same page — Google reads the first and discounts the rest, so the page's main ranking signal is diluted. That's fixable today. The localization signal is already strong at 75/100 — title, meta, and contact details all confirm Spokane clearly. The report below shows exactly which technical and content changes would push cougarmechanical.com past randrheating.com on that primary query.
1Where You Actually Rank in Spokane
3 cached queriesOn page one but below the local pack. Roughly 70% of clicks for this kind of query go to the 3-pack, so moving from organic #4 into local-pack #1–3 is the highest-leverage shift here.
What the Top 3 Do That Cougar Heating and Air Conditioning Doesn't
Organic top 3 · “best HVAC contractor spokane”Audited values come from our Spokane dataset of > 40 local sites. Where a competitor is a national directory (Yelp, Reddit, etc.) we mark it as such — the signal is that those showed up in your local SERP at all, which is its own diagnosis.
Your Full Spokane Keyword Footprint
Beyond the three queries above — see where cougarmechanical.comranks across neighborhood and modifier long-tail (“south hill,” “affordable,” “near me,” and more). One free deep profile, yours to keep.
2Your Spokane Signal
Local-anchor auditStrong Spokane signal — title, meta, and contact details all anchor the site locally.
3How the Audit Scores It
Composite — supporting signal4Diagnosis & Prescription
0 critical · 1 material · 2 polishSign in to see the specific fix for each finding.
The diagnosis below is free. The actionable fix for each one — and an emailed copy of the full report — unlock with a single Google sign-in. We don't spam, sell, or share. One human reads replies.
These fixes are doable in-house — but if you'd rather hand them off, August SEO works with Spokane businesses on exactly this. No pitch, no pressure. Just say the word.
5Among the Spokane Sites We've Audited
Top of packA separate lens from the SERP positioning above. This ranks hvac by composite audit score, across the 4 sites we've measured in this vertical.
Among Spokane HVAC we've audited, Cougar Heating and Air Conditioningis the highest-scoring site. Worth defending — the rest of the report shows where the lead is durable and where it isn't.
6Raw Signals
Supporting measurements7Want the Report by Email Too?
Free · one clickSign in to see the specific fix for each finding.
The diagnosis below is free. The actionable fix for each one — and an emailed copy of the full report — unlock with a single Google sign-in. We don't spam, sell, or share. One human reads replies.