Spokane local-SEO audit · prepared for

Divine's Towing and Hauling

divinesauto.com·Towing·Spokane, WA

#3 organic, #3 local pack. That's a real position in a competitive query. Spokane Towing holds the top spot, and Yelp is sitting between you and them — neither is easy to displace quickly. But the gap isn't about content or ratings. Your 4.3 stars and 295 reviews are solid. The structural gaps are what the report flags: no LocalBusiness schema, and 9 of your 14 images are missing alt text. Those two fixes alone change what Google can read about your site. This report shows you exactly where to start.

1Where You Actually Rank in Spokane

1 cached query
Primary commercial query · May 30, 2026
Divine's Towing and Hauling ranks #3 organic · #3 in the local pack
for towing service spokane

Top-3 local pack on this query — that's where the click-through actually lives. Defend it: divinesauto.com's GBP and on-site signals need to stay clean so Google has no reason to swap you out.

What the Top 3 Do That Divine's Towing and Hauling Doesn't

Organic top 3 · “towing service spokane
#1
spokanewatowing.com
SPOKANE TOWING SERVICES - Cheap Tow Truck Company ...
score75/100
PSI mobile
56/100
Reviews
218
Rating
4.5/5
Schema
None
#2
yelp.com· directory
THE BEST 10 TOWING IN SPOKANE, WA
A national directory in your top 3 means Google can't find enough strong local sites to fill the SERP. That's an opening — your audit-grade site can outrank it with the right local signals.
#3
divinesauto.comYou
Divine's Towing, Recovery, and Hauling in Spokane, WA
score70/100
PSI mobile
56/100
Reviews
295
Rating
4.3/5
Schema
None

Audited values come from our Spokane dataset of > 40 local sites. Where a competitor is a national directory (Yelp, Reddit, etc.) we mark it as such — the signal is that those showed up in your local SERP at all, which is its own diagnosis.

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Your Full Spokane Keyword Footprint

Beyond the three queries above — see where divinesauto.comranks across neighborhood and modifier long-tail (“south hill,” “affordable,” “near me,” and more). One free deep profile, yours to keep.

Free with a Google sign-in.

2Your Spokane Signal

Local-anchor audit
Spokane localization signal
Localized — room to tighten
75/100

Strong Spokane signal — title, meta, and contact details all anchor the site locally.

"Spokane" in page title
Title: "Divine's Auto Repair Shops, Towing, and Fasmarts in Spokane, WA"
"Spokane" in meta description
Meta: "We are a local family run business in Spokane, WA providing the Inlan…"
Local cities / neighborhoods mentioned
Found: inland northwest
509 area code present
No 509 phone number in title/meta — moving it onsite gives Google a structured local cue.

3How the Audit Scores It

Composite — supporting signal
70
Score · 100 point composite
Behind the curve
Across PageSpeed Insights mobile + desktop, on-page hygiene, structured-data adoption, Google Business Profile completeness, and local-pack visibility. Measured May 30, 2026.

4Diagnosis & Prescription

1 critical · 1 material · 0 polish
Free · one click

Sign in to see the specific fix for each finding.

The diagnosis below is free. The actionable fix for each one — and an emailed copy of the full report — unlock with a single Google sign-in. We don't spam, sell, or share. One human reads replies.

Critical
No LocalBusiness schema
JSON-LD is present but no LocalBusiness (or subtype) entity is declared. Local pack ranking relies on this.
Fix:
Material
Most images missing alt text (9/14)
Image alt coverage is below 70%.
Fix:
Want Expert Help With These Issues?

These fixes are doable in-house — but if you'd rather hand them off, August SEO works with Spokane businesses on exactly this. No pitch, no pressure. Just say the word.

5Among the Spokane Sites We've Audited

4 above you

A separate lens from the SERP positioning above. This ranks towing by composite audit score, across the 8 sites we've measured in this vertical.

Among Spokane Towingwe've audited
Rank 5 of 8
#1
Bulldog Towing LLC
bulldogtowingllcspokane.com
Does what you don't: Has LocalBusiness structured data
83
/ 100
#2
Evergreen State Towing
evergreenstatetowing.com
75
/ 100
#3
Spokane Towing Services
spokanewatowing.com
Does what you don't: Has LocalBusiness structured data
75
/ 100
#4
Cloverleaf Towing
cloverleaftowing.com
74
/ 100
#5
You
Divine's Towing and Hauling
divinesauto.com
Gap to #4: +4 points · Gap to #1: +13
70
/ 100

6Raw Signals

Supporting measurements
PageSpeed (mobile)
Performance56 /100
SEO100 /100
Accessibility85 /100
Best practices92 /100
Google Business Profile
Profile existsyes
Rating4.3 / 5
Reviews295
Hours publishedyes
Structured data
JSON-LD presentyes
LocalBusiness schemano
NAP complete in schemano
On-page & discovery
Title tag63 chars
Meta description156 chars
H1 count1
Images / missing alt14 / 9
robots.txtyes
sitemap.xmlyes

7Want the Report by Email Too?

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The diagnosis below is free. The actionable fix for each one — and an emailed copy of the full report — unlock with a single Google sign-in. We don't spam, sell, or share. One human reads replies.

Audit prepared by spokaneseo.app — a project of August SEO LLC, Spokane, WA
Report cmpsfqes · 2026-05-30