Spokane local-SEO audit · prepared for

Hatch beaker + burr

Your GBP is genuinely strong. A 4.8 rating across 154 reviews is real trust — customers like you. The site isn't carrying that signal forward. For "coffee shop spokane," you don't place in the top 10. Spokaneeats.net, a Reddit thread, and a creative blog rank above you. Not a competing coffee shop — a blog. That's the gap. Google can't confirm where Hatch operates. The homepage title and meta description contain no Spokane signal, scoring 0 out of 100 on localization. No LocalBusiness schema, no meta description at all. The search engine has no clean way to match you to local intent. Among the five Spokane coffee sites audited here, you rank third. This report shows exactly which fixes — schema, title, mobile load — move the needle first.

1Where You Actually Rank in Spokane

1 cached query
Primary commercial query · May 30, 2026
Hatch beaker + burr doesn't appear in the top 10 for coffee shop spokane

That's the single highest-impact visibility gap in this report. The three sites that dorank are listed below — what they do, what you don't.

What the Top 3 Do That Hatch beaker + burr Doesn't

Organic top 3 · “coffee shop spokane
#1
spokaneeats.net· directory
BEST COFFEE IN SPOKANE
A national directory in your top 3 means Google can't find enough strong local sites to fill the SERP. That's an opening — your audit-grade site can outrank it with the right local signals.
#2
reddit.com· directory
What's the best Coffee House in Spokane?
A national directory in your top 3 means Google can't find enough strong local sites to fill the SERP. That's an opening — your audit-grade site can outrank it with the right local signals.
#3
rebekahreadcreative.com
10 Must-Try Coffee Shops in Spokane to work
Not in our Spokane audit dataset yet. Visit rebekahreadcreative.com and run a side-by-side compare.

Audited values come from our Spokane dataset of > 40 local sites. Where a competitor is a national directory (Yelp, Reddit, etc.) we mark it as such — the signal is that those showed up in your local SERP at all, which is its own diagnosis.

Signed-in perk · one per account

Your Full Spokane Keyword Footprint

Beyond the three queries above — see where hatch-beaker-burr.comranks across neighborhood and modifier long-tail (“south hill,” “affordable,” “near me,” and more). One free deep profile, yours to keep.

Free with a Google sign-in.

2Your Spokane Signal

Local-anchor audit
Spokane localization signal
Site doesn't say it's in Spokane
0/100

No Spokane signal in the homepage title or meta description. The site doesn't tell Google where it operates.

"Spokane" in page title
Title: "Hatch beaker+burr"
"Spokane" in meta description
Meta description is missing entirely.
Local cities / neighborhoods mentioned
No Spokane neighborhoods, Spokane Valley, or surrounding cities mentioned.
509 area code present
No 509 phone number in title/meta — moving it onsite gives Google a structured local cue.

3How the Audit Scores It

Composite — supporting signal
62
Score · 100 point composite
Behind the curve
Across PageSpeed Insights mobile + desktop, on-page hygiene, structured-data adoption, Google Business Profile completeness, and local-pack visibility. Measured May 30, 2026.

4Diagnosis & Prescription

3 critical · 2 material · 1 polish
Free · one click

Sign in to see the specific fix for each finding.

The diagnosis below is free. The actionable fix for each one — and an emailed copy of the full report — unlock with a single Google sign-in. We don't spam, sell, or share. One human reads replies.

Critical
No LocalBusiness schema
JSON-LD is present but no LocalBusiness (or subtype) entity is declared. Local pack ranking relies on this.
Fix:
Critical
Missing meta description
The page has no <meta name="description"> tag.
Fix:
Critical
Slow mobile performance
Mobile performance score is 46/100. Google uses mobile speed as a ranking factor.
Fix:
Material
Multiple H1 tags (5)
Multiple H1s dilute heading hierarchy and confuse crawlers.
Fix:
Material
Most images missing alt text (3/5)
Image alt coverage is below 70%.
Fix:
Polish
Title tag is too short (17 chars)
Titles should be 30–65 characters to display fully in search results.
Fix:
Want Expert Help With These Issues?

These fixes are doable in-house — but if you'd rather hand them off, August SEO works with Spokane businesses on exactly this. No pitch, no pressure. Just say the word.

5Among the Spokane Sites We've Audited

2 above you

A separate lens from the SERP positioning above. This ranks coffee by composite audit score, across the 5 sites we've measured in this vertical.

Among Spokane Coffee / Cafewe've audited
Rank 3 of 5
#1
Brew Peddler
brewpeddlerpnw.com
Does what you don't: Has LocalBusiness structured data
75
/ 100
#2
Cedar Coffee
cedar.coffee
Does what you don't: Has a meta description
69
/ 100
#3
You
Hatch beaker + burr
hatch-beaker-burr.com
Gap to #2: +7 points · Gap to #1: +13
62
/ 100

6Raw Signals

Supporting measurements
PageSpeed (mobile)
Performance46 /100
SEO92 /100
Accessibility94 /100
Best practices100 /100
Google Business Profile
Profile existsyes
Rating4.8 / 5
Reviews154
Hours publishedyes
Structured data
JSON-LD presentyes
LocalBusiness schemano
NAP complete in schemano
On-page & discovery
Title tag17 chars
Meta description0 chars
H1 count5
Images / missing alt5 / 3
robots.txtyes
sitemap.xmlyes

7Want the Report by Email Too?

Free · one click
Free · one click

Sign in to see the specific fix for each finding.

The diagnosis below is free. The actionable fix for each one — and an emailed copy of the full report — unlock with a single Google sign-in. We don't spam, sell, or share. One human reads replies.

Audit prepared by spokaneseo.app — a project of August SEO LLC, Spokane, WA
Report cmpro30r · 2026-05-30