Spokane local-SEO audit · prepared for

IT Support, Cabling, VoIP, Surveillance: Coeur d'Alene & Spokane

58
Score · 100 point composite
Critical
Across PageSpeed Insights mobile + desktop, on-page hygiene, structured-data adoption, Google Business Profile completeness, and local-pack visibility. Measured June 17, 2026.

1Your Live Google Position

Sign in to unlock
The local pack · locked

You're not in Google's local 3-pack for Spokane MSPs / IT Services.

Organic #8, and invisible on the map where buyers look first. See who's holding the three spots — and how to take one.

#1hidden
#2hidden
#3hidden
#8IT Support, Cabling, VoIP, Surveillance: Coeur d'Alene & Spokanenot in pack
One Google sign-in. No card, no pitch.

2What to Fix, in Order of What It Costs

2 costly · 0 material · 2 polish

Ranked by what each gap costs you, not by how a scanner flags it. The top of this list is where you're losing the call or the click today. Work down from there.

  1. You don't show up where local buyers look first.

    The map's top results capture most local searches, and you're not in them. The fix is foundational: profile, schema, and on-page basics.

    Fix: Fix the foundational signals first: GBP completeness, LocalBusiness schema with NAP, on-page title + H1 with city.

    Technical detail · for your developer

    Outside the top results (organic #8) — The site does not rank in the top 7 organic results for its primary local query. — Fix the foundational signals first: GBP completeness, LocalBusiness schema with NAP, on-page title + H1 with city.

  2. Your page never says what it's about.

    The main heading tells Google and the visitor what this page does. With none, both have to guess — and guessing costs you the ranking.

    Fix: Add a single descriptive H1 to the page with the primary keyword
    Technical detail · for your developer

    No H1 tag on page — Every page should have exactly one H1. — Add a single descriptive H1 to the page with the primary keyword.

  3. Some of your photos are invisible to Google.

    Image descriptions feed image search and help screen readers. Missing them leaves traffic and accessibility on the table.

    Fix: Add descriptive alt text to content images
    Technical detail · for your developer

    9 of 30 images missing alt text — Alt text helps both accessibility and image search ranking. — Add descriptive alt text to content images. Use empty alt='' only for decorative images.

  4. We couldn't measure your site's speed.

    Google's speed tool didn't return a result for your site — usually a temporary hiccup, sometimes a sign the page is slow to load at all.

    Fix: Speed up the initial render
    Technical detail · for your developer

    PageSpeed Insights could not be measured — PSI timed out before Lighthouse finished rendering the page. — Speed up the initial render — most timeouts happen when the page paints nothing in the first ~25 seconds.

Want Expert Help With These Issues?

These fixes are doable in-house — but if you'd rather hand them off, August SEO works with Spokane businesses on exactly this. No pitch, no pressure. Just say the word.

Top 3 Fixes Sprint · the next step

You don't have to close this gap alone.

You've seen exactly what's costing you. Hand us the top three and we ship the fixes, then prove the move with a re-run of this same audit.

  • We fix your three highest-leverage gaps — schema, Google Business Profile, and on-page
  • We re-run your audit and show you the score move
  • One Spokane business per vertical — we don't work with your competitors
10 business days · flat-rate, get a quote

One operator, one client per vertical. If we're already working with a competitor in your space, we'll tell you straight.

Free · one click

See who's beating you — and the exact fix for each gap.

The diagnosis above is free. The named competitors, your live Google position, and the specific fix for each finding unlock with a single Google sign-in. No card, no pitch, no spam — one human reads replies.

We email this report once and reply if you reply.

Full Technical Detail

Authority · trajectory · load · raw signals
Spokane signal · local-anchor audit
Spokane localization signal
Strong local anchor
85/100

Strong Spokane signal — your title and meta both name the city to Google.

"Spokane" in page title
Title: "IT Support, Cabling, VoIP, Surveillance: Coeur d'Alene & Spokane"
"Spokane" in meta description
Meta: "Managed IT Support & Tech Services for Coeur d'Alene, Post Falls & Sp…"
Raw signals · supporting measurements
PageSpeed (mobile)
Performance /100
SEO /100
Accessibility /100
Best practices /100
Core Web Vitals (mobile)
LCP (load)
CLS (shift)
INP (response)
Google Business Profile
Profile existsyes
Rating4.8 / 5
Reviews162
Hours publishedyes
Structured data
JSON-LD presentyes
LocalBusiness schemayes
NAP complete in schemayes
On-page & discovery
Title tag64 chars
Meta description142 chars
H1 count0
Images / missing alt30 / 9
robots.txtyes
sitemap.xmlyes
Audit prepared by spokaneseo.app — a project of August SEO LLC, Spokane, WA
Report cmqidw5k · 2026-06-17