Spokane local-SEO audit · prepared for

Krav Maga Spokane

Your Google Business Profile is working. A 4.6 rating across 175 reviews builds real trust, and your local signals — title tags, meta, contact details — are dialed in at 95/100. Strong foundation. The search rankings haven't caught up yet. "Martial arts school Spokane" puts Lotus Academy and Spokane Karate above you, and you're not in the top 10 on that query. The site is earning less visibility than its reputation deserves. Two fixable technical issues are doing most of the damage: no structured data means Google is guessing at what your page represents, and slow mobile load times push you down before a visitor even arrives. On top of that, 33 images have no alt text, the page has 7 H1 tags when it needs one, and there's no robots.txt file telling crawlers where to go. This report shows you exactly where each of those gaps sits and what to fix first.

1Where You Actually Rank in Spokane

1 cached query
Primary commercial query · May 30, 2026
Krav Maga Spokane doesn't appear in the top 10 for martial arts school spokane

That's the single highest-impact visibility gap in this report. The three sites that dorank are listed below — what they do, what you don't.

What the Top 3 Do That Krav Maga Spokane Doesn't

Organic top 3 · “martial arts school spokane
#1
spokanelotusacademy.com
Martial Arts | Lotus Martial Arts Academy | Spokane, WA
score68/100
PSI mobile
43/100
Reviews
10
Rating
5.0/5
Schema
None
#2
spokanekarate.com
Spokane Karate Center: Goju-Ryu Karate & Jiu-Jitsu Classes
score66/100
PSI mobile
57/100
Reviews
24
Rating
5.0/5
Schema
None
#3
yelp.com· directory
THE BEST 10 Martial Arts in SPOKANE, WA - Updated 2026
A national directory in your top 3 means Google can't find enough strong local sites to fill the SERP. That's an opening — your audit-grade site can outrank it with the right local signals.

Audited values come from our Spokane dataset of > 40 local sites. Where a competitor is a national directory (Yelp, Reddit, etc.) we mark it as such — the signal is that those showed up in your local SERP at all, which is its own diagnosis.

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Your Full Spokane Keyword Footprint

Beyond the three queries above — see where kravmagaspokane.comranks across neighborhood and modifier long-tail (“south hill,” “affordable,” “near me,” and more). One free deep profile, yours to keep.

Free with a Google sign-in.

2Your Spokane Signal

Local-anchor audit
Spokane localization signal
Strong local anchor
95/100

Strong Spokane signal — title, meta, and contact details all anchor the site locally.

"Spokane" in page title
Title: "Krav Maga Spokane"
"Spokane" in meta description
Meta: "Krav Maga Spokane is Spokane Washington's Premier Krav Maga Training …"
Local cities / neighborhoods mentioned
No Spokane neighborhoods, Spokane Valley, or surrounding cities mentioned.
509 area code present
No 509 phone number in title/meta — moving it onsite gives Google a structured local cue.

3How the Audit Scores It

Composite — supporting signal
53
Score · 100 point composite
Critical
Across PageSpeed Insights mobile + desktop, on-page hygiene, structured-data adoption, Google Business Profile completeness, and local-pack visibility. Measured May 30, 2026.

4Diagnosis & Prescription

2 critical · 3 material · 3 polish
Free · one click

Sign in to see the specific fix for each finding.

The diagnosis below is free. The actionable fix for each one — and an emailed copy of the full report — unlock with a single Google sign-in. We don't spam, sell, or share. One human reads replies.

Critical
No structured data (JSON-LD) on page
Google relies on structured data to understand local business information.
Fix:
Critical
Slow mobile performance
Mobile performance score is 42/100. Google uses mobile speed as a ranking factor.
Fix:
Material
Multiple H1 tags (7)
Multiple H1s dilute heading hierarchy and confuse crawlers.
Fix:
Material
Most images missing alt text (33/33)
Image alt coverage is below 70%.
Fix:
Material
No robots.txt file
Search engines look for /robots.txt to discover sitemap location and crawl directives.
Fix:
Polish
Title tag is too short (17 chars)
Titles should be 30–65 characters to display fully in search results.
Fix:
Polish
No canonical tag
Self-referential canonical tags prevent duplicate content issues from tracking parameters.
Fix:
Polish
No Twitter Card meta tags
Twitter Card tags control share previews on X/Twitter.
Fix:
Want Expert Help With These Issues?

These fixes are doable in-house — but if you'd rather hand them off, August SEO works with Spokane businesses on exactly this. No pitch, no pressure. Just say the word.

5Among the Spokane Sites We've Audited

6 above you

A separate lens from the SERP positioning above. This ranks martial-arts by composite audit score, across the 8 sites we've measured in this vertical.

Among Spokane Martial Artswe've audited
Rank 7 of 8
#1
Peaceful Mind Wing Chun
peacefulmindwingchun.com
Does what you don't: Publishes structured data
95
/ 100
#2
Warhorse Karate • Jiu Jitsu
warhorsekaratejiujitsu.com
Does what you don't: Publishes structured data
71
/ 100
#3
Newborn Cascao Jiu Jitsu
newbornjiujitsuspokane.com
Does what you don't: Publishes structured data
69
/ 100
#4
Spokane Lotus Martial Arts Academy
spokanelotusacademy.com
Does what you don't: Publishes structured data
68
/ 100
#5
Spokane Karate and Jiu-Jitsu Academy
spokanekarate.com
Does what you don't: Publishes structured data
66
/ 100
#6
NW Martial Arts Club
northwestmartialartsclub.com
Does what you don't: Publishes a robots.txt
54
/ 100
#7
You
Krav Maga Spokane
kravmagaspokane.com
Gap to #6: +1 points · Gap to #1: +42
53
/ 100

6Raw Signals

Supporting measurements
PageSpeed (mobile)
Performance42 /100
SEO91 /100
Accessibility96 /100
Best practices77 /100
Google Business Profile
Profile existsyes
Rating4.6 / 5
Reviews175
Hours publishedyes
Structured data
JSON-LD presentno
LocalBusiness schemano
NAP complete in schemano
On-page & discovery
Title tag17 chars
Meta description76 chars
H1 count7
Images / missing alt33 / 33
robots.txtno
sitemap.xmlyes

7Want the Report by Email Too?

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Sign in to see the specific fix for each finding.

The diagnosis below is free. The actionable fix for each one — and an emailed copy of the full report — unlock with a single Google sign-in. We don't spam, sell, or share. One human reads replies.

Audit prepared by spokaneseo.app — a project of August SEO LLC, Spokane, WA
Report cmpsod2c · 2026-05-30