NEW Health
Ranking #1 for "medical clinic spokane" is real. That's a strong position. But three gaps are costing you visibility right now. Your title tag and meta description don't mention Spokane anywhere — Google's localization signal for your site scores zero out of 100. Your homepage is also missing an H1 tag, which is the single clearest structural signal a page sends about what it is. And 36 reviews at a 3.5 rating is thin for a clinic people trust with their health. Fix the localization first. That one change touches rankings, click-through rate, and how Google indexes every page on the site. This report shows you exactly where each gap sits and what to fix in what order.
1Your Live Google Position
Sign in to unlockYou're not in Google's local 3-pack for Spokane Healthcare / Clinics.
Organic #5, and invisible on the map where buyers look first. See who's holding the three spots — and how to take one.
2What to Fix, in Order of What It Costs
2 costly · 1 material · 2 polishRanked by what each gap costs you, not by how a scanner flags it. The top of this list is where you're losing the call or the click today. Work down from there.
Your rating is scaring off clicks.
A star rating under 4.0 reads as a warning. People scroll past it to the next shop, even when you'd do the better job.
Fix: Address the patterns in your negative reviews directly, then increase volume of recent positive reviews.
Technical detail · for your developer
Google rating is 3.5/5 — Average rating below 4.0 hurts the local-pack click-through dramatically. — Address the patterns in your negative reviews directly, then increase volume of recent positive reviews.
Your page never says what it's about.
The main heading tells Google and the visitor what this page does. With none, both have to guess — and guessing costs you the ranking.
Fix: Add a single descriptive H1 to the page with the primary keywordTechnical detail · for your developer
No H1 tag on page — Every page should have exactly one H1. — Add a single descriptive H1 to the page with the primary keyword.
Your address and phone aren't where Google looks for them.
The local pack runs on matching name, address, and phone. A gap here is a reason to rank the shop next door instead.
Fix: Fill in streetAddress, addressLocality, postalCode, andTechnical detail · for your developer
LocalBusiness schema is incomplete — Address or phone is missing from the LocalBusiness schema — both are required for the local pack signal. — Fill in streetAddress, addressLocality, postalCode, and telephone in the LocalBusiness JSON-LD block.
Your search headline gets cut off mid-word.
Too long and Google truncates it; too short and it says nothing. Either way the click goes to a clearer competitor.
Fix: Rewrite the page title to land between 30 and 65 charactersTechnical detail · for your developer
Title tag is too short (23 chars) — Titles should be 30–65 characters to display fully in search results. — Rewrite the page title to land between 30 and 65 characters with the primary keyword and location.
Some of your photos are invisible to Google.
Image descriptions feed image search and help screen readers. Missing them leaves traffic and accessibility on the table.
Fix: Add descriptive alt text to content imagesTechnical detail · for your developer
2 of 13 images missing alt text — Alt text helps both accessibility and image search ranking. — Add descriptive alt text to content images. Use empty alt='' only for decorative images.
These fixes are doable in-house — but if you'd rather hand them off, August SEO works with Spokane businesses on exactly this. No pitch, no pressure. Just say the word.
You don't have to close this gap alone.
You've seen exactly what's costing you. Hand us the top three and we ship the fixes, then prove the move with a re-run of this same audit.
- We fix your three highest-leverage gaps — schema, Google Business Profile, and on-page
- We re-run your audit and show you the score move
- One Spokane business per vertical — we don't work with your competitors
One operator, one client per vertical. If we're already working with a competitor in your space, we'll tell you straight.
See who's beating you — and the exact fix for each gap.
The diagnosis above is free. The named competitors, your live Google position, and the specific fix for each finding unlock with a single Google sign-in. No card, no pitch, no spam — one human reads replies.
We email this report once and reply if you reply.
›Full Technical Detail
Authority · trajectory · load · raw signals
Neither your title nor meta description names Spokane. The site doesn't tell Google where it operates.