Spokane local-SEO audit · prepared for

Note & Kidd PLLC

Rank 1 of 7 audited Spokane law firms. That's a real position worth protecting. On "law firm near me Spokane," Note & Kidd sits third in the local pack — behind maxeylaw.com and justia.com. A 5-star profile with 140 reviews is strong social proof. The localization signal is solid: title, meta, and contact details all read clearly Spokane to Google. Two things are holding the score at 87. Multiple H1 tags on a single page confuse crawlers about which heading is authoritative. The Lighthouse SEO score is also sitting below 90, which means there are technical signals Google is discounting. Fix those two, and the gap to the top spot gets structural — not speculative. The report below shows exactly where each issue lives and what to address first.

1Where You Actually Rank in Spokane

3 cached queries
Primary commercial query · May 25, 2026
Note & Kidd PLLC ranks #3 in the local pack
for law firm near me spokane

Top-3 local pack on this query — that's where the click-through actually lives. Defend it: noteandkidd.com's GBP and on-site signals need to stay clean so Google has no reason to swap you out.

What the Top 3 Do That Note & Kidd PLLC Doesn't

Organic top 3 · “law firm near me spokane
#1
maxeylaw.com
Law Firm in Spokane, WA | Maxey Law Office PLLC
Not in our Spokane audit dataset yet. Visit maxeylaw.com and run a side-by-side compare.
#2
justia.com· directory
Best Lawyers in Spokane, WA
A national directory in your top 3 means Google can't find enough strong local sites to fill the SERP. That's an opening — your audit-grade site can outrank it with the right local signals.
#3
workwith.com
Witherspoon Brajcich McPhee, PLLC – Attorneys at ... - Spokane
Not in our Spokane audit dataset yet. Visit workwith.com and run a side-by-side compare.

Audited values come from our Spokane dataset of > 40 local sites. Where a competitor is a national directory (Yelp, Reddit, etc.) we mark it as such — the signal is that those showed up in your local SERP at all, which is its own diagnosis.

Other Queries in Your Vertical
best law firm spokane
Local pack #2
Top: bestlawspokane.com · yelp.com · avvo.com
law firm spokane
Not in top 10
Top: foster.com · lukins.com · maxeylaw.com
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Your Full Spokane Keyword Footprint

Beyond the three queries above — see where noteandkidd.comranks across neighborhood and modifier long-tail (“south hill,” “affordable,” “near me,” and more). One free deep profile, yours to keep.

Free with a Google sign-in.

2Your Spokane Signal

Local-anchor audit
Spokane localization signal
Localized — room to tighten
75/100

Strong Spokane signal — title, meta, and contact details all anchor the site locally.

"Spokane" in page title
Title: "DUI, Criminal Law & Personal Injury Lawyer Spokane County | Car, Moto…"
"Spokane" in meta description
Meta: "Facing a DUI, criminal charge, or personal injury case in Spokane Cou…"
Local cities / neighborhoods mentioned
No Spokane neighborhoods, Spokane Valley, or surrounding cities mentioned.
509 area code present
No 509 phone number in title/meta — moving it onsite gives Google a structured local cue.

3How the Audit Scores It

Composite — supporting signal
87
Score · 100 point composite
Strong
Across PageSpeed Insights mobile + desktop, on-page hygiene, structured-data adoption, Google Business Profile completeness, and local-pack visibility. Measured May 25, 2026.

4Diagnosis & Prescription

0 critical · 2 material · 4 polish
Free · one click

Sign in to see the specific fix for each finding.

The diagnosis below is free. The actionable fix for each one — and an emailed copy of the full report — unlock with a single Google sign-in. We don't spam, sell, or share. One human reads replies.

Material
Multiple H1 tags (2)
Multiple H1s dilute heading hierarchy and confuse crawlers.
Fix:
Material
Lighthouse SEO score below 90
Lighthouse SEO checks failing — score is 85/100.
Fix:
Polish
Title tag is too long (119 chars)
Titles should be 30–65 characters to display fully in search results.
Fix:
Polish
Meta description is too long (174 chars)
Meta descriptions display best between 70 and 160 characters.
Fix:
Polish
4 of 17 images missing alt text
Alt text helps both accessibility and image search ranking.
Fix:
Polish
Slow mobile performance
Mobile performance score is 36/100. Google uses mobile speed as a ranking factor.
Fix:
Want Expert Help With These Issues?

These fixes are doable in-house — but if you'd rather hand them off, August SEO works with Spokane businesses on exactly this. No pitch, no pressure. Just say the word.

5Among the Spokane Sites We've Audited

Top of pack

A separate lens from the SERP positioning above. This ranks law by composite audit score, across the 4 sites we've measured in this vertical.

You're on top

Among Spokane Law Firms we've audited, Note & Kidd PLLCis the highest-scoring site. Worth defending — the rest of the report shows where the lead is durable and where it isn't.

6Raw Signals

Supporting measurements
PageSpeed (mobile)
Performance36 /100
SEO85 /100
Accessibility91 /100
Best practices96 /100
Google Business Profile
Profile existsyes
Rating5.0 / 5
Reviews140
Hours publishedyes
Structured data
JSON-LD presentyes
LocalBusiness schemayes
NAP complete in schemayes
On-page & discovery
Title tag119 chars
Meta description174 chars
H1 count2
Images / missing alt17 / 4
robots.txtyes
sitemap.xmlyes

7Want the Report by Email Too?

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The diagnosis below is free. The actionable fix for each one — and an emailed copy of the full report — unlock with a single Google sign-in. We don't spam, sell, or share. One human reads replies.

Audit prepared by spokaneseo.app — a project of August SEO LLC, Spokane, WA
Report cmplrh56 · 2026-05-25