Spokane local-SEO audit · prepared for

Odara Medical Spa

Strong foundation. The gaps are fixable. Odara scores 85 out of 100 among audited Spokane med-spas — second out of seven. On "medical spa spokane," the site sits at #7 organic and #3 in the local pack, behind craftedbeauty.com, Yelp, and thelabaw.com. A 5-star rating across 103 reviews gives Google a credibility signal most competitors can't match. Here's what's holding the rankings back. The homepage title and meta description contain zero Spokane-specific language. Google can't confirm where Odara operates from its most-read page. That's a structural miss — one that directly suppresses how the site ranks for location-based queries. The LocalBusiness schema is also incomplete, and 14 of 22 images are missing alt text, which compounds the localization problem. Mobile load speed is the one issue that costs visits before they start. Slow performance on mobile means users leave before the page renders — and Google sees that. This report maps each gap to the specific fix, ranked by impact on local rankings.

1Where You Actually Rank in Spokane

1 cached query
Primary commercial query · May 30, 2026
Odara Medical Spa ranks #7 organic · #3 in the local pack
for medical spa spokane

Top-3 local pack on this query — that's where the click-through actually lives. Defend it: odaramedicalspa.com's GBP and on-site signals need to stay clean so Google has no reason to swap you out.

What the Top 3 Do That Odara Medical Spa Doesn't

Organic top 3 · “medical spa spokane
#1
craftedbeauty.com
Crafted Beauty Med Spa | Botox, Facials & Skincare in ...
score90/100
PSI mobile
32/100
Reviews
648
Rating
5.0/5
Schema
Full NAP
#2
yelp.com· directory
THE BEST 10 MEDICAL SPAS IN SPOKANE, WA
A national directory in your top 3 means Google can't find enough strong local sites to fill the SERP. That's an opening — your audit-grade site can outrank it with the right local signals.
#3
thelabaw.com
Spokane's Inclusive Medical Spa and Wellness Clinic
Not in our Spokane audit dataset yet. Visit thelabaw.com and run a side-by-side compare.

Audited values come from our Spokane dataset of > 40 local sites. Where a competitor is a national directory (Yelp, Reddit, etc.) we mark it as such — the signal is that those showed up in your local SERP at all, which is its own diagnosis.

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Your Full Spokane Keyword Footprint

Beyond the three queries above — see where odaramedicalspa.comranks across neighborhood and modifier long-tail (“south hill,” “affordable,” “near me,” and more). One free deep profile, yours to keep.

Free with a Google sign-in.

2Your Spokane Signal

Local-anchor audit
Spokane localization signal
Site doesn't say it's in Spokane
0/100

No Spokane signal in the homepage title or meta description. The site doesn't tell Google where it operates.

"Spokane" in page title
Title: "Odara Medical Spa"
"Spokane" in meta description
Meta: "At Odara we offer the highest standard of care in medical aesthetics.…"
Local cities / neighborhoods mentioned
No Spokane neighborhoods, Spokane Valley, or surrounding cities mentioned.
509 area code present
No 509 phone number in title/meta — moving it onsite gives Google a structured local cue.

3How the Audit Scores It

Composite — supporting signal
85
Score · 100 point composite
Strong
Across PageSpeed Insights mobile + desktop, on-page hygiene, structured-data adoption, Google Business Profile completeness, and local-pack visibility. Measured May 30, 2026.

4Diagnosis & Prescription

1 critical · 2 material · 2 polish
Free · one click

Sign in to see the specific fix for each finding.

The diagnosis below is free. The actionable fix for each one — and an emailed copy of the full report — unlock with a single Google sign-in. We don't spam, sell, or share. One human reads replies.

Critical
Slow mobile performance
Mobile performance score is 46/100. Google uses mobile speed as a ranking factor.
Fix:
Material
LocalBusiness schema is incomplete
Address or phone is missing from the LocalBusiness schema — both are required for the local pack signal.
Fix:
Material
Most images missing alt text (14/22)
Image alt coverage is below 70%.
Fix:
Polish
Title tag is too short (17 chars)
Titles should be 30–65 characters to display fully in search results.
Fix:
Polish
Meta description is too long (268 chars)
Meta descriptions display best between 70 and 160 characters.
Fix:
Want Expert Help With These Issues?

These fixes are doable in-house — but if you'd rather hand them off, August SEO works with Spokane businesses on exactly this. No pitch, no pressure. Just say the word.

5Among the Spokane Sites We've Audited

1 above you

A separate lens from the SERP positioning above. This ranks med-spa by composite audit score, across the 8 sites we've measured in this vertical.

Among Spokane Medical Spaswe've audited
Rank 2 of 8
#1
Crafted Beauty
craftedbeauty.com
Does what you don't: Has complete NAP in schema
90
/ 100
#2
You
Odara Medical Spa
odaramedicalspa.com
Gap to #1: +5 points
85
/ 100

6Raw Signals

Supporting measurements
PageSpeed (mobile)
Performance46 /100
SEO100 /100
Accessibility95 /100
Best practices77 /100
Google Business Profile
Profile existsyes
Rating5.0 / 5
Reviews103
Hours publishedyes
Structured data
JSON-LD presentyes
LocalBusiness schemayes
NAP complete in schemano
On-page & discovery
Title tag17 chars
Meta description268 chars
H1 count1
Images / missing alt22 / 14
robots.txtyes
sitemap.xmlyes

7Want the Report by Email Too?

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The diagnosis below is free. The actionable fix for each one — and an emailed copy of the full report — unlock with a single Google sign-in. We don't spam, sell, or share. One human reads replies.

Audit prepared by spokaneseo.app — a project of August SEO LLC, Spokane, WA
Report cmpsgaee · 2026-05-30