Spokane local-SEO audit · prepared for

Queen Nails Art

Queen Nails Art has a 4.8 rating and 226 reviews. That's real trust. But on "nail salon Spokane," the site doesn't place in the top 10 — 7 Wonders Beauty, Yelp, and Glaze Nails are all ahead of it. The core problem is simple. Google can't confirm where this business operates. The homepage title and meta description contain zero Spokane signal — a 0/100 on localization. No H1 tag. No meta description. No structured data telling search engines what this business is or where it sits. Twenty-four of 30 images have no alt text. No sitemap. No robots.txt. That's the gap. The reviews are doing work that the site isn't. This report shows exactly which technical fixes close that distance — starting with the signals Google checks before it ranks a local business.

1Where You Actually Rank in Spokane

1 cached query
Primary commercial query · May 30, 2026
Queen Nails Art doesn't appear in the top 10 for nail salon spokane

That's the single highest-impact visibility gap in this report. The three sites that dorank are listed below — what they do, what you don't.

What the Top 3 Do That Queen Nails Art Doesn't

Organic top 3 · “nail salon spokane
#1
7wondersbeauty.com
7 Wonders Nails Hair Spa | Beauty Spa In Spokane, WA 99218
Not in our Spokane audit dataset yet. Visit 7wondersbeauty.com and run a side-by-side compare.
#2
yelp.com· directory
THE BEST 10 Nail Salons in SPOKANE, WA - Updated 2026
A national directory in your top 3 means Google can't find enough strong local sites to fill the SERP. That's an opening — your audit-grade site can outrank it with the right local signals.
#3
glazenails.com
Glaze Nails Spokane | Premier Nail Salon & Spa Services
score63/100
PSI mobile
67/100
Reviews
501
Rating
4.8/5
Schema
None

Audited values come from our Spokane dataset of > 40 local sites. Where a competitor is a national directory (Yelp, Reddit, etc.) we mark it as such — the signal is that those showed up in your local SERP at all, which is its own diagnosis.

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Your Full Spokane Keyword Footprint

Beyond the three queries above — see where queennailart.comranks across neighborhood and modifier long-tail (“south hill,” “affordable,” “near me,” and more). One free deep profile, yours to keep.

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2Your Spokane Signal

Local-anchor audit
Spokane localization signal
Site doesn't say it's in Spokane
0/100

No Spokane signal in the homepage title or meta description. The site doesn't tell Google where it operates.

"Spokane" in page title
Title: "Home page - Queen Nails Art"
"Spokane" in meta description
Meta description is missing entirely.
Local cities / neighborhoods mentioned
No Spokane neighborhoods, Spokane Valley, or surrounding cities mentioned.
509 area code present
No 509 phone number in title/meta — moving it onsite gives Google a structured local cue.

3How the Audit Scores It

Composite — supporting signal
44
Score · 100 point composite
Critical
Across PageSpeed Insights mobile + desktop, on-page hygiene, structured-data adoption, Google Business Profile completeness, and local-pack visibility. Measured May 30, 2026.

4Diagnosis & Prescription

4 critical · 3 material · 2 polish
Free · one click

Sign in to see the specific fix for each finding.

The diagnosis below is free. The actionable fix for each one — and an emailed copy of the full report — unlock with a single Google sign-in. We don't spam, sell, or share. One human reads replies.

Critical
No structured data (JSON-LD) on page
Google relies on structured data to understand local business information.
Fix:
Critical
Missing meta description
The page has no <meta name="description"> tag.
Fix:
Critical
No H1 tag on page
Every page should have exactly one H1.
Fix:
Critical
Lighthouse SEO score below 90
Lighthouse SEO checks failing — score is 67/100.
Fix:
Material
Most images missing alt text (24/30)
Image alt coverage is below 70%.
Fix:
Material
No robots.txt file
Search engines look for /robots.txt to discover sitemap location and crawl directives.
Fix:
Material
No sitemap.xml
Sitemaps tell Google which pages exist and when they changed.
Fix:
Polish
Title tag is too short (27 chars)
Titles should be 30–65 characters to display fully in search results.
Fix:
Polish
No Twitter Card meta tags
Twitter Card tags control share previews on X/Twitter.
Fix:
Want Expert Help With These Issues?

These fixes are doable in-house — but if you'd rather hand them off, August SEO works with Spokane businesses on exactly this. No pitch, no pressure. Just say the word.

5Among the Spokane Sites We've Audited

1 above you

A separate lens from the SERP positioning above. This ranks nail-salon by composite audit score, across the 2 sites we've measured in this vertical.

Among Spokane Nail Salonswe've audited
Rank 2 of 2
#1
Glaze Nail Salon & Spa
glazenails.com
Does what you don't: Has a meta description
63
/ 100
#2
You
Queen Nails Art
queennailart.com
Gap to #1: +19 points
44
/ 100

6Raw Signals

Supporting measurements
PageSpeed (mobile)
Performance64 /100
SEO67 /100
Accessibility90 /100
Best practices92 /100
Google Business Profile
Profile existsyes
Rating4.8 / 5
Reviews226
Hours publishedyes
Structured data
JSON-LD presentno
LocalBusiness schemano
NAP complete in schemano
On-page & discovery
Title tag27 chars
Meta descriptionmissing
H1 count0
Images / missing alt30 / 24
robots.txtno
sitemap.xmlno

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Audit prepared by spokaneseo.app — a project of August SEO LLC, Spokane, WA
Report cmprq3vs · 2026-05-30
Queen Nails Art — Spokane SEO audit (44/100) · spokaneseo.app