Spokane Eye Clinic — Central/Northside
Ranking #1 for "best optometrist spokane" is a real position worth protecting. 768 reviews at 4.8 stars — that's a profile most local competitors can't touch. But the audit score sits at 60/100, and among the five Spokane optometry sites audited, this one ranks last on technical health. That gap matters because organic rankings shift when competitors fix what you haven't. Three things are pulling the score down. No structured data means Google reads the page without the markup that confirms your business type, location, and services in structured form. No robots.txt means crawlers have no guidance file at all. And mobile performance is slow — slow enough to affect how Google weights the page against faster-loading competitors. The localization signal is genuinely strong. Title, meta, and contact details all anchor the site to Spokane correctly. That's likely a reason the #1 rank holds right now. This report shows exactly where each gap sits and what to fix first.
1Where You Actually Rank in Spokane
3 cached queriesTop-3 organic on this query — strong. The local pack typically sits above organic in mobile results, so the next jump is appearing in the 3-pack.
What the Top 3 Do That Spokane Eye Clinic — Central/Northside Doesn't
Organic top 3 · “best optometrist spokane”Audited values come from our Spokane dataset of > 40 local sites. Where a competitor is a national directory (Yelp, Reddit, etc.) we mark it as such — the signal is that those showed up in your local SERP at all, which is its own diagnosis.
Your Full Spokane Keyword Footprint
Beyond the three queries above — see where spokaneeye.comranks across neighborhood and modifier long-tail (“south hill,” “affordable,” “near me,” and more). One free deep profile, yours to keep.
2Your Spokane Signal
Local-anchor auditStrong Spokane signal — title, meta, and contact details all anchor the site locally.
3How the Audit Scores It
Composite — supporting signal4Diagnosis & Prescription
2 critical · 1 material · 4 polishSign in to see the specific fix for each finding.
The diagnosis below is free. The actionable fix for each one — and an emailed copy of the full report — unlock with a single Google sign-in. We don't spam, sell, or share. One human reads replies.
These fixes are doable in-house — but if you'd rather hand them off, August SEO works with Spokane businesses on exactly this. No pitch, no pressure. Just say the word.
5Among the Spokane Sites We've Audited
4 above youA separate lens from the SERP positioning above. This ranks optometry by composite audit score, across the 5 sites we've measured in this vertical.
6Raw Signals
Supporting measurements7Want the Report by Email Too?
Free · one clickSign in to see the specific fix for each finding.
The diagnosis below is free. The actionable fix for each one — and an emailed copy of the full report — unlock with a single Google sign-in. We don't spam, sell, or share. One human reads replies.