Spokane local-SEO audit · prepared for

Spokane's Best Cannabis Store

39
Score · 100 point composite
Critical
Across PageSpeed Insights mobile + desktop, on-page hygiene, structured-data adoption, Google Business Profile completeness, and local-pack visibility. Measured June 17, 2026.

1Your Live Google Position

Sign in to unlock
The local pack · locked

You're not in Google's local 3-pack for Spokane Dispensaries.

Organic #4, and invisible on the map where buyers look first. See who's holding the three spots — and how to take one.

#1hidden
#2hidden
#3hidden
#4Spokane's Best Cannabis Storenot in pack
One Google sign-in. No card, no pitch.

2What to Fix, in Order of What It Costs

3 costly · 2 material · 1 polish

Ranked by what each gap costs you, not by how a scanner flags it. The top of this list is where you're losing the call or the click today. Work down from there.

  1. You're invisible on the map.

    No Google Business Profile means you can't appear in the map results — where most local searches end. This is the single biggest miss.

    Fix: Claim or create a Google Business Profile at business.google.com. Verify by postcard or phone.

    Technical detail · for your developer

    No Google Business Profile found — Without a GBP, the business cannot appear in the local pack — the single biggest local-SEO miss. — Claim or create a Google Business Profile at business.google.com. Verify by postcard or phone.

  2. Google can't read your hours, services, or service area.

    Without structured data, Google guesses what you do — and shows competitors it's more sure about.

    Fix: Add a LocalBusiness or category-specific subtype (Restaurant,
    Technical detail · for your developer

    No LocalBusiness schema — JSON-LD is present but no LocalBusiness (or subtype) entity is declared. Local pack ranking relies on this. — Add a LocalBusiness or category-specific subtype (Restaurant, Dentist, etc.) entity with full NAP.

  3. Your page never says what it's about.

    The main heading tells Google and the visitor what this page does. With none, both have to guess — and guessing costs you the ranking.

    Fix: Add a single descriptive H1 to the page with the primary keyword
    Technical detail · for your developer

    No H1 tag on page — Every page should have exactly one H1. — Add a single descriptive H1 to the page with the primary keyword.

  4. You're just below the three businesses that get the calls.

    The top three map results take most of the clicks. You're close — close enough that reviews and a few fixes can move you in.

    Fix: Strengthen NAP consistency across citations, build reviews, and
    Technical detail · for your developer

    Ranking #4 for the primary organic query — Positions 4–7 sit below the top organic results, where the first three capture most of the clicks. — Strengthen NAP consistency across citations, build reviews, and add LocalBusiness schema if missing.

  5. Your photos are invisible to Google.

    Without descriptions, your images can't show up in image search and screen readers skip them. That's reach you're not getting.

    Fix: Audit content images and add descriptive alt text
    Technical detail · for your developer

    Most images missing alt text (2/4) — Image alt coverage is below 70%. — Audit content images and add descriptive alt text. Use empty alt='' only for decorative images.

  6. We couldn't measure your site's speed.

    Google's speed tool didn't return a result for your site — usually a temporary hiccup, sometimes a sign the page is slow to load at all.

    Fix: Speed up the initial render
    Technical detail · for your developer

    PageSpeed Insights could not be measured — PSI timed out before Lighthouse finished rendering the page. — Speed up the initial render — most timeouts happen when the page paints nothing in the first ~25 seconds.

Want Expert Help With These Issues?

These fixes are doable in-house — but if you'd rather hand them off, August SEO works with Spokane businesses on exactly this. No pitch, no pressure. Just say the word.

Top 3 Fixes Sprint · the next step

You don't have to close this gap alone.

You've seen exactly what's costing you. Hand us the top three and we ship the fixes, then prove the move with a re-run of this same audit.

  • We fix your three highest-leverage gaps — schema, Google Business Profile, and on-page
  • We re-run your audit and show you the score move
  • One Spokane business per vertical — we don't work with your competitors
10 business days · flat-rate, get a quote

One operator, one client per vertical. If we're already working with a competitor in your space, we'll tell you straight.

Free · one click

See who's beating you — and the exact fix for each gap.

The diagnosis above is free. The named competitors, your live Google position, and the specific fix for each finding unlock with a single Google sign-in. No card, no pitch, no spam — one human reads replies.

We email this report once and reply if you reply.

Full Technical Detail

Authority · trajectory · load · raw signals
Spokane signal · local-anchor audit
Spokane localization signal
Strong local anchor
85/100

Strong Spokane signal — your title and meta both name the city to Google.

"Spokane" in page title
Title: "Spokane's Best Cannabis Store | Recreational Marijuana Store"
"Spokane" in meta description
Meta: "Spokane Green Leaf - Recreational cannabis store in Spokane WA. - Spo…"
Raw signals · supporting measurements
PageSpeed (mobile)
Performance /100
SEO /100
Accessibility /100
Best practices /100
Core Web Vitals (mobile)
LCP (load)
CLS (shift)
INP (response)
Google Business Profile
Profile existsno
Rating
Reviews
Hours publishedno
Structured data
JSON-LD presentyes
LocalBusiness schemano
NAP complete in schemano
On-page & discovery
Title tag60 chars
Meta description151 chars
H1 count0
Images / missing alt4 / 2
robots.txtyes
sitemap.xmlyes
Audit prepared by spokaneseo.app — a project of August SEO LLC, Spokane, WA
Report cmqifpyf · 2026-06-17