Spokane local-SEO audit · prepared for

Spokane Lotus Martial Arts Academy

Spokane Lotus holds the top spot. Both organic and local pack, for "martial arts school spokane." That's real. But a #1 rank with thin infrastructure is a fragile #1. No LocalBusiness schema means Google is inferring your contact details rather than reading them directly — a structural gap that gets punished when a competitor cleans up their signals. Your mobile performance is slow, and three H1 tags tell the crawler three different things about what your page is about. The localization score sits at 60/100. Your title names Spokane. Your meta description and on-page contact signals don't back it up. This report shows exactly where those gaps live and what to fix first to make the ranking durable.

1Where You Actually Rank in Spokane

1 cached query
Primary commercial query · May 30, 2026
Spokane Lotus Martial Arts Academy ranks #1 organic · #1 in the local pack
for martial arts school spokane

Top-3 local pack on this query — that's where the click-through actually lives. Defend it: spokanelotusacademy.com's GBP and on-site signals need to stay clean so Google has no reason to swap you out.

What the Top 3 Do That Spokane Lotus Martial Arts Academy Doesn't

Organic top 3 · “martial arts school spokane
#1
spokanelotusacademy.comYou
Martial Arts | Lotus Martial Arts Academy | Spokane, WA
score68/100
PSI mobile
43/100
Reviews
10
Rating
5.0/5
Schema
None
#2
spokanekarate.com
Spokane Karate Center: Goju-Ryu Karate & Jiu-Jitsu Classes
score66/100
PSI mobile
57/100
Reviews
24
Rating
5.0/5
Schema
None
#3
yelp.com· directory
THE BEST 10 Martial Arts in SPOKANE, WA - Updated 2026
A national directory in your top 3 means Google can't find enough strong local sites to fill the SERP. That's an opening — your audit-grade site can outrank it with the right local signals.

Audited values come from our Spokane dataset of > 40 local sites. Where a competitor is a national directory (Yelp, Reddit, etc.) we mark it as such — the signal is that those showed up in your local SERP at all, which is its own diagnosis.

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Your Full Spokane Keyword Footprint

Beyond the three queries above — see where spokanelotusacademy.comranks across neighborhood and modifier long-tail (“south hill,” “affordable,” “near me,” and more). One free deep profile, yours to keep.

Free with a Google sign-in.

2Your Spokane Signal

Local-anchor audit
Spokane localization signal
Localized — room to tighten
60/100

Title mentions Spokane, but supporting signals (meta description, contact info) are thin.

"Spokane" in page title
Title: "Martial Arts | Lotus Martial Arts Academy | Spokane, WA"
"Spokane" in meta description
Meta: "Join our diverse martial arts programs for all ages and skill levels.…"
Local cities / neighborhoods mentioned
No Spokane neighborhoods, Spokane Valley, or surrounding cities mentioned.
509 area code present
No 509 phone number in title/meta — moving it onsite gives Google a structured local cue.

3How the Audit Scores It

Composite — supporting signal
68
Score · 100 point composite
Behind the curve
Across PageSpeed Insights mobile + desktop, on-page hygiene, structured-data adoption, Google Business Profile completeness, and local-pack visibility. Measured May 30, 2026.

4Diagnosis & Prescription

2 critical · 1 material · 1 polish
Free · one click

Sign in to see the specific fix for each finding.

The diagnosis below is free. The actionable fix for each one — and an emailed copy of the full report — unlock with a single Google sign-in. We don't spam, sell, or share. One human reads replies.

Critical
No LocalBusiness schema
JSON-LD is present but no LocalBusiness (or subtype) entity is declared. Local pack ranking relies on this.
Fix:
Critical
Slow mobile performance
Mobile performance score is 43/100. Google uses mobile speed as a ranking factor.
Fix:
Material
Multiple H1 tags (3)
Multiple H1s dilute heading hierarchy and confuse crawlers.
Fix:
Polish
6 of 29 images missing alt text
Alt text helps both accessibility and image search ranking.
Fix:
Want Expert Help With These Issues?

These fixes are doable in-house — but if you'd rather hand them off, August SEO works with Spokane businesses on exactly this. No pitch, no pressure. Just say the word.

5Among the Spokane Sites We've Audited

3 above you

A separate lens from the SERP positioning above. This ranks martial-arts by composite audit score, across the 8 sites we've measured in this vertical.

Among Spokane Martial Artswe've audited
Rank 4 of 8
#1
Peaceful Mind Wing Chun
peacefulmindwingchun.com
Does what you don't: Has LocalBusiness structured data
95
/ 100
#2
Warhorse Karate • Jiu Jitsu
warhorsekaratejiujitsu.com
71
/ 100
#3
Newborn Cascao Jiu Jitsu
newbornjiujitsuspokane.com
69
/ 100
#4
You
Spokane Lotus Martial Arts Academy
spokanelotusacademy.com
Gap to #3: +1 points · Gap to #1: +27
68
/ 100

6Raw Signals

Supporting measurements
PageSpeed (mobile)
Performance43 /100
SEO92 /100
Accessibility95 /100
Best practices96 /100
Google Business Profile
Profile existsyes
Rating5.0 / 5
Reviews10
Hours publishedyes
Structured data
JSON-LD presentyes
LocalBusiness schemano
NAP complete in schemano
On-page & discovery
Title tag55 chars
Meta description154 chars
H1 count3
Images / missing alt29 / 6
robots.txtyes
sitemap.xmlyes

7Want the Report by Email Too?

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Sign in to see the specific fix for each finding.

The diagnosis below is free. The actionable fix for each one — and an emailed copy of the full report — unlock with a single Google sign-in. We don't spam, sell, or share. One human reads replies.

Audit prepared by spokaneseo.app — a project of August SEO LLC, Spokane, WA
Report cmpsiq5i · 2026-05-30