Spokane local-SEO audit · prepared for

Integrity Martial Arts

Spokanemartialarts.com doesn't rank in the top 10 for "martial arts school spokane." Lotus Academy and Spokane Karate are above you — and so is Yelp. That's the gap. The audit score is 40 out of 100. Low, but fixable. Here's what's driving it: the homepage has no title tag, no meta description, and no H1. Google loads the page and can't confirm what it is or where it operates. Your Spokane localization score is 0 out of 100 — the site never tells the search engine which city you serve. No structured data means Google skips the signals that confirm you're a local business. No robots.txt means crawl behavior is undefined. These aren't design problems. They're structural, and structural problems have direct fixes. Your Google Business Profile is a real asset — a 5-star rating on 28 reviews is a foundation worth building on. The report shows you exactly where to start.

1Where You Actually Rank in Spokane

1 cached query
Primary commercial query · May 30, 2026
Integrity Martial Arts doesn't appear in the top 10 for martial arts school spokane

That's the single highest-impact visibility gap in this report. The three sites that dorank are listed below — what they do, what you don't.

What the Top 3 Do That Integrity Martial Arts Doesn't

Organic top 3 · “martial arts school spokane
#1
spokanelotusacademy.com
Martial Arts | Lotus Martial Arts Academy | Spokane, WA
score68/100
PSI mobile
43/100
Reviews
10
Rating
5.0/5
Schema
None
#2
spokanekarate.com
Spokane Karate Center: Goju-Ryu Karate & Jiu-Jitsu Classes
score66/100
PSI mobile
57/100
Reviews
24
Rating
5.0/5
Schema
None
#3
yelp.com· directory
THE BEST 10 Martial Arts in SPOKANE, WA - Updated 2026
A national directory in your top 3 means Google can't find enough strong local sites to fill the SERP. That's an opening — your audit-grade site can outrank it with the right local signals.

Audited values come from our Spokane dataset of > 40 local sites. Where a competitor is a national directory (Yelp, Reddit, etc.) we mark it as such — the signal is that those showed up in your local SERP at all, which is its own diagnosis.

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Your Full Spokane Keyword Footprint

Beyond the three queries above — see where spokanemartialarts.comranks across neighborhood and modifier long-tail (“south hill,” “affordable,” “near me,” and more). One free deep profile, yours to keep.

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2Your Spokane Signal

Local-anchor audit
Spokane localization signal
Site doesn't say it's in Spokane
0/100

No Spokane signal in the homepage title or meta description. The site doesn't tell Google where it operates.

"Spokane" in page title
Title tag is missing entirely.
"Spokane" in meta description
Meta description is missing entirely.
Local cities / neighborhoods mentioned
No Spokane neighborhoods, Spokane Valley, or surrounding cities mentioned.
509 area code present
No 509 phone number in title/meta — moving it onsite gives Google a structured local cue.

3How the Audit Scores It

Composite — supporting signal
40
Score · 100 point composite
Critical
Across PageSpeed Insights mobile + desktop, on-page hygiene, structured-data adoption, Google Business Profile completeness, and local-pack visibility. Measured May 31, 2026.

4Diagnosis & Prescription

4 critical · 4 material · 3 polish
Free · one click

Sign in to see the specific fix for each finding.

The diagnosis below is free. The actionable fix for each one — and an emailed copy of the full report — unlock with a single Google sign-in. We don't spam, sell, or share. One human reads replies.

Critical
No structured data (JSON-LD) on page
Google relies on structured data to understand local business information.
Fix:
Critical
Missing page title
The page has no <title> tag.
Fix:
Critical
Missing meta description
The page has no <meta name="description"> tag.
Fix:
Critical
No H1 tag on page
Every page should have exactly one H1.
Fix:
Material
Missing mobile viewport meta tag
The page has no <meta name="viewport"> tag — mobile rendering will be broken.
Fix:
Material
Lighthouse SEO score below 90
Lighthouse SEO checks failing — score is 85/100.
Fix:
Material
No robots.txt file
Search engines look for /robots.txt to discover sitemap location and crawl directives.
Fix:
Material
No sitemap.xml
Sitemaps tell Google which pages exist and when they changed.
Fix:
Polish
No canonical tag
Self-referential canonical tags prevent duplicate content issues from tracking parameters.
Fix:
Polish
No Open Graph meta tags
Open Graph tags control how the page appears when shared on Facebook, LinkedIn, etc.
Fix:
Polish
No Twitter Card meta tags
Twitter Card tags control share previews on X/Twitter.
Fix:
Want Expert Help With These Issues?

These fixes are doable in-house — but if you'd rather hand them off, August SEO works with Spokane businesses on exactly this. No pitch, no pressure. Just say the word.

5Among the Spokane Sites We've Audited

7 above you

A separate lens from the SERP positioning above. This ranks martial-arts by composite audit score, across the 8 sites we've measured in this vertical.

Among Spokane Martial Artswe've audited
Rank 8 of 8
#1
Peaceful Mind Wing Chun
peacefulmindwingchun.com
Does what you don't: Publishes structured data
95
/ 100
#2
Warhorse Karate • Jiu Jitsu
warhorsekaratejiujitsu.com
Does what you don't: Publishes structured data
71
/ 100
#3
Newborn Cascao Jiu Jitsu
newbornjiujitsuspokane.com
Does what you don't: Publishes structured data
69
/ 100
#4
Spokane Lotus Martial Arts Academy
spokanelotusacademy.com
Does what you don't: Publishes structured data
68
/ 100
#5
Spokane Karate and Jiu-Jitsu Academy
spokanekarate.com
Does what you don't: Publishes structured data
66
/ 100
#6
NW Martial Arts Club
northwestmartialartsclub.com
Does what you don't: Has a page title
54
/ 100
#7
Krav Maga Spokane
kravmagaspokane.com
Does what you don't: Has a page title
53
/ 100
#8
You
Integrity Martial Arts
spokanemartialarts.com
Gap to #7: +13 points · Gap to #1: +55
40
/ 100

6Raw Signals

Supporting measurements
PageSpeed (mobile)
Performance78 /100
SEO85 /100
Accessibility73 /100
Best practices73 /100
Google Business Profile
Profile existsyes
Rating5.0 / 5
Reviews28
Hours publishedyes
Structured data
JSON-LD presentno
LocalBusiness schemano
NAP complete in schemano
On-page & discovery
Title tagmissing
Meta descriptionmissing
H1 count0
Images / missing alt0 / 0
robots.txtno
sitemap.xmlno

7Want the Report by Email Too?

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Sign in to see the specific fix for each finding.

The diagnosis below is free. The actionable fix for each one — and an emailed copy of the full report — unlock with a single Google sign-in. We don't spam, sell, or share. One human reads replies.

Audit prepared by spokaneseo.app — a project of August SEO LLC, Spokane, WA
Report cmptzp6j · 2026-05-31