Spokane local-SEO audit · prepared for

Spokane Towing Services

Ranking #1 organic and #1 in the local pack for "towing service spokane" is a real position worth protecting. Strong start. But a 75/100 composite score means the site has gaps that competitors can close if they move first. No structured data on the page is the clearest one — Google can read the content, but it can't parse the business details in a machine-readable format, which limits rich result eligibility and weakens how the listing anchors to the organic result. A Lighthouse SEO score below 90 compounds that. Third out of five audited Spokane towing operators tells the fuller story. The localization signal is genuinely strong at 95/100 — title, meta, and contact details are all doing their job. The 4.5 rating across 218 reviews holds weight. This report shows exactly where to add JSON-LD, what the Lighthouse gaps are, and which technical fixes move the composite score.

1Where You Actually Rank in Spokane

1 cached query
Primary commercial query · May 30, 2026
Spokane Towing Services ranks #1 organic · #1 in the local pack
for towing service spokane

Top-3 local pack on this query — that's where the click-through actually lives. Defend it: spokanewatowing.com's GBP and on-site signals need to stay clean so Google has no reason to swap you out.

What the Top 3 Do That Spokane Towing Services Doesn't

Organic top 3 · “towing service spokane
#1
spokanewatowing.comYou
SPOKANE TOWING SERVICES - Cheap Tow Truck Company ...
score75/100
PSI mobile
56/100
Reviews
218
Rating
4.5/5
Schema
None
#2
yelp.com· directory
THE BEST 10 TOWING IN SPOKANE, WA
A national directory in your top 3 means Google can't find enough strong local sites to fill the SERP. That's an opening — your audit-grade site can outrank it with the right local signals.
#3
divinesauto.com
Divine's Towing, Recovery, and Hauling in Spokane, WA
score70/100
PSI mobile
56/100
Reviews
295
Rating
4.3/5
Schema
None

Audited values come from our Spokane dataset of > 40 local sites. Where a competitor is a national directory (Yelp, Reddit, etc.) we mark it as such — the signal is that those showed up in your local SERP at all, which is its own diagnosis.

Signed-in perk · one per account

Your Full Spokane Keyword Footprint

Beyond the three queries above — see where spokanewatowing.comranks across neighborhood and modifier long-tail (“south hill,” “affordable,” “near me,” and more). One free deep profile, yours to keep.

Free with a Google sign-in.

2Your Spokane Signal

Local-anchor audit
Spokane localization signal
Strong local anchor
95/100

Strong Spokane signal — title, meta, and contact details all anchor the site locally.

"Spokane" in page title
Title: "SPOKANE TOWING SERVICES - Cheap Tow Truck Company in WA"
"Spokane" in meta description
Meta: "Best of towing companies Spokane Wa has. Cheap tow truck service, AAA…"
Local cities / neighborhoods mentioned
No Spokane neighborhoods, Spokane Valley, or surrounding cities mentioned.
509 area code present
No 509 phone number in title/meta — moving it onsite gives Google a structured local cue.

3How the Audit Scores It

Composite — supporting signal
75
Score · 100 point composite
Solid baseline
Across PageSpeed Insights mobile + desktop, on-page hygiene, structured-data adoption, Google Business Profile completeness, and local-pack visibility. Measured May 31, 2026.

4Diagnosis & Prescription

1 critical · 1 material · 2 polish
Free · one click

Sign in to see the specific fix for each finding.

The diagnosis below is free. The actionable fix for each one — and an emailed copy of the full report — unlock with a single Google sign-in. We don't spam, sell, or share. One human reads replies.

Critical
No structured data (JSON-LD) on page
Google relies on structured data to understand local business information.
Fix:
Material
Lighthouse SEO score below 90
Lighthouse SEO checks failing — score is 83/100.
Fix:
Polish
No canonical tag
Self-referential canonical tags prevent duplicate content issues from tracking parameters.
Fix:
Polish
No Twitter Card meta tags
Twitter Card tags control share previews on X/Twitter.
Fix:
Want Expert Help With These Issues?

These fixes are doable in-house — but if you'd rather hand them off, August SEO works with Spokane businesses on exactly this. No pitch, no pressure. Just say the word.

5Among the Spokane Sites We've Audited

2 above you

A separate lens from the SERP positioning above. This ranks towing by composite audit score, across the 8 sites we've measured in this vertical.

Among Spokane Towingwe've audited
Rank 3 of 8
#1
Bulldog Towing LLC
bulldogtowingllcspokane.com
Does what you don't: Publishes structured data
83
/ 100
#2
Evergreen State Towing
evergreenstatetowing.com
Does what you don't: Publishes structured data
75
/ 100
#3
You
Spokane Towing Services
spokanewatowing.com
Gap to #2: +0 points · Gap to #1: +8
75
/ 100

6Raw Signals

Supporting measurements
PageSpeed (mobile)
Performance56 /100
SEO83 /100
Accessibility88 /100
Best practices77 /100
Google Business Profile
Profile existsyes
Rating4.5 / 5
Reviews218
Hours publishedyes
Structured data
JSON-LD presentno
LocalBusiness schemano
NAP complete in schemano
On-page & discovery
Title tag55 chars
Meta description153 chars
H1 count1
Images / missing alt9 / 0
robots.txtyes
sitemap.xmlyes

7Want the Report by Email Too?

Free · one click
Free · one click

Sign in to see the specific fix for each finding.

The diagnosis below is free. The actionable fix for each one — and an emailed copy of the full report — unlock with a single Google sign-in. We don't spam, sell, or share. One human reads replies.

Audit prepared by spokaneseo.app — a project of August SEO LLC, Spokane, WA
Report cmptzqiw · 2026-05-31
Spokane Towing Services — Spokane SEO audit (75/100) · spokaneseo.app