Sprague Pest Solutions
Sprague has a 5-star profile and 260 reviews. That's a real foundation. But they're ranking #9 for "pest control spokane" — behind spokanepestpro.com, senske.com, and a Reddit thread. A Reddit thread. That's the gap. The homepage title and meta description contain no mention of Spokane. Google can't confirm where Sprague operates, so it defaults to competitors who do. There's also no LocalBusiness schema, which means the structured location data Google looks for simply isn't there. Three H1 tags on the same page split the relevance signal that should be concentrated on one target phrase. Mobile performance compounds all of it. This report shows exactly where those signals need to land — and what fixing them does to the rank.
1Where You Actually Rank in Spokane
1 cached queryOn page one but below the local pack. Roughly 70% of clicks for this kind of query go to the 3-pack, so moving from organic #9 into local-pack #1–3 is the highest-leverage shift here.
What the Top 3 Do That Sprague Pest Solutions Doesn't
Organic top 3 · “pest control spokane”Audited values come from our Spokane dataset of > 40 local sites. Where a competitor is a national directory (Yelp, Reddit, etc.) we mark it as such — the signal is that those showed up in your local SERP at all, which is its own diagnosis.
Your Full Spokane Keyword Footprint
Beyond the three queries above — see where spraguepest.comranks across neighborhood and modifier long-tail (“south hill,” “affordable,” “near me,” and more). One free deep profile, yours to keep.
2Your Spokane Signal
Local-anchor auditNo Spokane signal in the homepage title or meta description. The site doesn't tell Google where it operates.
3How the Audit Scores It
Composite — supporting signal4Diagnosis & Prescription
2 critical · 1 material · 2 polishSign in to see the specific fix for each finding.
The diagnosis below is free. The actionable fix for each one — and an emailed copy of the full report — unlock with a single Google sign-in. We don't spam, sell, or share. One human reads replies.
These fixes are doable in-house — but if you'd rather hand them off, August SEO works with Spokane businesses on exactly this. No pitch, no pressure. Just say the word.
5Among the Spokane Sites We've Audited
3 above youA separate lens from the SERP positioning above. This ranks pest-control by composite audit score, across the 6 sites we've measured in this vertical.
6Raw Signals
Supporting measurements7Want the Report by Email Too?
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The diagnosis below is free. The actionable fix for each one — and an emailed copy of the full report — unlock with a single Google sign-in. We don't spam, sell, or share. One human reads replies.