Spokane local-SEO audit · prepared for

Two Men and a Truck Moving

57
Score · 100 point composite
Critical
Across PageSpeed Insights mobile + desktop, on-page hygiene, structured-data adoption, Google Business Profile completeness, and local-pack visibility. Measured June 17, 2026.

1Your Spokane Standing

#6 of 7
The Standing
Two Men and a Truck Moving ranks #6 of 7 Moving Companies we track in Spokane.

That's the bottom third of the field. The sites above you aren't doing anything exotic — they're doing the basics, and you can see the score gap below.

Rank
Business
1
Movher· leader
94782 rev4.8
2
Spokane competitor
83112 rev4.4
3
Spokane competitor
78168 rev4.9
4
Spokane competitor
78155 rev4.9
5
Spokane competitor
72290 rev4.9
6
You
671,047 rev4.8
7
Spokane competitor
67142 rev4.9

Sign in to see who's ahead of you.

Composite score blends on-page, reputation, and local-search signals. Full methodology at /data.

The Spokane Moving Companies field
6 tracked · snapshot July 20, 2026
Median audit score
67field
57
Have LocalBusiness schema
17%field
you don't
Median Google reviews
162field
1,047
Median mobile load
7.2sfield
11.2s

This is the field you're measured against — every Spokane Moving Companies we track, captured and time-stamped. The gaps below are your position inside it.

2Where Customers Decide

Reviews · trust signal
The Signal Customers Actually Check
Nobody in Spokane is ahead of you on reviews. Defend it.

Reviews are the one ranking signal your customers read before they ever load your site. Google reads it too — review volume and rating feed the local pack directly.

Where You Sit on Spokane Moving Companies Reviews
median 162
782
floor 112
Movher
you 1,047
You
1,047reviews
4.8★ rating
Category leader · Movher
782reviews
-265 ahead of you
You're past the Spokane median for Moving Companies— real ground held. The gap that's left is to Movher: -265 reviews. Closing it is what moves you from middle of the pack to the top of the local SERP.
Move Me to #1
Live · against the real Spokane field

Drag your review count up. We re-rank you on reviews against the same Spokane field, live — every competitor stays fixed.

Your reviews
1,047
Review rank
#1of 7
1,047 nowleader Movher · 782

You sit at #1 today. Drag the reviews up to see what the climb buys.

3Your Live Google Position

Sign in to unlock
The local pack · locked

You're not in Google's local 3-pack for Spokane Moving Companies.

Organic #1, and invisible on the map where buyers look first. See who's holding the three spots — and how to take one.

#1hidden
#2hidden
#3hidden
#1Two Men and a Truck Movingnot in pack
One Google sign-in. No card, no pitch.

4What to Fix, in Order of What It Costs

3 costly · 3 material · 3 polish

Ranked by what each gap costs you, not by how a scanner flags it. The top of this list is where you're losing the call or the click today. Work down from there.

  1. Google is guessing what your business is.

    Structured data is how you tell Google your name, address, and what you sell. Without it, Google infers — and it trusts the competitors it's sure about.

    Fix: Add a LocalBusiness JSON-LD block with NAP (name, address, phone), opening hours, and primary category.

    Technical detail · for your developer

    No structured data (JSON-LD) on page — Google relies on structured data to understand local business information. — Add a LocalBusiness JSON-LD block with NAP (name, address, phone), opening hours, and primary category.

  2. Google is writing your search-result preview for you.

    An empty meta description means Google grabs random page text. You're handing your first impression to an algorithm.

    Fix: Add a unique meta description summarizing the page
    Technical detail · for your developer

    Missing meta description — The page has no <meta name="description"> tag. — Add a unique meta description summarizing the page. Include the city and primary service.

  3. Your site makes phone users wait.

    Over half your visitors are on phones. A slow load is a closed tab before they ever see you.

    Fix: Compress images, defer non-critical JS, and serve from a CDN
    Technical detail · for your developer

    Slow mobile performance — Mobile performance score is 29/100. Google uses mobile speed as a ranking factor. — Compress images, defer non-critical JS, and serve from a CDN. Focus on Largest Contentful Paint.

  4. Your site renders broken on phones.

    Without the mobile setup tag, phones zoom out and text shrinks. Most of your visitors are on phones — and they leave.

    Fix: Add <meta name='viewport' content='width=device-width,
    Technical detail · for your developer

    Missing mobile viewport meta tag — The page has no <meta name="viewport"> tag — mobile rendering will be broken. — Add <meta name='viewport' content='width=device-width, initial-scale=1'> in the page <head>.

  5. Google has no map of your site.

    A sitemap lists every page so Google finds them fast. Without one, new and deep pages can sit unindexed for weeks.

    Fix: Generate a sitemap
    Technical detail · for your developer

    No sitemap.xml — Sitemaps tell Google which pages exist and when they changed. — Generate a sitemap.xml and reference it in robots.txt. Most CMSes have a plugin for this.

  6. You're not pointing Google to your pages.

    A robots file is the front door for search crawlers. Without it, Google can miss pages — and the sitemap that lists them.

    Fix: Add a /robots
    Technical detail · for your developer

    No robots.txt file — Search engines look for /robots.txt to discover sitemap location and crawl directives. — Add a /robots.txt file. At minimum, include the line 'Sitemap: <your sitemap URL>'.

  7. Your links look like spam when shared.

    Paste your URL into Facebook or a text and you get a blank box. A bare link gets fewer clicks than one with a title and image.

    Fix: Add og:title, og:description, og:image, og:url meta tags to the
    Technical detail · for your developer

    No Open Graph meta tags — Open Graph tags control how the page appears when shared on Facebook, LinkedIn, etc. — Add og:title, og:description, og:image, og:url meta tags to the page <head>.

  8. Your links show no preview on X.

    Shared without a card, your link is a naked URL. A preview with a headline and image earns the click; a bare link doesn't.

    Fix: Add twitter:card, twitter:title, twitter:description,
    Technical detail · for your developer

    No Twitter Card meta tags — Twitter Card tags control share previews on X/Twitter. — Add twitter:card, twitter:title, twitter:description, twitter:image meta tags.

  9. Google may be splitting your page's credit in two.

    Tracking links and duplicate URLs can look like separate pages to Google. A canonical tag keeps all the ranking credit on one.

    Fix: Add <link rel='canonical' href='<page url>'> in the page <head>
    Technical detail · for your developer

    No canonical tag — Self-referential canonical tags prevent duplicate content issues from tracking parameters. — Add <link rel='canonical' href='<page url>'> in the page <head>.

Want Expert Help With These Issues?

These fixes are doable in-house — but if you'd rather hand them off, August SEO works with Spokane businesses on exactly this. No pitch, no pressure. Just say the word.

Top 3 Fixes Sprint · the next step

You don't have to close this gap alone.

You've seen exactly what's costing you. Hand us the top three and we ship the fixes, then prove the move with a re-run of this same audit.

  • We fix your three highest-leverage gaps — schema, Google Business Profile, and on-page
  • We re-run your audit and show you the score move
  • One Spokane business per vertical — we don't work with your competitors
10 business days · flat-rate, get a quote

One operator, one client per vertical. If we're already working with a competitor in your space, we'll tell you straight.

Free · one click

See who's beating you — and the exact fix for each gap.

The diagnosis above is free. The named competitors, your live Google position, and the specific fix for each finding unlock with a single Google sign-in. No card, no pitch, no spam — one human reads replies.

We email this report once and reply if you reply.

Full Technical Detail

Authority · trajectory · load · raw signals
Organic authority · searches you're not getting
Authority & organic traffic
The leader in your vertical pulls about 1,000 searches a month.

That's roughly 20 inbound leadsa month from organic search alone. We haven't mapped Two Men and a Truck Moving's own authority yet, so we can't draw the gap — but the ceiling for this market is right there.

Mobile load · field metric
The Wait Before Anything Loads
On a phone, visitors wait 11.2 seconds for your page — slower than 5 Spokane competitors.

This is Largest Contentful Paint — the moment your main content actually appears on a phone. Google's bar for “good” is 2.5s. Past it, visitors leave before the page finishes, and Google ranks you lower for it.

Mobile load time across Spokane Moving Companies
good 2.5s
median 7.2s
0s
Moovit or Loozit Moving Co.
you 11.2s
You
11.2s
8.7s over the 2.5s bar
Fastest in Spokane · Moovit or Loozit Moving Co.
3.5s
7.7s faster than you
5 of 6 Spokane Moving Companies we measured load faster than you. On mobile, every second past the 2.5s bar costs visitors before they ever see your offer — and Google folds that wait straight into your ranking.
Layout shift (CLS)0.14
Responsiveness (INP)204ms
Spokane signal · local-anchor audit
Spokane localization signal
Site doesn't say it's in Spokane
0/100

Neither your title nor meta description names Spokane. The site doesn't tell Google where it operates.

"Spokane" in page title
Title: "ERROR: The request could not be satisfied"
"Spokane" in meta description
Meta description is missing entirely.
Raw signals · supporting measurements
PageSpeed (mobile)
Performance29 /100
SEO92 /100
Accessibility95 /100
Best practices100 /100
Core Web Vitals (mobile)
LCP (load)11.2 s
CLS (shift)0.14
INP (response)204 ms
Google Business Profile
Profile existsyes
Rating4.8 / 5
Reviews1047
Hours publishedyes
Structured data
JSON-LD presentno
LocalBusiness schemano
NAP complete in schemano
On-page & discovery
Title tag41 chars
Meta descriptionmissing
H1 count1
Images / missing alt0 / 0
robots.txtno
sitemap.xmlno
Audit prepared by spokaneseo.app — a project of August SEO LLC, Spokane, WA
Report cmqidgvn · 2026-06-17