Veterinarian in Spokane, WA
Rank 2 of 6 in Spokane veterinary. That's a real position. For "best veterinary clinic spokane," you're sitting at #2 organic — huntervet.com is the only site above you. Your 4.7 rating across 876 reviews gives Google a strong trust signal, and your localization is clean: city name in both your title and meta, which is exactly what it should be. Two things are holding the score at 87. Your page has multiple H1 tags. Google reads the H1 as the primary topic declaration for a page — two of them creates ambiguity about which one to weight. The fix is structural and fast. The second gap is a Lighthouse SEO score below 90, which flags technical rendering or metadata issues that reduce how cleanly Googlebot can process the page. The report below shows exactly where both gaps live and what to address first.
1Your Spokane Standing
#2 of 6Top third of the field. The lead is real — the rows below show how durable it is, and where the sites behind you are closing.
Sign in to see who's ahead of you.
Composite score blends on-page, reputation, and local-search signals. Full methodology at /data.
This is the field you're measured against — every Spokane Veterinary we track, captured and time-stamped. The gaps below are your position inside it.
2Where Customers Decide
Reviews · trust signalReviews are the one ranking signal your customers read before they ever load your site. Google reads it too — review volume and rating feed the local pack directly.
Drag your review count up. We re-rank you on reviews against the same Spokane field, live — every competitor stays fixed.
You sit at #2 today. Drag the reviews up to see what the climb buys.
3Your Live Google Position
Sign in to unlockYou're not in Google's local 3-pack for Spokane Veterinary.
Organic #2, and invisible on the map where buyers look first. See who's holding the three spots — and how to take one.
4What to Fix, in Order of What It Costs
0 costly · 2 material · 2 polishRanked by what each gap costs you, not by how a scanner flags it. The top of this list is where you're losing the call or the click today. Work down from there.
Your page sends Google mixed signals about its topic.
Several competing headings dilute the point. Google can't tell what the page is for, so it ranks you for less.
Fix: Keep only one H1; convert the rest to H2/H3 as appropriate.
Technical detail · for your developer
Multiple H1 tags (2) — Multiple H1s dilute heading hierarchy and confuse crawlers. — Keep only one H1; convert the rest to H2/H3 as appropriate.
Google's own checklist is flagging your pages.
Google runs an automated scorecard on every page. Failing items are easy points you're handing to competitors who pass them.
Fix: Review the PSI report for failing audits: title presence, metaTechnical detail · for your developer
Lighthouse SEO score below 90 — Lighthouse SEO checks failing — score is 77/100. — Review the PSI report for failing audits: title presence, meta description, crawlable links, valid hreflang.
Some of your photos are invisible to Google.
Image descriptions feed image search and help screen readers. Missing them leaves traffic and accessibility on the table.
Fix: Add descriptive alt text to content imagesTechnical detail · for your developer
1 of 9 images missing alt text — Alt text helps both accessibility and image search ranking. — Add descriptive alt text to content images. Use empty alt='' only for decorative images.
Your links show no preview on X.
Shared without a card, your link is a naked URL. A preview with a headline and image earns the click; a bare link doesn't.
Fix: Add twitter:card, twitter:title, twitter:description,Technical detail · for your developer
No Twitter Card meta tags — Twitter Card tags control share previews on X/Twitter. — Add twitter:card, twitter:title, twitter:description, twitter:image meta tags.
These fixes are doable in-house — but if you'd rather hand them off, August SEO works with Spokane businesses on exactly this. No pitch, no pressure. Just say the word.
You don't have to close this gap alone.
You've seen exactly what's costing you. Hand us the top three and we ship the fixes, then prove the move with a re-run of this same audit.
- We fix your three highest-leverage gaps — schema, Google Business Profile, and on-page
- We re-run your audit and show you the score move
- One Spokane business per vertical — we don't work with your competitors
One operator, one client per vertical. If we're already working with a competitor in your space, we'll tell you straight.
See who's beating you — and the exact fix for each gap.
The diagnosis above is free. The named competitors, your live Google position, and the specific fix for each finding unlock with a single Google sign-in. No card, no pitch, no spam — one human reads replies.
We email this report once and reply if you reply.
›Full Technical Detail
Authority · trajectory · load · raw signals
At a typical 2% inquiry rate, that 12,000-search gap is about
This is Largest Contentful Paint — the moment your main content actually appears on a phone. Google's bar for “good” is 2.5s. Past it, visitors leave before the page finishes, and Google ranks you lower for it.
Strong Spokane signal — your title and meta both name the city to Google.