Spokane local-SEO audit · prepared for

Wonders Of The World

Wonders of the World has real credibility — 379 reviews and a 4.5 rating is a foundation most local jewelers don't have. But for "jewelry store spokane," the site doesn't crack the top 10. Jewelry Design Center, Zales, and Tracy Jewelers are all sitting above it. That's the gap. The localization signal is strong — title, meta, and contact details all tell Google this is a Spokane business. What's missing is structural: no H1 tag, no JSON-LD schema, and slow mobile load times. Those three gaps are what this report addresses first.

1Where You Actually Rank in Spokane

1 cached query
Primary commercial query · May 30, 2026
Wonders Of The World doesn't appear in the top 10 for jewelry store spokane

That's the single highest-impact visibility gap in this report. The three sites that dorank are listed below — what they do, what you don't.

What the Top 3 Do That Wonders Of The World Doesn't

Organic top 3 · “jewelry store spokane
#1
jewelrydesigncenter.com
Jewelry Design Center | Spokane, Kennewick & Missoula
Not in our Spokane audit dataset yet. Visit jewelrydesigncenter.com and run a side-by-side compare.
#2
stores.zales.com
Zales - Your Online & Local Jewelry Store - Spokane, WA
Not in our Spokane audit dataset yet. Visit stores.zales.com and run a side-by-side compare.
#3
tracyjewelers.com
Tracy Jewelers: Engagement Rings & Custom Jewelry
Not in our Spokane audit dataset yet. Visit tracyjewelers.com and run a side-by-side compare.

Audited values come from our Spokane dataset of > 40 local sites. Where a competitor is a national directory (Yelp, Reddit, etc.) we mark it as such — the signal is that those showed up in your local SERP at all, which is its own diagnosis.

Signed-in perk · one per account

Your Full Spokane Keyword Footprint

Beyond the three queries above — see where wondersoftheworldinc.comranks across neighborhood and modifier long-tail (“south hill,” “affordable,” “near me,” and more). One free deep profile, yours to keep.

Free with a Google sign-in.

2Your Spokane Signal

Local-anchor audit
Spokane localization signal
Localized — room to tighten
75/100

Strong Spokane signal — title, meta, and contact details all anchor the site locally.

"Spokane" in page title
Title: "Wonders of the World | Import Gifts & Bead Shops |Spokane WA."
"Spokane" in meta description
Meta: "WONDERS OF THE WORLD is Spokane WA. Most unique Import, Gifts, &Bead …"
Local cities / neighborhoods mentioned
Found: north side
509 area code present
No 509 phone number in title/meta — moving it onsite gives Google a structured local cue.

3How the Audit Scores It

Composite — supporting signal
61
Score · 100 point composite
Behind the curve
Across PageSpeed Insights mobile + desktop, on-page hygiene, structured-data adoption, Google Business Profile completeness, and local-pack visibility. Measured May 30, 2026.

4Diagnosis & Prescription

3 critical · 0 material · 4 polish
Free · one click

Sign in to see the specific fix for each finding.

The diagnosis below is free. The actionable fix for each one — and an emailed copy of the full report — unlock with a single Google sign-in. We don't spam, sell, or share. One human reads replies.

Critical
No structured data (JSON-LD) on page
Google relies on structured data to understand local business information.
Fix:
Critical
No H1 tag on page
Every page should have exactly one H1.
Fix:
Critical
Slow mobile performance
Mobile performance score is 40/100. Google uses mobile speed as a ranking factor.
Fix:
Polish
Meta description is too long (197 chars)
Meta descriptions display best between 70 and 160 characters.
Fix:
Polish
1 of 6 images missing alt text
Alt text helps both accessibility and image search ranking.
Fix:
Polish
No Open Graph meta tags
Open Graph tags control how the page appears when shared on Facebook, LinkedIn, etc.
Fix:
Polish
No Twitter Card meta tags
Twitter Card tags control share previews on X/Twitter.
Fix:
Want Expert Help With These Issues?

These fixes are doable in-house — but if you'd rather hand them off, August SEO works with Spokane businesses on exactly this. No pitch, no pressure. Just say the word.

5Among the Spokane Sites We've Audited

3 above you

A separate lens from the SERP positioning above. This ranks jeweler by composite audit score, across the 6 sites we've measured in this vertical.

Among Spokane Jewelerswe've audited
Rank 4 of 6
#1
Johnson's Custom Jewelry
shopjcjonline.com
Does what you don't: Publishes structured data
90
/ 100
#2
Inland Jewelry Buyers
inlandjewelrybuyers.com
Does what you don't: Publishes structured data
73
/ 100
#3
Austin's Fine Jewelry
austinsjewelers.com
Does what you don't: Has a clear H1
63
/ 100
#4
You
Wonders Of The World
wondersoftheworldinc.com
Gap to #3: +2 points · Gap to #1: +29
61
/ 100

6Raw Signals

Supporting measurements
PageSpeed (mobile)
Performance40 /100
SEO100 /100
Accessibility80 /100
Best practices92 /100
Google Business Profile
Profile existsyes
Rating4.5 / 5
Reviews379
Hours publishedyes
Structured data
JSON-LD presentno
LocalBusiness schemano
NAP complete in schemano
On-page & discovery
Title tag61 chars
Meta description197 chars
H1 count0
Images / missing alt6 / 1
robots.txtyes
sitemap.xmlyes

7Want the Report by Email Too?

Free · one click
Free · one click

Sign in to see the specific fix for each finding.

The diagnosis below is free. The actionable fix for each one — and an emailed copy of the full report — unlock with a single Google sign-in. We don't spam, sell, or share. One human reads replies.

Audit prepared by spokaneseo.app — a project of August SEO LLC, Spokane, WA
Report cmpsitlu · 2026-05-30
Wonders Of The World — Spokane SEO audit (61/100) · spokaneseo.app