Depaolo's Painting Inc.Local SEO report · Spokane Painting Contractors

depaolospainting.com3624 E Ferry Ave, Spokane, WA 99202Measured October 15, 2026

Score

69/100

Above the Spokane Painting Contractors median of 62

Where Depaolo's Painting Inc. sits among 41 Spokane Painting Contractors businessesOut of 100. Each dot is one business.
Spokane Painting Contractors: 41 sites scored out of 100Dot strip of 41 scores from 37 to 86. You: 69, 15th of 41. Median 62. Top score 86 (Sawyer's Painting).SPOKANE PAINTING CONTRACTORS41 sitesScore: 85Score: 84Score: 81Score: 80Score: 80Score: 79Score: 79Score: 78Score: 77Score: 75Score: 72Score: 70Score: 69Score: 68Score: 67Score: 63Score: 63Score: 62Score: 62Score: 61Score: 60Score: 59Score: 59Score: 58Score: 58Score: 58Score: 55Score: 55Score: 52Score: 51Score: 51Score: 50Score: 46Score: 45Score: 42Score: 42Score: 41Score: 39Score: 37Sawyer's Painting: 86You: 69You69Sawyer's Painting8602575100Median 62
Where Depaolo's Painting Inc. sits among 41 Spokane Painting Contractors businesses
BusinessScore
Sawyer's Painting86
Spokane Painting Contractors site 285
Spokane Painting Contractors site 384
Spokane Painting Contractors site 481
Spokane Painting Contractors site 580
Spokane Painting Contractors site 680
Spokane Painting Contractors site 779
Spokane Painting Contractors site 879
Spokane Painting Contractors site 978
Spokane Painting Contractors site 1077
Spokane Painting Contractors site 1175
Spokane Painting Contractors site 1272
Spokane Painting Contractors site 1370
You69
Spokane Painting Contractors site 1569
Spokane Painting Contractors site 1668
Spokane Painting Contractors site 1767
Spokane Painting Contractors site 1863
Spokane Painting Contractors site 1963
Spokane Painting Contractors site 2062
Spokane Painting Contractors site 2162
Spokane Painting Contractors site 2261
Spokane Painting Contractors site 2360
Spokane Painting Contractors site 2459
Spokane Painting Contractors site 2559
Spokane Painting Contractors site 2658
Spokane Painting Contractors site 2758
Spokane Painting Contractors site 2858
Spokane Painting Contractors site 2955
Spokane Painting Contractors site 3055
Spokane Painting Contractors site 3152
Spokane Painting Contractors site 3251
Spokane Painting Contractors site 3351
Spokane Painting Contractors site 3450
Spokane Painting Contractors site 3546
Spokane Painting Contractors site 3645
Spokane Painting Contractors site 3742
Spokane Painting Contractors site 3842
Spokane Painting Contractors site 3941
Spokane Painting Contractors site 4039
Spokane Painting Contractors site 4137
Median62

Depaolo's Painting Inc. scores 69 out of 100, above the Spokane Painting Contractors median of 62. Biggest gap: Business info for Google, 5 of 15 points.

Google rankNot foundNot in the map pack or top 10 on the 3 searches we trackReviews5reviews5.0 stars · Spokane median 27Phone load2.9 slab testGood is 2.5 s or less · median 8.9 s

What to fix first, and why

Depaolo's Painting Inc. doesn't appear in the map results or top web results for the searches Spokane homeowners actually use to find a painter. The most direct cause is missing LocalBusiness structured data — without it, Google can't confirm the business's hours, service area, or what it does, so it relies on the listings that do have it. The profile also carries fewer reviews than other Spokane painting contractors in the field, which reinforces that gap in visibility. The good news is the site already names Spokane in both the title and meta description, so the city signal is there. The first fix is to add LocalBusiness structured data with full name, address, phone, hours, and service area to the homepage.

Drafted with AI on October 15, 2026, from our scans of this site.

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Where the Points Go

Ahead of the Spokane Painting Contractors median on Google Business Profile.

Points by part of the scoreEach bar is drawn to the points that part is worth.
Points by part of the score: 69 of 100 measured pointsSpeed & Google checklist: 20 of 25, median 20. Page basics: 20 of 25, median 20. Business info for Google: 5 of 15, median 5. Crawlability: 10 of 10, median 10. Google Business Profile: 14 of 15, median 13. Map & search position: 0 of 10, median 0.Speed & Google checklist: 20 of 25 (median 20)Speed & Google checklist20 / 25Page basics: 20 of 25 (median 20)Page basics20 / 25Business info for Google: 5 of 15 (median 5)Business info for Google5 / 15Crawlability: 10 of 10 (median 10)Crawlability10 / 10Google Business Profile: 14 of 15 (median 13)Google Business Profile14 / 15Map & search position: 0 of 10 (median 0)Map & search position0 / 10
Points by part of the score
Part of the scoreYouSpokane Painting Contractors medianBest in the fieldPoints available
Speed & Google checklist20202425
Page basics20202525
Business info for Google551515
Crawlability10101010
Google Business Profile14131515
Map & search position001010

The Spokane Painting Contractors Standing

Depaolo's Painting Inc. is #15 of the 41 Spokane Painting Contractors we track. Sawyer's Painting leads.

Spokane Painting Contractors ranked on score, ties to the business with more Google reviews.Depaolo's Painting Inc. is number 15 of 41.
RankBusinessScoreReviews
1Sawyer's Painting86267
2Garcia’s Painting Services8548
3Odlin Painting and Building8425
14Swifts Painting6938
15Depaolo's Painting Inc.695
16Aci Coatings LLC6834

Ranked on score. A tie goes to the business with more Google reviews. How we score · All 41 on the leaderboard

Reviews vs. the Spokane Field

Depaolo's Painting Inc. has 5 Google reviews at 5.0 stars. The Spokane Painting Contractors median is 27, and 18 businesses have more.

Google reviews and rating, Depaolo's Painting Inc. and every Spokane Painting Contractors business with review dataEvery Spokane Painting Contractors business with Google reviews.
Google reviews and rating, Spokane Painting ContractorsScatter plot of 24 businesses: review count on a log scale from 1 to 1,000+, rating from 3.5 to 5. You: 5 reviews, rated 5.0. Median 27 reviews and 5.0 stars.GOOGLE RATING3.54.04.55.01101001,000Google reviews (log scale)Business: 32 reviews, rated 4.9Business: 34 reviews, rated 4.5Business: 34 reviews, rated 5.0Business: 1 reviews, rated 5.0Business: 4 reviews, rated 5.0Business: 54 reviews, rated 4.5Business: 28 reviews, rated 4.2Business: 332 reviews, rated 4.9Business: 48 reviews, rated 5.0Business: 4 reviews, rated 5.0Business: 15 reviews, rated 4.6Business: 25 reviews, rated 5.0Business: 5 reviews, rated 5.0Business: 44 reviews, rated 4.8Business: 9 reviews, rated 5.0Business: 4 reviews, rated 5.0Business: 254 reviews, rated 5.0Business: 267 reviews, rated 5.0Business: 6 reviews, rated 5.0Business: 116 reviews, rated 4.7Business: 7 reviews, rated 5.0Business: 38 reviews, rated 5.0Business: 20 reviews, rated 4.8You: 5 reviews, rated 5.0Median 27 reviewsMedian 5.0You5 reviews · 5.0
Google reviews and rating, Depaolo's Painting Inc. and every Spokane Painting Contractors business with review data
BusinessGoogle reviewsRating
Spokane Painting Contractors business 13324.9
Spokane Painting Contractors business 22675.0
Spokane Painting Contractors business 32545.0
Spokane Painting Contractors business 41164.7
Spokane Painting Contractors business 5544.5
Spokane Painting Contractors business 6485.0
Spokane Painting Contractors business 7444.8
Spokane Painting Contractors business 8385.0
Spokane Painting Contractors business 9344.5
Spokane Painting Contractors business 10345.0
Spokane Painting Contractors business 11324.9
Spokane Painting Contractors business 12284.2
Spokane Painting Contractors business 13255.0
Spokane Painting Contractors business 14204.8
Spokane Painting Contractors business 15154.6
Spokane Painting Contractors business 1695.0
Spokane Painting Contractors business 1775.0
Spokane Painting Contractors business 1865.0
Spokane Painting Contractors business 1955.0
You55.0
Spokane Painting Contractors business 2145.0
Spokane Painting Contractors business 2245.0
Spokane Painting Contractors business 2345.0
Spokane Painting Contractors business 2415.0
Median275.0
What would more reviews do?

Reviews

5

Review rank

#19of 24

5 todaymost in the field: 332

#19 of 24 on Google reviews today. Drag to see what more would do.

Where Depaolo's Painting Inc. Shows Up on Google

Depaolo's Painting Inc. doesn't show in Google's map pack or top 10 on the 3 searches we track.

Where Depaolo's Painting Inc. shows up on GoogleThe map pack first, then the top 10 results, for each search.
Google results for "house painter near me spokane"You: not in the map pack. Not in the organic top 10. 0 organic results were captured. Over time: Jun 12 below the top 10, Aug 24 below the top 10, Sep 25 below the top 10.house painter near mespokaneMAP PACK1Spokane House PaintersSpokane House Painters2Sawyer's PaintingSawyer's Painting3Panamera PaintingPanamera PaintingYou: not in the map packTOP 10No results capturedNot in the top 10You · not in top 10RANK OVER TIME>10>10Jun 12: below the top 10Aug 24: below the top 10Sep 25: below the top 10Google results for "best house painter spokane"You: not in the map pack. Not in the organic top 10. 9 organic results were captured. Over time: Jun 12 below the top 10, Aug 24 below the top 10, Sep 25 below the top 10.best house painter spokaneMAP PACK1Spokane House PaintersSpokane House Painters2Sawyer's PaintingSawyer's Painting3Panamera PaintingPanamera PaintingYou: not in the map packTOP 10NAMES HIDDEN123456789Only 9 results capturedNot in the top 10You · not in top 10RANK OVER TIME>10>10Jun 12: below the top 10Aug 24: below the top 10Sep 25: below the top 10Google results for "house painter spokane"You: not in the map pack. Not in the organic top 10. 9 organic results were captured. Over time: May 30 below the top 10, Aug 24 below the top 10, Sep 25 below the top 10.house painter spokaneMAP PACK1Spokane House PaintersSpokane House Painters2Spokane Painting ProsSpokane Painting Pros3Spokane House PainterSpokane House PainterYou: not in the map packTOP 10NAMES HIDDEN123456789Only 9 results capturedNot in the top 10You · not in top 10RANK OVER TIME>10>10May 30: below the top 10Aug 24: below the top 10Sep 25: below the top 10

Google results captured Sep 25, 2026.

Where Depaolo's Painting Inc. shows up on Google
SearchMap packOrganicMap pack namesTop 10 namesRank over timeCaptured
house painter near me spokaneNot in the map packNot in the top 10Spokane House Painters; Sawyer's Painting; Panamera PaintingHiddenJun 12: Not in the top 10; Aug 24: Not in the top 10; Sep 25: Not in the top 10Sep 25, 2026
best house painter spokaneNot in the map packNot in the top 10Spokane House Painters; Sawyer's Painting; Panamera PaintingHiddenJun 12: Not in the top 10; Aug 24: Not in the top 10; Sep 25: Not in the top 10Sep 25, 2026
house painter spokaneNot in the map packNot in the top 10Spokane House Painters; Spokane Painting Pros; Spokane House PainterHiddenMay 30: Not in the top 10; Aug 24: Not in the top 10; Sep 25: Not in the top 10Sep 25, 2026

See who outranks you in Google's top 10

Every organic result on these 2 searches, named, plus the top three side by side.

Who holds the map packrating and Google reviews when captured
#BusinessRatingReviews
“house painter near me spokane”Sep 25, 2026
1Spokane House Painters4.953
2Sawyer's Painting5.0291
3Panamera Painting4.9465
“best house painter spokane”Sep 25, 2026
1Spokane House Painters4.953
2Sawyer's Painting5.0291
3Panamera Painting4.9465
“house painter spokane”Sep 25, 2026
1Spokane House Painters4.953
2Spokane Painting Pros4.7116
3Spokane House Painter4.925

What to Fix, in Order

Most costly first. Every fix is written out in full.

Fix first1

  1. The site's structured data doesn't describe a local business.

    The fix: Add a LocalBusiness or category-specific subtype (Restaurant, Dentist, etc.) entity with full NAP.

    Why it matters · for your developer

    LocalBusiness structured data spells out the hours, services and service area for Google. Without it, Google leans on the listings that do.

    Business info for Google. No LocalBusiness schema: JSON-LD is present but no LocalBusiness (or subtype) entity is declared. Local pack ranking relies on this.

Next1

  1. The homepage has more than one main heading.

    The fix: Keep only one H1; convert the rest to H2/H3 as appropriate.

    Why it matters · for your developer

    Several H1s blur the page's topic. One clear heading tells Google what to rank the page for.

    Page basics. Multiple H1 tags (2): Multiple H1s dilute heading hierarchy and confuse crawlers.

When there's time2

  1. The page title is 68 characters, more than search results show.

    The fix: Rewrite the page title to land between 30 and 65 characters with the primary keyword and location.

    Why it matters · for your developer

    Past about 65 characters, Google cuts the title off in results. A clear title of 30 to 65 characters earns the click.

    Page basics. Title tag is too long (68 chars): Titles should be 30–65 characters to display fully in search results.

Show the other 1 fix

When there's timecontinued

  1. 1 of 12 images on the homepage has no text description.

    The fix: Add descriptive alt text to content images. Use empty alt='' only for decorative images.

    Why it matters · for your developer

    Alt text feeds image search and screen readers. The missing ones are reach left on the table.

    Page basics. 1 of 12 images missing alt text: Alt text helps both accessibility and image search ranking.

Speed on a Phone

2.9 s to load the main content on a simulated mid-range phone (a lab test), against Google's good mark of 2.5 s. The Spokane Painting Contractors median is 8.9 s.

Core Web Vitals on a phoneLab test: simulated mid-range phone.
Lab test: simulated mid-range phone: main content load time, layout shift while loadingLab test: simulated mid-range phone. Main content load time: 2.9 s, in Google's needs work zone (good is 2.5 s or less). Median 8.9 s. Layout shift while loading: <0.01, in Google's good zone (good is 0.10 or less). Median <0.01.Main content load time: 2.9 s (median 8.9 s)Main content load timeLCP2.9 smedian 8.9 sGoodPoor2.5 s4 s12 s+Layout shift while loading: <0.01 (median <0.01)Layout shift while loadingCLS<0.01median <0.01Needs workPoor0.100.250.50+

Google's performance score: 63 on a phone, 87 on a desktop.

Core Web Vitals on a phone
MeasureSourceYouSpokane Painting Contractors medianGood up toPoor above
Main content load time (LCP)Lab test2.9 s8.9 s2.5 s4 s
Layout shift while loading (CLS)Lab test<0.01<0.010.100.25

Other Spokane Painting Contractors We Track

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See Who Outranks You on Google

Every fix above is already free. Signing in adds:

  • Who holds each spot in Google's top 10
  • The top 3 Google results, side by side

Is this your business? Claim this report or tell us what's wrong.

Raw measurementsfor your developer

Page basics

Page title68 characters

DePaolo's Painting, Inc. | Spokane Painting Contractor | Spokane, WA

Title names SpokaneYes
Meta description157 characters

Quality, professional painting company located in Spokane, WA. Serving the area with performance commercial, residential and shop finish coatings since 2000!

Description names SpokaneYes
Main headings (H1)2
Images without alt text1 of 12

Structured data and crawling

JSON-LD presentYes
LocalBusiness schemaNo
Name, address, phone in schemaNo
robots.txtYes
sitemap.xmlYes

Google Business Profile

Profile foundYes
Rating5.0 / 5
Reviews5
Hours listedYes

Google PageSpeed (lab test)

Performance, phone63 / 100
Performance, desktop87 / 100
SEO checklist, phone100 / 100
Accessibility, phone84 / 100
Best practices, phone73 / 100

Report cmv9rxor · Measured October 15, 2026

The scans are free so we can see what Spokane sites get wrong and publish what we find. How we score