Score
67/100
Below the Spokane Florists median of 80
| Business | Score |
|---|---|
| FOUR SEASONS PLANT & FLOWER SHOP | 95 |
| Spokane Florists site 2 | 92 |
| Spokane Florists site 3 | 89 |
| Spokane Florists site 4 | 88 |
| Spokane Florists site 5 | 87 |
| Spokane Florists site 6 | 83 |
| Spokane Florists site 7 | 77 |
| Spokane Florists site 8 | 72 |
| Spokane Florists site 9 | 68 |
| You | 67 |
| Spokane Florists site 11 | 60 |
| Spokane Florists site 12 | 45 |
| Median | 80 |
Lilac City Blooms scores 67 out of 100, below the Spokane Florists median of 80. Biggest gap: Speed & Google checklist, 17 of 25 points.
What to fix first, and why
Lilac City Blooms has a canonical tag that points away from its own domain, and that single technical line is likely the most expensive problem on the site. The canonical tag tells Google which address to rank — aimed at another domain, it instructs the search engine to credit that address instead, which explains why the profile isn't appearing in the map results for the main Spokane florist searches. Homepage load speed on a phone is also past Google's poor threshold and below the Spokane Florists median, so visitors who do find the site leave before it finishes loading. The first fix is specific: open the SEO plugin or theme controlling the canonical, find where that tag is written, and change the value to the site's own address — or remove the tag entirely if the source is unclear.
Drafted with AI on November 11, 2026, from our scans of this site.
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Where the Points Go
67 of 100
Behind the Spokane Florists median on Speed & Google checklist, Page basics, Crawlability, Google Business Profile and Map & search position.
| Part of the score | You | Spokane Florists median | Best in the field | Points available |
|---|---|---|---|---|
| Speed & Google checklist | 17 | 21 | 23 | 25 |
| Page basics | 22 | 23 | 25 | 25 |
| Business info for Google | 10 | 10 | 15 | 15 |
| Crawlability | 2 | 10 | 10 | 10 |
| Google Business Profile | 14 | 15 | 15 | 15 |
| Map & search position | 2 | 3 | 10 | 10 |
The Spokane Florists Standing
#10 of 12
Lilac City Blooms is #10 of the 12 Spokane Florists we track. FOUR SEASONS PLANT & FLOWER SHOP leads.
| Rank | Business | Score | Reviews |
|---|---|---|---|
| 1 | FOUR SEASONS PLANT & FLOWER SHOPLeader | 95 | 70 |
| 2 | Peters And Sons Flowers & Gift | 92 | 323 |
| 3 | Anthesis Co. | 89 | 56 |
| 9 | Liberty Park Greenhouse and Garden Center | 68 | 174 |
| 10 | Lilac City Blooms | 67 | 50 |
| 11 | Daisies in May Flower Farm & Florist | 60 | – |
Ranked on score. A tie goes to the business with more Google reviews. How we score · All 12 on the leaderboard
Reviews vs. the Spokane Field
12 businesses
Lilac City Blooms has 50 Google reviews at 4.4 stars. The Spokane Florists median is 63, and 7 businesses have more.
| Business | Google reviews | Rating |
|---|---|---|
| Spokane Florists business 1 | 323 | 4.8 |
| Spokane Florists business 2 | 320 | 4.8 |
| Spokane Florists business 3 | 221 | 4.7 |
| Spokane Florists business 4 | 195 | 4.8 |
| Spokane Florists business 5 | 174 | 4.7 |
| Spokane Florists business 6 | 70 | 4.4 |
| Spokane Florists business 7 | 56 | 4.9 |
| Spokane Florists business 8 | 50 | 4.4 |
| You | 50 | 4.4 |
| Spokane Florists business 10 | 44 | 4.5 |
| Spokane Florists business 11 | 34 | 4.8 |
| Spokane Florists business 12 | 23 | 5.0 |
| Median | 63 | 4.8 |
What would more reviews do?
Reviews
50
Review rank
#8of 12
#8 of 12 on Google reviews today. Drag to see what more would do.
Where Lilac City Blooms Shows Up on Google
3 searches
Lilac City Blooms ranks in Google's top 10 on 1 of the 3 searches we track, but not in the map pack.
Google results captured Oct 29, 2026.
| Search | Map pack | Organic | Map pack names | Top 10 names | Rank over time | Captured |
|---|---|---|---|---|---|---|
| best florist spokane | Not in the map pack | #7 | Evergreen Florist; Peters And Sons Flowers & Gift; Rose & Blossom | Hidden | Aug 24: Not in the top 10; Sep 26: Not in the top 10; Oct 29: #7 | Oct 29, 2026 |
| florist near me spokane | Not in the map pack | Not in the top 10 | Evergreen Florist; Peony Artist | Flowers and coffee; Rose & Blossom | Hidden | Aug 24: Not in the top 10; Sep 26: Not in the top 10; Oct 29: Not in the top 10 | Oct 29, 2026 |
| florist spokane | Not in the map pack | Not in the top 10 | Evergreen Florist; Peony Artist | Flowers and coffee; Rose & Blossom | Hidden | Aug 24: Not in the top 10; Sep 26: Not in the top 10; Oct 29: Not in the top 10 | Oct 29, 2026 |
See who outranks you in Google's top 10
Every organic result on these 3 searches, named, plus the top three side by side.
| # | Business | Rating | Reviews |
|---|---|---|---|
| “best florist spokane”Oct 29, 2026 | |||
| 1 | Evergreen Florist | 4.8 | 334 |
| 2 | Peters And Sons Flowers & Gift | 4.8 | 371 |
| 3 | Rose & Blossom | 4.8 | 225 |
| “florist near me spokane”Oct 29, 2026 | |||
| 1 | Evergreen Florist | 4.8 | 334 |
| 2 | Peony Artist | Flowers and coffee | 4.8 | 77 |
| 3 | Rose & Blossom | 4.8 | 225 |
| “florist spokane”Oct 29, 2026 | |||
| 1 | Evergreen Florist | 4.8 | 334 |
| 2 | Peony Artist | Flowers and coffee | 4.8 | 77 |
| 3 | Rose & Blossom | 4.8 | 225 |
What to Fix, in Order
7 fixes · free to read
Most costly first. Every fix is written out in full.
Fix first2
The homepage's canonical tag points to lilaccityblooms.com.
The fix: Point the canonical at the homepage's own address, or remove it. Check the SEO plugin or theme that writes it, and any site this one was copied from.
Why it matters · for your developerFor your developer
The canonical tag tells Google which address to rank. Pointed at another site, it asks Google to show that site instead.
Page basics. Canonical tag points to lilaccityblooms.com: The homepage's canonical tag names a different site, which asks Google to rank that site in this page's place.
The site is slow on a phone.
The fix: Compress images, defer non-critical JS, and serve from a CDN. Focus on Largest Contentful Paint.
Why it matters · for your developerFor your developer
Most local searches happen on phones. A slow load loses visitors before the page appears.
Speed & Google checklist. Slow mobile performance: Mobile performance score is 36/100. Google uses mobile speed as a ranking factor.
Next3
Ranks #7 in Google's web results for the main search, just below the top three.
The fix: Strengthen NAP consistency across citations, build reviews, and add LocalBusiness schema if missing.
Why it matters · for your developer
The first three results take most of the clicks. This is close enough that a few fixes can move it up.
Map & search position. Ranking #7 for the primary organic query: Positions 4–7 sit below the top organic results, where the first three capture most of the clicks.
Show the other 4 fixes
Nextcontinued
The site and its Google Business Profile list a different address.
The fix: Make the schema's address match the Google Business Profile exactly, or correct the profile if the site is right.
Why it matters · for your developer
Google trusts a business more when its name, address and phone match everywhere. Two versions give it a reason to doubt both.
Business info for Google. Schema address differs from the Google Business Profile: The site's LocalBusiness schema and its Google Business Profile disagree on the address (schema: 1611 N Ash St, Spokane, 99205; profile: 7413 E Trent Ave, Spokane, WA 99212). Google trusts a business more when its name, address and phone match everywhere.
No sitemap.
The fix: Generate a sitemap.xml and reference it in robots.txt. Most CMSes have a plugin for this.
Why it matters · for your developer
A sitemap lists every page so Google finds them quickly. Without one, deeper pages can wait weeks to be indexed.
Crawlability. No sitemap.xml: Sitemaps tell Google which pages exist and when they changed.
When there's time2
Links shared on X show no preview card.
The fix: Add twitter:card, twitter:title, twitter:description, twitter:image meta tags.
Why it matters · for your developer
A card with a headline and image earns more clicks than a bare link.
Page basics. No Twitter Card meta tags: Twitter Card tags control share previews on X/Twitter.
The robots.txt file has errors.
The fix: Fix robots.txt to include valid User-agent, Allow/Disallow, and Sitemap lines.
Why it matters · for your developer
A malformed file can confuse crawlers about what to read. At worst it hides pages meant to rank.
Crawlability. robots.txt exists but is malformed: The file at /robots.txt does not contain recognized directives.
Speed on a Phone
Lab test
13 s to load the main content on a simulated mid-range phone (a lab test), against Google's good mark of 2.5 s. The Spokane Florists median is 9.4 s.
Google's performance score: 36 on a phone, 79 on a desktop.
| Measure | Source | You | Spokane Florists median | Good up to | Poor above |
|---|---|---|---|---|---|
| Main content load time (LCP) | Lab test | 13 s | 9.4 s | 2.5 s | 4 s |
| Layout shift while loading (CLS) | Lab test | 0.43 | <0.01 | 0.10 | 0.25 |
Free with a Google sign-in
See Who Outranks You on Google
Every fix above is already free. Signing in adds:
- Who holds each spot in Google's top 10
- The top 3 Google results, side by side
Is this your business? Claim this report or tell us what's wrong.
Raw measurementsfor your developer
Page basics
Spokane Florist - Flower Delivery by Lilac City Blooms
Order flowers online from your florist in Spokane, WA. Lilac City Blooms, offers fresh flowers and hand delivery right to your door in Spokane.
Structured data and crawling
Google Business Profile
Google PageSpeed (lab test)
Report cmw5ousf · Measured November 6, 2026
The scans are free so we can see what Spokane sites get wrong and publish what we find. How we score