ZiebartLocal SEO report · Spokane Auto Detailing

ziebart.com3 W Riverside Ave, Spokane, WA 99201Measured November 6, 2026

Score

82/100

Top third of Spokane Auto Detailing

Where Ziebart sits among 14 Spokane Auto Detailing businessesOut of 100. Each dot is one business.
Spokane Auto Detailing: 14 sites scored out of 100Dot strip of 14 scores from 44 to 96. You: 82, 6th of 14. Median 79. Top score 96 (Bo Knows Auto Detailing).SPOKANE AUTO DETAILING14 sitesScore: 87Score: 83Score: 82Score: 82Score: 79Score: 78Score: 68Score: 67Score: 66Score: 65Score: 53Score: 44Bo Knows Auto Detailing: 96You: 82You82Bo Knows Auto Detai…9602550100Median 79
Where Ziebart sits among 14 Spokane Auto Detailing businesses
BusinessScore
Bo Knows Auto Detailing96
Spokane Auto Detailing site 287
Spokane Auto Detailing site 383
You82
Spokane Auto Detailing site 582
Spokane Auto Detailing site 682
Spokane Auto Detailing site 779
Spokane Auto Detailing site 878
Spokane Auto Detailing site 968
Spokane Auto Detailing site 1067
Spokane Auto Detailing site 1166
Spokane Auto Detailing site 1265
Spokane Auto Detailing site 1353
Spokane Auto Detailing site 1444
Median79

Ziebart scores 82 out of 100, in the top third of Spokane Auto Detailing. Biggest gap: Business info for Google, 5 of 15 points.

Google rankNot foundNot in the map pack or top 10 on the 3 searches we trackReviews317reviews4.8 stars · Spokane median 108Phone load5.6 slab testGood is 2.5 s or less · median 7.4 s
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Where the Points Go

Ahead of the Spokane Auto Detailing median on Page basics. Behind it on Speed & Google checklist.

Points by part of the scoreEach bar is drawn to the points that part is worth.
Points by part of the score: 82 of 100 measured pointsSpeed & Google checklist: 19 of 25, median 20. Page basics: 25 of 25, median 24. Business info for Google: 5 of 15, median 5. Crawlability: 10 of 10, median 10. Google Business Profile: 13 of 15, median 13. Map & search position: 10 of 10, median 10.Speed & Google checklist: 19 of 25 (median 20)Speed & Google checklist19 / 25Page basics: 25 of 25 (median 24)Page basics25 / 25Business info for Google: 5 of 15 (median 5)Business info for Google5 / 15Crawlability: 10 of 10 (median 10)Crawlability10 / 10Google Business Profile: 13 of 15 (median 13)Google Business Profile13 / 15Map & search position: 10 of 10 (median 10)Map & search position10 / 10
Points by part of the score
Part of the scoreYouSpokane Auto Detailing medianBest in the fieldPoints available
Speed & Google checklist19202425
Page basics25242525
Business info for Google551515
Crawlability10101010
Google Business Profile13131515
Map & search position10101010

The Spokane Auto Detailing Standing

Ziebart is #6 of the 14 Spokane Auto Detailing we track. Bo Knows Auto Detailing leads.

Spokane Auto Detailing ranked on score, ties to the business with more Google reviews.Ziebart is number 6 of 14.
RankBusinessScoreReviews
1Bo Knows Auto Detailing96116
2Outlaw Auto Pros8728
3Blossom Auto Detailing8399
5Spokane Mobile Detail82353
6Ziebart82317
7MK Services - Mobile Auto Detailing Spokane & Ceramic Coating79192

Ranked on score. A tie goes to the business with more Google reviews. How we score · All 14 on the leaderboard

Reviews vs. the Spokane Field

Ziebart has 317 Google reviews at 4.8 stars. The Spokane Auto Detailing median is 108, and 2 businesses have more.

Google reviews and rating, Ziebart and every Spokane Auto Detailing business with review dataEvery Spokane Auto Detailing business with Google reviews.
Google reviews and rating, Spokane Auto DetailingScatter plot of 12 businesses: review count on a log scale from 1 to 1,000+, rating from 3.5 to 5. You: 317 reviews, rated 4.8. Median 108 reviews and 4.9 stars.GOOGLE RATING3.54.04.55.01101001,000Google reviews (log scale)Business: 99 reviews, rated 5.0Business: 116 reviews, rated 5.0Business: 78 reviews, rated 4.9Business: 80 reviews, rated 4.3Business: 90 reviews, rated 4.9Business: 192 reviews, rated 5.0Business: 28 reviews, rated 4.9Business: 4 reviews, rated 5.0Business: 135 reviews, rated 5.0Business: 353 reviews, rated 4.7Business: 577 reviews, rated 4.9You: 317 reviews, rated 4.8Median 108 reviewsMedian 4.9You317 reviews · 4.8
Google reviews and rating, Ziebart and every Spokane Auto Detailing business with review data
BusinessGoogle reviewsRating
Spokane Auto Detailing business 15774.9
Spokane Auto Detailing business 23534.7
You3174.8
Spokane Auto Detailing business 41925.0
Spokane Auto Detailing business 51355.0
Spokane Auto Detailing business 61165.0
Spokane Auto Detailing business 7995.0
Spokane Auto Detailing business 8904.9
Spokane Auto Detailing business 9804.3
Spokane Auto Detailing business 10784.9
Spokane Auto Detailing business 11284.9
Spokane Auto Detailing business 1245.0
Median1084.9
What would more reviews do?

Reviews

317

Review rank

#3of 12

317 todaymost in the field: 577

#3 of 12 on Google reviews today. Drag to see what more would do.

Where Ziebart Shows Up on Google

Ziebart doesn't show in Google's map pack or top 10 on the 3 searches we track.

Where Ziebart shows up on GoogleThe map pack first, then the top 10 results, for each search.
Google results for "auto detailing near me spokane"You: not in the map pack. Not in the organic top 10. 9 organic results were captured. Over time: Aug 22 #6, Sep 26 below the top 10, Oct 28 below the top 10.auto detailing near mespokaneMAP PACK1Blossom Auto DetailingBlossom Auto Detailing2Spokane Detailing MasterSpokane Detailing Master3Spokane Auto Detail- Spokane's #1 Auto Detailing ShopSpokane Auto Detail- Spokane…You: not in the map packTOP 10NAMES HIDDEN123456789Only 9 results capturedNot in the top 10You · not in top 10RANK OVER TIME#6>10Aug 22: #6Sep 26: below the top 10Oct 28: below the top 10Google results for "best auto detailing spokane"You: not in the map pack. Not in the organic top 10. 8 organic results were captured. Over time: Aug 22 #3, Sep 25 below the top 10, Oct 28 below the top 10.best auto detailingspokaneMAP PACK1Spokane Detailing MasterSpokane Detailing Master2MK Services - Mobile Auto Detailing Spokane & Ceramic CoatingMK Services - Mobile Auto De…3Blossom Auto DetailingBlossom Auto DetailingYou: not in the map packTOP 10NAMES HIDDEN12345678Only 8 results capturedNot in the top 10You · not in top 10RANK OVER TIME#3>10Aug 22: #3Sep 25: below the top 10Oct 28: below the top 10Google results for "auto detailing spokane"You: not in the map pack. Not in the organic top 10. 9 organic results were captured. Over time: Aug 22 #3, Sep 25 below the top 10, Oct 28 below the top 10.auto detailing spokaneMAP PACK1Spokane Auto Detail- Spokane's #1 Auto Detailing ShopSpokane Auto Detail- Spokane…2Spokane Detailing MasterSpokane Detailing Master3Blossom Auto DetailingBlossom Auto DetailingYou: not in the map packTOP 10NAMES HIDDEN123456789Only 9 results capturedNot in the top 10You · not in top 10RANK OVER TIME#3>10Aug 22: #3Sep 25: below the top 10Oct 28: below the top 10

Google results captured Oct 28, 2026.

Where Ziebart shows up on Google
SearchMap packOrganicMap pack namesTop 10 namesRank over timeCaptured
auto detailing near me spokaneNot in the map packNot in the top 10Blossom Auto Detailing; Spokane Detailing Master; Spokane Auto Detail- Spokane's #1 Auto Detailing ShopHiddenAug 22: #6; Sep 26: Not in the top 10; Oct 28: Not in the top 10Oct 28, 2026
best auto detailing spokaneNot in the map packNot in the top 10Spokane Detailing Master; MK Services - Mobile Auto Detailing Spokane & Ceramic Coating; Blossom Auto DetailingHiddenAug 22: #3; Sep 25: Not in the top 10; Oct 28: Not in the top 10Oct 28, 2026
auto detailing spokaneNot in the map packNot in the top 10Spokane Auto Detail- Spokane's #1 Auto Detailing Shop; Spokane Detailing Master; Blossom Auto DetailingHiddenAug 22: #3; Sep 25: Not in the top 10; Oct 28: Not in the top 10Oct 28, 2026

See who outranks you in Google's top 10

Every organic result on these 3 searches, named, plus the top three side by side.

Who holds the map packrating and Google reviews when captured
#BusinessRatingReviews
“auto detailing near me spokane”Oct 28, 2026
1Blossom Auto Detailing5.0107
2Spokane Detailing Master5.0165
3Spokane Auto Detail- Spokane's #1 Auto Detailing Shop4.893
“best auto detailing spokane”Oct 28, 2026
1Spokane Detailing Master5.0165
2MK Services - Mobile Auto Detailing Spokane & Ceramic Coating5.0224
3Blossom Auto Detailing5.0107
“auto detailing spokane”Oct 28, 2026
1Spokane Auto Detail- Spokane's #1 Auto Detailing Shop4.893
2Spokane Detailing Master5.0165
3Blossom Auto Detailing5.0107

What to Fix, in Order

Most costly first. Every fix is written out in full.

Fix first2

  1. The site's structured data doesn't describe a local business.

    The fix: Add a LocalBusiness or category-specific subtype (Restaurant, Dentist, etc.) entity with full NAP.

    Why it matters · for your developer

    LocalBusiness structured data spells out the hours, services and service area for Google. Without it, Google leans on the listings that do.

    Business info for Google. No LocalBusiness schema: JSON-LD is present but no LocalBusiness (or subtype) entity is declared. Local pack ranking relies on this.

  2. The site is slow on a phone.

    The fix: Compress images, defer non-critical JS, and serve from a CDN. Focus on Largest Contentful Paint.

    Why it matters · for your developer

    Most local searches happen on phones. A slow load loses visitors before the page appears.

    Speed & Google checklist. Slow mobile performance: Mobile performance score is 47/100. Google uses mobile speed as a ranking factor.

Next2

  1. The Google profile has no primary category.

    The fix: Sign in to Google Business Profile and set the most specific primary category.

    Why it matters · for your developer

    The category is how Google matches a profile to a search. Left blank, the profile misses searches it could win.

    Google Business Profile. Google Business Profile has no primary category: Without a primary category, Google can't match the business to relevant searches.

Show the other 1 fix

Nextcontinued

  1. The site's structured data has an address or phone Google can't use.

    The fix: Give the LocalBusiness JSON-LD the real street address (number and street), city, state, 5-digit ZIP and a 10-digit phone, exactly as on the Google Business Profile.

    Why it matters · for your developer

    The map pack matches name, address and phone across the web. Placeholder or garbled values match nothing, so they count for nothing.

    Business info for Google. LocalBusiness schema address or phone isn't usable: The LocalBusiness schema fills in the address and phone, but the street address is a PO box, not a location. Google can't match it to the business's listing.

Speed on a Phone

5.6 s to load the main content on a simulated mid-range phone (a lab test), against Google's good mark of 2.5 s. The Spokane Auto Detailing median is 7.4 s.

Core Web Vitals on a phoneLab test on a simulated mid-range phone, plus Chrome data from real visitors.
Lab test: simulated mid-range phone: main content load time, layout shift while loading; Real visitors: Chrome phone data, last 28 days: response to a tapLab test: simulated mid-range phone. Main content load time: 5.6 s, in Google's poor zone (good is 2.5 s or less). Median 7.4 s. Layout shift while loading: <0.01, in Google's good zone (good is 0.10 or less). Median <0.01. Real visitors: Chrome phone data, last 28 days. Response to a tap: 190 ms, in Google's good zone (good is 200 ms or less).LAB TEST · SIMULATED MID-RANGE PHONEREAL VISITORS · CHROME PHONE DATA, 28 DAYSMain content load time: 5.6 s (median 7.4 s)Main content load timeLCP5.6 smedian 7.4 sGoodPoor2.5 s4 s12 s+Layout shift while loading: <0.01 (median <0.01)Layout shift while loadingCLS<0.01median <0.01GoodNeeds workPoor0.100.250.50+Response to a tap: 190 msResponse to a tapINP190 msGoodNeeds workPoor200 ms500 ms1 s+

Google's performance score: 47 on a phone, 61 on a desktop.

Core Web Vitals on a phone
MeasureSourceYouSpokane Auto Detailing medianGood up toPoor above
Main content load time (LCP)Lab test5.6 s7.4 s2.5 s4 s
Layout shift while loading (CLS)Lab test<0.01<0.010.100.25
Response to a tap (INP)Real visitors (Chrome)190 ms–200 ms500 ms

Other Spokane Auto Detailing We Track

Free with a Google sign-in

See Who Outranks You on Google

Every fix above is already free. Signing in adds:

  • Who holds each spot in Google's top 10
  • The top 3 Google results, side by side

Is this your business? Claim this report or tell us what's wrong.

Raw measurementsfor your developer

Page basics

Page title55 characters

Your Preferred Automotive Protection Provider | Ziebart

Title names SpokaneNo
Meta description155 characters

Ziebart brings back that new car feeling. With our innovative products, exceptional service and knowledgeable staff, we keep your vehicle looking like new.

Description names SpokaneNo
Main headings (H1)1
Images without alt text1 of 22

Structured data and crawling

JSON-LD presentYes
LocalBusiness schemaNo
Name, address, phone in schemaNo
robots.txtYes
sitemap.xmlYes

Google Business Profile

Profile foundYes
Rating4.8 / 5
Reviews317
Hours listedYes

Google PageSpeed (lab test)

Performance, phone47 / 100
Performance, desktop61 / 100
SEO checklist, phone100 / 100
Accessibility, phone95 / 100
Best practices, phone50 / 100

Report cmw5osfk · Measured November 6, 2026

The scans are free so we can see what Spokane sites get wrong and publish what we find. How we score