Ash & Rowan Family DentistryLocal SEO report · Spokane Dentists
ashrowandental.com5528 N Ash St, Spokane, WA 99205Measured September 19, 2026
Score
84/100
Top third of Spokane Dentists
| Business | Score |
|---|---|
| Richard D Weigand, DDS | 98 |
| Spokane Dentists site 2 | 93 |
| You | 84 |
| Spokane Dentists site 4 | 81 |
| Spokane Dentists site 5 | 80 |
| Spokane Dentists site 6 | 74 |
| Spokane Dentists site 7 | 73 |
| Spokane Dentists site 8 | 71 |
| Spokane Dentists site 9 | 57 |
| Spokane Dentists site 10 | 55 |
| Spokane Dentists site 11 | 48 |
| Median | 74 |
Ash & Rowan Family Dentistry scores 84 out of 100, in the top third of Spokane Dentists. Biggest gap: Map & search position, 2 of 10 points.
What to fix first, and why
Dentist Spokane sits just outside the top three web results for its core searches — and that gap matters because the first three results capture most of the clicks, leaving the rest to split what's left. The homepage also carries multiple H1 headings, which splits Google's read of the page's topic; one focused heading gives the algorithm a single, clear signal to rank against. The page title runs to 117 characters, so Google truncates it in results before the full message lands. The profile's rating is strong, but the review count sits below other Spokane dentists in the field, which weighs on local map visibility. Start by cutting the title to 65 characters or fewer, consolidating to one H1, and auditing NAP consistency across every citation directory.
Drafted with AI on September 25, 2026, from our scans of this site.
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Where the points go
84 of 100
Ahead of the Spokane Dentists median on Business info for Google. Behind it on Speed & Google checklist and Page basics.
| Part of the score | You | Spokane Dentists median | Best in the field | Points available |
|---|---|---|---|---|
| Speed & Google checklist | 20 | 21 | 24 | 25 |
| Page basics | 22 | 25 | 25 | 25 |
| Business info for Google | 15 | 5 | 15 | 15 |
| Crawlability | 10 | 10 | 10 | 10 |
| Google Business Profile | 15 | 15 | 15 | 15 |
| Map & search position | 2 | 2 | 10 | 10 |
The Spokane Dentists standing
#3 of 11
Ash & Rowan Family Dentistry is #3 of the 11 Spokane Dentists we track. Richard D Weigand, DDS leads.
| Rank | Business | Score | Reviews |
|---|---|---|---|
| 1 | Richard D Weigand, DDSLeader | 98 | 611 |
| 2 | Dental Care of Spokane | 93 | 595 |
| 3 | Ash & Rowan Family Dentistry | 84 | 444 |
| 4 | Spokane Family Dental | 81 | 1,379 |
Ranked on score. A tie goes to the business with more Google reviews. How we score · All 11 on the leaderboard
Reviews vs. the Spokane field
9 businesses
Ash & Rowan Family Dentistry has 444 Google reviews at 4.9 stars. The Spokane Dentists median is 717, and 7 businesses have more.
| Business | Google reviews | Rating |
|---|---|---|
| Spokane Dentists business 1 | 1,809 | 4.9 |
| Spokane Dentists business 2 | 1,522 | 4.8 |
| Spokane Dentists business 3 | 1,379 | 4.9 |
| Spokane Dentists business 4 | 1,051 | 4.9 |
| Spokane Dentists business 5 | 717 | 5.0 |
| Spokane Dentists business 6 | 611 | 5.0 |
| Spokane Dentists business 7 | 595 | 4.9 |
| You | 444 | 4.9 |
| Spokane Dentists business 9 | 278 | 4.8 |
| Median | 717 | 4.9 |
What would more reviews do?
Reviews
444
Review rank
#8of 9
#8 of 9 on Google reviews today. Drag to see what more would do.
Where Ash & Rowan Family Dentistry shows up on Google
3 searches
Ash & Rowan Family Dentistry ranks in Google's top 10 on 1 of the 3 searches we track, but not in the map pack.
Google results captured Sep 12, 2026.
| Search | Map pack | Organic | Map pack names | Top 10 names | Rank over time | Captured |
|---|---|---|---|---|---|---|
| dentist spokane | Not in the map pack | #7 | Hidden | Hidden | May 25: Not in the top 10; Aug 1: Not in the top 10; Sep 12: #7 | Sep 12, 2026 |
| dentist near me spokane | Not in the map pack | Not in the top 10 | Hidden | Hidden | May 25: Not in the top 10; Aug 1: Not in the top 10; Sep 12: Not in the top 10 | Sep 12, 2026 |
| best dentist spokane | Not in the map pack | Not in the top 10 | Hidden | Hidden | May 25: Not in the top 10; Aug 1: Not in the top 10; Sep 12: Not in the top 10 | Sep 12, 2026 |
What to fix, in order
5 fixes · free to read
Most costly first. Every fix is written out in full.
Next2
Ranks #7 in Google's web results for the main search, just below the top three.
The fix: Strengthen NAP consistency across citations, build reviews, and add LocalBusiness schema if missing.
Why it matters · for your developer
The first three results take most of the clicks. This is close enough that a few fixes can move it up.
Map & search position. Ranking #7 for the primary organic query: Positions 4–7 sit below the top organic results, where the first three capture most of the clicks.
The homepage has more than one main heading.
The fix: Keep only one H1; convert the rest to H2/H3 as appropriate.
Why it matters · for your developer
Several H1s blur the page's topic. One clear heading tells Google what to rank the page for.
Page basics. Multiple H1 tags (2): Multiple H1s dilute heading hierarchy and confuse crawlers.
When there's time3
The page title is 117 characters, more than search results show.
The fix: Rewrite the page title to land between 30 and 65 characters with the primary keyword and location.
Why it matters · for your developer
Past about 65 characters, Google cuts the title off in results. A clear title of 30 to 65 characters earns the click.
Page basics. Title tag is too long (117 chars): Titles should be 30–65 characters to display fully in search results.
Show the other 2 fixes
When there's timecontinued
The search preview is 221 characters, longer than Google shows.
The fix: Rewrite the meta description with a concrete benefit and local keyword. Target ~150 characters.
Why it matters · for your developer
Under 70 characters says little, and past 160 it gets cut off. The preview is the pitch under the link.
Page basics. Meta description is too long (221 chars): Meta descriptions display best between 70 and 160 characters.
Links shared on X show no preview card.
The fix: Add twitter:card, twitter:title, twitter:description, twitter:image meta tags.
Why it matters · for your developer
A card with a headline and image earns more clicks than a bare link.
Page basics. No Twitter Card meta tags: Twitter Card tags control share previews on X/Twitter.
Speed on a phone
Lab test
11 s to load the main content on a simulated mid-range phone (a lab test), against Google's good mark of 2.5 s. The Spokane Dentists median is 11 s.
Google's performance score: 60 on a phone.
| Measure | Source | You | Spokane Dentists median | Good up to | Poor above |
|---|---|---|---|---|---|
| Main content load time (LCP) | Lab test | 11 s | 11 s | 2.5 s | 4 s |
| Layout shift while loading (CLS) | Lab test | 0.02 | 0.02 | 0.10 | 0.25 |
Free with a Google sign-in
See who holds each spot on Google.
Every fix above is already free. Signing in adds:
- Who holds each map-pack spot, with ratings and review counts
- The top 3 Google results, side by side
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Raw measurementsfor your developer
Page basics
Dentist Spokane, WA | Ash & Rowan Family Dentistry | Spokane, WA General, Family and Cosmetic Dentist | Dentist 99205
Caring for your family’s smiles should be an enjoyable experience. Ash & Rowan Family Dentistry is a fun, welcoming office where we care for each patient as an individual who’s entitled to the best oral support available.
Structured data and crawling
Google Business Profile
Google PageSpeed (lab test)
Report cmu8uih7 · Measured September 19, 2026
The scans are free so Kev can see what Spokane sites get wrong and publish what he finds. How we score