MFP AcademyLocal SEO report · Spokane Martial Arts

mfpspokane.com21 N Skipworth Rd, Spokane Valley, WA 99206Measured October 29, 2026

Score

70/100

At the Spokane Martial Arts median of 72

Where MFP Academy sits among 17 Spokane Martial Arts businessesOut of 100. Each dot is one business.
Spokane Martial Arts: 17 sites scored out of 100Dot strip of 17 scores from 52 to 97. You: 70, 12th of 17. Median 72. Top score 97 (Peaceful Mind Wing Chun).SPOKANE MARTIAL ARTS17 sitesScore: 97Score: 86Score: 85Score: 83Score: 78Score: 75Score: 74Score: 72Score: 71Score: 70Score: 69Score: 64Score: 57Score: 54Score: 52Peaceful Mind Wing Chun: 97You: 70You70Peaceful Mind Wing…9702550100Median 72
Where MFP Academy sits among 17 Spokane Martial Arts businesses
BusinessScore
Peaceful Mind Wing Chun97
Spokane Martial Arts site 297
Spokane Martial Arts site 386
Spokane Martial Arts site 485
Spokane Martial Arts site 583
Spokane Martial Arts site 678
Spokane Martial Arts site 775
Spokane Martial Arts site 874
Spokane Martial Arts site 972
Spokane Martial Arts site 1071
You70
Spokane Martial Arts site 1270
Spokane Martial Arts site 1369
Spokane Martial Arts site 1464
Spokane Martial Arts site 1557
Spokane Martial Arts site 1654
Spokane Martial Arts site 1752
Median72

MFP Academy scores 70 out of 100, at the Spokane Martial Arts median of 72. Biggest gap: Business info for Google, 0 of 15 points.

Google rank#3in search"martial arts school spokane"Reviews16reviews5.0 stars · Spokane median 26Phone load8.4 slab testGood is 2.5 s or less · median 9.1 s

What to fix first, and why

MFP Academy's homepage carries no structured data, so Google infers the business name, address, and services rather than reading them directly — and it ranks the listings it's certain about first. That gap helps explain why the site doesn't appear in map results for the core Spokane martial arts searches, despite showing up in web results. The profile also sits below the Spokane Martial Arts median on reviews, which is what searchers see before they click anything. The first fix: add a LocalBusiness JSON-LD block to the homepage with the name, address, phone number, hours, and primary category.

Drafted with AI on November 11, 2026, from our scans of this site.

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Where the Points Go

Ahead of the Spokane Martial Arts median on Speed & Google checklist and Map & search position. Behind it on Page basics, Business info for Google and Crawlability.

Points by part of the scoreEach bar is drawn to the points that part is worth.
Points by part of the score: 70 of 100 measured pointsSpeed & Google checklist: 21 of 25, median 20. Page basics: 19 of 25, median 20. Business info for Google: 0 of 15, median 5. Crawlability: 5 of 10, median 10. Google Business Profile: 15 of 15, median 15. Map & search position: 10 of 10, median 0.Speed & Google checklist: 21 of 25 (median 20)Speed & Google checklist21 / 25Page basics: 19 of 25 (median 20)Page basics19 / 25Business info for Google: 0 of 15 (median 5)Business info for Google0 / 15Crawlability: 5 of 10 (median 10)Crawlability5 / 10Google Business Profile: 15 of 15 (median 15)Google Business Profile15 / 15Map & search position: 10 of 10 (median 0)Map & search position10 / 10
Points by part of the score
Part of the scoreYouSpokane Martial Arts medianBest in the fieldPoints available
Speed & Google checklist21202425
Page basics19202525
Business info for Google051515
Crawlability5101010
Google Business Profile15151515
Map & search position1001010

The Spokane Martial Arts Standing

MFP Academy is #12 of the 17 Spokane Martial Arts we track. Peaceful Mind Wing Chun leads.

Spokane Martial Arts ranked on score, ties to the business with more Google reviews.MFP Academy is number 12 of 17.
RankBusinessScoreReviews
1Peaceful Mind Wing Chun9716
2Spokane Lotus Martial Arts Academy9710
3Aiki Spokane Roshinkan8611
11Integrity Martial Arts7028
12MFP Academy7016
13Newborn Cascao Jiu Jitsu6985

Ranked on score. A tie goes to the business with more Google reviews. How we score · All 17 on the leaderboard

Reviews vs. the Spokane Field

MFP Academy has 16 Google reviews at 5.0 stars. The Spokane Martial Arts median is 26, and 10 businesses have more.

Google reviews and rating, MFP Academy and every Spokane Martial Arts business with review dataEvery Spokane Martial Arts business with Google reviews.
Google reviews and rating, Spokane Martial ArtsScatter plot of 16 businesses: review count on a log scale from 1 to 1,000+, rating from 3.5 to 5. You: 16 reviews, rated 5.0. Median 26 reviews and 5.0 stars.GOOGLE RATING3.54.04.55.01101001,000Google reviews (log scale)Business: 62 reviews, rated 5.0Business: 11 reviews, rated 4.9Business: 5 reviews, rated 5.0Business: 143 reviews, rated 5.0Business: 60 reviews, rated 5.0Business: 175 reviews, rated 4.6Business: 85 reviews, rated 4.9Business: 8 reviews, rated 5.0Business: 16 reviews, rated 4.5Business: 18 reviews, rated 5.0Business: 24 reviews, rated 5.0Business: 10 reviews, rated 5.0Business: 28 reviews, rated 5.0Business: 47 reviews, rated 4.8Business: 48 reviews, rated 4.9You: 16 reviews, rated 5.0Median 26 reviewsMedian 5.0You16 reviews · 5.0
Google reviews and rating, MFP Academy and every Spokane Martial Arts business with review data
BusinessGoogle reviewsRating
Spokane Martial Arts business 11754.6
Spokane Martial Arts business 21435.0
Spokane Martial Arts business 3854.9
Spokane Martial Arts business 4625.0
Spokane Martial Arts business 5605.0
Spokane Martial Arts business 6484.9
Spokane Martial Arts business 7474.8
Spokane Martial Arts business 8285.0
Spokane Martial Arts business 9245.0
Spokane Martial Arts business 10185.0
Spokane Martial Arts business 11164.5
You165.0
Spokane Martial Arts business 13114.9
Spokane Martial Arts business 14105.0
Spokane Martial Arts business 1585.0
Spokane Martial Arts business 1655.0
Median265.0
What would more reviews do?

Reviews

16

Review rank

#11of 16

16 todaymost in the field: 175

#11 of 16 on Google reviews today. Drag to see what more would do.

Where MFP Academy Shows Up on Google

MFP Academy ranks in Google's top 10 on 1 of the 3 searches we track, but not in the map pack.

Where MFP Academy shows up on GoogleThe map pack first, then the top 10 results, for each search.
Google results for "martial arts school spokane"You: not in the map pack. Organic #3 of the top 10. 8 organic results were captured. Over time: Aug 24 below the top 10, Sep 25 below the top 10, Oct 29 #3.martial arts schoolspokaneMAP PACK1Spokane Lotus Martial Arts AcademySpokane Lotus Martial Arts A…2Integrity Martial ArtsIntegrity Martial Arts3Peaceful Mind Wing ChunPeaceful Mind Wing ChunYou: not in the map packTOP 10NAMES HIDDEN123You: organic #3You45678Only 8 results capturedBelow the top 10RANK OVER TIME>10#3Aug 24: below the top 10Sep 25: below the top 10Oct 29: #3Google results for "martial arts school near me spokane"You: not in the map pack. Not in the organic top 10. 9 organic results were captured. Over time: Aug 24 below the top 10, Oct 4 below the top 10, Nov 7 below the top 10.martial arts school nearme spokaneMAP PACK1Spokane Lotus Martial Arts AcademySpokane Lotus Martial Arts A…2The Revolution MMAThe Revolution MMA3Spokane Self-DefenseSpokane Self-DefenseYou: not in the map packTOP 10NAMES HIDDEN123456789Only 9 results capturedNot in the top 10You · not in top 10RANK OVER TIME>10>10Aug 24: below the top 10Oct 4: below the top 10Nov 7: below the top 10Google results for "best martial arts school spokane"You: not in the map pack. Not in the organic top 10. 8 organic results were captured. Over time: Aug 24 below the top 10, Sep 26 below the top 10, Oct 29 below the top 10.best martial arts schoolspokaneMAP PACK1Spokane Lotus Martial Arts AcademySpokane Lotus Martial Arts A…2GRIT JIU-JITSU & MUAY THAI Martial ArtsGRIT JIU-JITSU & MUAY THAI M…3Newborn Cascao Jiu JitsuNewborn Cascao Jiu JitsuYou: not in the map packTOP 10NAMES HIDDEN12345678Only 8 results capturedNot in the top 10You · not in top 10RANK OVER TIME>10>10Aug 24: below the top 10Sep 26: below the top 10Oct 29: below the top 10

Google results captured Nov 7, 2026.

Where MFP Academy shows up on Google
SearchMap packOrganicMap pack namesTop 10 namesRank over timeCaptured
martial arts school spokaneNot in the map pack#3Spokane Lotus Martial Arts Academy; Integrity Martial Arts; Peaceful Mind Wing ChunHiddenAug 24: Not in the top 10; Sep 25: Not in the top 10; Oct 29: #3Oct 29, 2026
martial arts school near me spokaneNot in the map packNot in the top 10Spokane Lotus Martial Arts Academy; The Revolution MMA; Spokane Self-DefenseHiddenAug 24: Not in the top 10; Oct 4: Not in the top 10; Nov 7: Not in the top 10Nov 7, 2026
best martial arts school spokaneNot in the map packNot in the top 10Spokane Lotus Martial Arts Academy; GRIT JIU-JITSU & MUAY THAI Martial Arts; Newborn Cascao Jiu JitsuHiddenAug 24: Not in the top 10; Sep 26: Not in the top 10; Oct 29: Not in the top 10Oct 29, 2026

See who outranks you in Google's top 10

Every organic result on these 3 searches, named, plus the top three side by side.

Who holds the map packrating and Google reviews when captured
#BusinessRatingReviews
“martial arts school spokane”Oct 29, 2026
1Spokane Lotus Martial Arts Academy5.012
2Integrity Martial Arts5.029
3Peaceful Mind Wing Chun4.618
“martial arts school near me spokane”Nov 7, 2026
1Spokane Lotus Martial Arts Academy5.012
2The Revolution MMA5.02
3Spokane Self-Defense4.6190
“best martial arts school spokane”Oct 29, 2026
1Spokane Lotus Martial Arts Academy5.012
2GRIT JIU-JITSU & MUAY THAI Martial Arts5.0143
3Newborn Cascao Jiu Jitsu4.987

What to Fix, in Order

Most costly first. Every fix is written out in full.

Fix first1

  1. The homepage has no structured data.

    The fix: Add a LocalBusiness JSON-LD block with NAP (name, address, phone), opening hours, and primary category.

    Why it matters · for your developer

    Structured data states the name, address and services in a form Google reads directly. Without it, Google infers them, and it trusts the listings it's sure about.

    Business info for Google. No structured data (JSON-LD) on page: Google relies on structured data to understand local business information.

Next2

  1. The homepage has more than one main heading.

    The fix: Keep only one H1; convert the rest to H2/H3 as appropriate.

    Why it matters · for your developer

    Several H1s blur the page's topic. One clear heading tells Google what to rank the page for.

    Page basics. Multiple H1 tags (2): Multiple H1s dilute heading hierarchy and confuse crawlers.

  2. No robots.txt file.

    The fix: Add a /robots.txt file. At minimum, include the line 'Sitemap: <your sitemap URL>'.

    Why it matters · for your developer

    Crawlers look for it first, and it's where the sitemap is announced. Without it, Google can miss pages.

    Crawlability. No robots.txt file: Search engines look for /robots.txt to discover sitemap location and crawl directives.

Show the other 2 fixes

When there's time2

  1. The search preview is 223 characters, longer than Google shows.

    The fix: Rewrite the meta description with a concrete benefit and local keyword. Target ~150 characters.

    Why it matters · for your developer

    Under 70 characters says little, and past 160 it gets cut off. The preview is the pitch under the link.

    Page basics. Meta description is too long (223 chars): Meta descriptions display best between 70 and 160 characters.

  2. No canonical tag on the homepage.

    The fix: Add <link rel='canonical' href='<page url>'> in the page <head>.

    Why it matters · for your developer

    Tracking links and duplicate URLs can split a page's ranking credit. A canonical tag keeps it on one page.

    Page basics. No canonical tag: Self-referential canonical tags prevent duplicate content issues from tracking parameters.

Speed on a Phone

8.4 s to load the main content on a simulated mid-range phone (a lab test), against Google's good mark of 2.5 s. The Spokane Martial Arts median is 9.1 s.

Core Web Vitals on a phoneLab test: simulated mid-range phone.
Lab test: simulated mid-range phone: main content load time, layout shift while loadingLab test: simulated mid-range phone. Main content load time: 8.4 s, in Google's poor zone (good is 2.5 s or less). Median 9.1 s. Layout shift while loading: 0.09, in Google's good zone (good is 0.10 or less). Median <0.01.Main content load time: 8.4 s (median 9.1 s)Main content load timeLCP8.4 smedian 9.1 sGoodPoor2.5 s4 s12 s+Layout shift while loading: 0.09 (median <0.01)Layout shift while loadingCLS0.09median <0.01Needs workPoor0.100.250.50+

Google's performance score: 61 on a phone, 74 on a desktop.

Core Web Vitals on a phone
MeasureSourceYouSpokane Martial Arts medianGood up toPoor above
Main content load time (LCP)Lab test8.4 s9.1 s2.5 s4 s
Layout shift while loading (CLS)Lab test0.09<0.010.100.25

Other Spokane Martial Arts We Track

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See Who Outranks You on Google

Every fix above is already free. Signing in adds:

  • Who holds each spot in Google's top 10
  • The top 3 Google results, side by side

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Raw measurementsfor your developer

Page basics

Page title63 characters

MFP Academy | Brazilian Jiu-Jitsu & Martial Arts Spokane Valley

Title names SpokaneYes
Meta description223 characters

Train at MFP Academy under 8th-Degree BJJ Coral Belt Master Frederico Pimentel. Elite Brazilian Jiu-Jitsu, Muay Thai, and tactical self-defense for adults and youth in Spokane Valley, WA. Real techniques, real-life results.

Description names SpokaneYes
Main headings (H1)2
Images without alt text0 of 8

Structured data and crawling

JSON-LD presentNo
LocalBusiness schemaNo
Name, address, phone in schemaNo
robots.txtNo
sitemap.xmlYes

Google Business Profile

Profile foundYes
Rating5.0 / 5
Reviews16
Hours listedYes

Google PageSpeed (lab test)

Performance, phone61 / 100
Performance, desktop74 / 100
SEO checklist, phone100 / 100
Accessibility, phone90 / 100
Best practices, phone100 / 100

Report cmvu7jpr · Measured October 29, 2026

The scans are free so we can see what Spokane sites get wrong and publish what we find. How we score