Black Goat FitnessLocal SEO report · Spokane Gyms

blackgoat.fitness123 E Mission Ave, Spokane, WA 99202Measured October 14, 2026

Score

83/100

Top third of Spokane Gyms

Where Black Goat Fitness sits among 9 Spokane Gyms businessesOut of 100. Each dot is one business.
Spokane Gyms: 9 sites scored out of 100Dot strip of 9 scores from 59 to 91. You: 83, 2nd of 9. Median 76. Top score 91 (Spokane Club Athletic Facility And Gym).SPOKANE GYMS9 sitesScore: 82Score: 77Score: 76Score: 75Score: 73Score: 61Score: 59Spokane Club Athletic Facility And Gym: 91You: 83You83Spokane Club Athlet…9102550100Median 76
Where Black Goat Fitness sits among 9 Spokane Gyms businesses
BusinessScore
Spokane Club Athletic Facility And Gym91
You83
Spokane Gyms site 382
Spokane Gyms site 477
Spokane Gyms site 576
Spokane Gyms site 675
Spokane Gyms site 773
Spokane Gyms site 861
Spokane Gyms site 959
Median76

Black Goat Fitness scores 83 out of 100, in the top third of Spokane Gyms. Biggest gap: Speed & Google checklist, 19 of 25 points.

What to fix first, and why

Black Goat Fitness loads its main content past Google's 4-second threshold on a phone, and most local gym searches happen on a phone — visitors leave before the page appears, which costs traffic before SEO can do anything. The site's overall local-SEO score sits above the Spokane Gyms median, so the foundation is there, but a slow load undercuts it. Fixing that is the first move: compress images, defer non-critical JavaScript, and serve assets through a CDN, with Largest Contentful Paint as the target metric.

Drafted with AI on October 14, 2026, from our scans of this site.

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Where the Points Go

Ahead of the Spokane Gyms median on Business info for Google. Behind it on Map & search position.

Points by part of the scoreEach bar is drawn to the points that part is worth.
Points by part of the score: 83 of 100 measured pointsSpeed & Google checklist: 19 of 25, median 19. Page basics: 25 of 25, median 25. Business info for Google: 10 of 15, median 5. Crawlability: 10 of 10, median 10. Google Business Profile: 15 of 15, median 15. Map & search position: 4 of 10, median 6.Speed & Google checklist: 19 of 25 (median 19)Speed & Google checklist19 / 25Page basics: 25 of 25 (median 25)Page basics25 / 25Business info for Google: 10 of 15 (median 5)Business info for Google10 / 15Crawlability: 10 of 10 (median 10)Crawlability10 / 10Google Business Profile: 15 of 15 (median 15)Google Business Profile15 / 15Map & search position: 4 of 10 (median 6)Map & search position4 / 10
Points by part of the score
Part of the scoreYouSpokane Gyms medianBest in the fieldPoints available
Speed & Google checklist19192325
Page basics25252525
Business info for Google1051515
Crawlability10101010
Google Business Profile15151515
Map & search position461010

The Spokane Gyms Standing

Black Goat Fitness is #2 of the 9 Spokane Gyms we track. Spokane Club Athletic Facility And Gym leads.

Spokane Gyms ranked on score, ties to the business with more Google reviews.Black Goat Fitness is number 2 of 9.
RankBusinessScoreReviews
1Spokane Club Athletic Facility And Gym9113
2Black Goat Fitness8383
3Gas House Gym8250

Ranked on score. A tie goes to the business with more Google reviews. How we score · All 9 on the leaderboard

Reviews vs. the Spokane Field

Black Goat Fitness has 83 Google reviews at 4.9 stars. The Spokane Gyms median is 135, and 6 businesses have more.

Google reviews and rating, Black Goat Fitness and every Spokane Gyms business with review dataEvery Spokane Gyms business with Google reviews.
Google reviews and rating, Spokane GymsScatter plot of 9 businesses: review count on a log scale from 1 to 1,000+, rating from 3.5 to 5. You: 83 reviews, rated 4.9. Median 135 reviews and 4.9 stars.GOOGLE RATING3.54.04.55.01101001,000+Google reviews (log scale)Business: 327 reviews, rated 4.9Business: 97 reviews, rated 5.0Business: 50 reviews, rated 5.0Business: 371 reviews, rated 5.0Business: 5,260 reviews, rated 4.8Business: 135 reviews, rated 4.9Business: 13 reviews, rated 4.5Business: 695 reviews, rated 4.6You: 83 reviews, rated 4.9Median 135 reviewsMedian 4.9You83 reviews · 4.9
Google reviews and rating, Black Goat Fitness and every Spokane Gyms business with review data
BusinessGoogle reviewsRating
Spokane Gyms business 15,2604.8
Spokane Gyms business 26954.6
Spokane Gyms business 33715.0
Spokane Gyms business 43274.9
Spokane Gyms business 51354.9
Spokane Gyms business 6975.0
You834.9
Spokane Gyms business 8505.0
Spokane Gyms business 9134.5
Median1354.9
What would more reviews do?

Reviews

83

Review rank

#7of 9

83 todaymost in the field: 5,260

#7 of 9 on Google reviews today. Drag to see what more would do.

Where Black Goat Fitness Shows Up on Google

Black Goat Fitness ranks in Google's top 10 on 1 of the 3 searches we track, but not in the map pack.

Where Black Goat Fitness shows up on GoogleThe map pack first, then the top 10 results, for each search.
Google results for "gym spokane"You: not in the map pack. Organic #6 of the top 10. 9 organic results were captured. Over time: Aug 1 below the top 10, Sep 12 below the top 10, Oct 14 #6.gym spokaneMAP PACK1Spokane Club Athletic Facility And GymSpokane Club Athletic Facili…2Hardcore Gym SpokaneHardcore Gym Spokane3Spokane Fitness CenterSpokane Fitness CenterYou: not in the map packTOP 10NAMES HIDDEN123456You: organic #6You789Only 9 results capturedBelow the top 10RANK OVER TIME>10#6Aug 1: below the top 10Sep 12: below the top 10Oct 14: #6Google results for "gym near me spokane"You: not in the map pack. Not in the organic top 10. 9 organic results were captured. Over time: Aug 1 below the top 10, Sep 12 below the top 10, Oct 14 below the top 10.gym near me spokaneMAP PACK1Spokane Club Athletic Facility And GymSpokane Club Athletic Facili…2Hardcore Gym SpokaneHardcore Gym Spokane3Central Spokane YMCA - YMCA of the Inland NorthwestCentral Spokane YMCA - YMCA…You: not in the map packTOP 10NAMES HIDDEN123456789Only 9 results capturedNot in the top 10You · not in top 10RANK OVER TIME>10>10Aug 1: below the top 10Sep 12: below the top 10Oct 14: below the top 10Google results for "best gym spokane"You: not in the map pack. Not in the organic top 10. 7 organic results were captured. Over time: Aug 1 below the top 10, Sep 12 below the top 10, Oct 14 below the top 10.best gym spokaneMAP PACK1Hardcore Gym SpokaneHardcore Gym Spokane2MUV Fitness North SpokaneMUV Fitness North Spokane3Chrome Personal Training CentreChrome Personal Training Cen…You: not in the map packTOP 10NAMES HIDDEN1234567Only 7 results capturedNot in the top 10You · not in top 10RANK OVER TIME>10>10Aug 1: below the top 10Sep 12: below the top 10Oct 14: below the top 10

Google results captured Oct 14, 2026.

Where Black Goat Fitness shows up on Google
SearchMap packOrganicMap pack namesTop 10 namesRank over timeCaptured
gym spokaneNot in the map pack#6Spokane Club Athletic Facility And Gym; Hardcore Gym Spokane; Spokane Fitness CenterHiddenAug 1: Not in the top 10; Sep 12: Not in the top 10; Oct 14: #6Oct 14, 2026
gym near me spokaneNot in the map packNot in the top 10Spokane Club Athletic Facility And Gym; Hardcore Gym Spokane; Central Spokane YMCA - YMCA of the Inland NorthwestHiddenAug 1: Not in the top 10; Sep 12: Not in the top 10; Oct 14: Not in the top 10Oct 14, 2026
best gym spokaneNot in the map packNot in the top 10Hardcore Gym Spokane; MUV Fitness North Spokane; Chrome Personal Training Centre; UnknownHiddenAug 1: Not in the top 10; Sep 12: Not in the top 10; Oct 14: Not in the top 10Oct 14, 2026

See who outranks you in Google's top 10

Every organic result on these 3 searches, named, plus the top three side by side.

Who holds the map packrating and Google reviews when captured
#BusinessRatingReviews
“gym spokane”Oct 14, 2026
1Spokane Club Athletic Facility And Gym4.513
2Hardcore Gym Spokane5.0457
3Spokane Fitness Center4.5718
“gym near me spokane”Oct 14, 2026
1Spokane Club Athletic Facility And Gym4.513
2Hardcore Gym Spokane5.0457
3Central Spokane YMCA - YMCA of the Inland Northwest3.9171
“best gym spokane”Oct 14, 2026
1Hardcore Gym Spokane5.0457
2MUV Fitness North Spokane4.85,941
3Chrome Personal Training Centre4.9350

What to Fix, in Order

Most costly first. Every fix is written out in full.

Fix first1

  1. The site is slow on a phone.

    The fix: Compress images, defer non-critical JS, and serve from a CDN. Focus on Largest Contentful Paint.

    Why it matters · for your developer

    Most local searches happen on phones. A slow load loses visitors before the page appears.

    Speed & Google checklist. Slow mobile performance: Mobile performance score is 45/100. Google uses mobile speed as a ranking factor.

Next2

  1. Ranks #6 in Google's web results for the main search, just below the top three.

    The fix: Strengthen NAP consistency across citations, build reviews, and add LocalBusiness schema if missing.

    Why it matters · for your developer

    The first three results take most of the clicks. This is close enough that a few fixes can move it up.

    Map & search position. Ranking #6 for the primary organic query: Positions 4–7 sit below the top organic results, where the first three capture most of the clicks.

  2. The site and its Google Business Profile list a different address.

    The fix: Make the schema's address match the Google Business Profile exactly, or correct the profile if the site is right.

    Why it matters · for your developer

    Google trusts a business more when its name, address and phone match everywhere. Two versions give it a reason to doubt both.

    Business info for Google. Schema address differs from the Google Business Profile: The site's LocalBusiness schema and its Google Business Profile disagree on the address (schema: 23280 E Knox Ave, Liberty Lake, 99019; profile: 123 E Mission Ave, Spokane, WA 99202). Google trusts a business more when its name, address and phone match everywhere.

Speed on a Phone

23 s to load the main content on a simulated mid-range phone (a lab test), against Google's good mark of 2.5 s. The Spokane Gyms median is 15 s.

Core Web Vitals on a phoneLab test: simulated mid-range phone.
Lab test: simulated mid-range phone: main content load time, layout shift while loadingLab test: simulated mid-range phone. Main content load time: 23 s, in Google's poor zone (good is 2.5 s or less). Median 15 s. Layout shift while loading: <0.01, in Google's good zone (good is 0.10 or less). Median <0.01.Main content load time: 23 s (median 15 s)Main content load timeLCP23 smedian 15 sGoodPoor2.5 s4 s12 s+You: 23 s, past the end of the scaleLayout shift while loading: <0.01 (median <0.01)Layout shift while loadingCLS<0.01median <0.01GoodNeeds workPoor0.100.250.50+

Google's performance score: 45 on a phone, 64 on a desktop.

Core Web Vitals on a phone
MeasureSourceYouSpokane Gyms medianGood up toPoor above
Main content load time (LCP)Lab test23 s15 s2.5 s4 s
Layout shift while loading (CLS)Lab test<0.01<0.010.100.25

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See Who Outranks You on Google

Every fix above is already free. Signing in adds:

  • Who holds each spot in Google's top 10
  • The top 3 Google results, side by side

Is this your business? Claim this report or tell us what's wrong.

Raw measurementsfor your developer

Page basics

Page title61 characters

Black Goat Fitness | Fitness Gyms in Liberty Lake and Spokane

Title names SpokaneYes
Meta description118 characters

Three locations of gyms near you for your convenience. We help you build confidence & good habits to reach your goals.

Description names SpokaneNo
Main headings (H1)1
Images without alt text0 of 14

Structured data and crawling

JSON-LD presentYes
LocalBusiness schemaYes
Name, address, phone in schemaYes
robots.txtYes
sitemap.xmlYes

Google Business Profile

Profile foundYes
Rating4.9 / 5
Reviews83
Hours listedYes

Google PageSpeed (lab test)

Performance, phone45 / 100
Performance, desktop64 / 100
SEO checklist, phone100 / 100
Accessibility, phone82 / 100
Best practices, phone77 / 100

Report cmv8gxzh · Measured October 14, 2026

The scans are free so we can see what Spokane sites get wrong and publish what we find. How we score