Spokane Home Builders AssociationLocal SEO report · Spokane Fence Installation

info.shba.comMeasured October 2, 2026

Score

56/100

Below the Spokane Fence Installation median of 64

Where Spokane Home Builders Association sits among 11 Spokane Fence Installation businessesOut of 100. Each dot is one business.
Spokane Fence Installation: 11 sites scored out of 100Dot strip of 11 scores from 39 to 81. You: 56, 10th of 11. Median 64. Top score 81 (Perimeter Pros Fencing LLC).SPOKANE FENCE INSTALLATION11 sitesScore: 75Score: 71Score: 67Score: 66Score: 64Score: 62Score: 61Score: 60Score: 39Perimeter Pros Fencing LLC: 81You: 56You56Perimeter Pros Fenc…8102550100Median 64
Where Spokane Home Builders Association sits among 11 Spokane Fence Installation businesses
BusinessScore
Perimeter Pros Fencing LLC81
Spokane Fence Installation site 275
Spokane Fence Installation site 371
Spokane Fence Installation site 467
Spokane Fence Installation site 566
Spokane Fence Installation site 664
Spokane Fence Installation site 762
Spokane Fence Installation site 861
Spokane Fence Installation site 960
You56
Spokane Fence Installation site 1139
Median64

Spokane Home Builders Association scores 56 out of 100, below the Spokane Fence Installation median of 64. Biggest gap: Google Business Profile, 0 of 15 points.

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Where the points go

Behind the Spokane Fence Installation median on Speed & Google checklist, Page basics and Google Business Profile.

Points by part of the scoreEach bar is drawn to the points that part is worth.
Points by part of the score: 56 of 100 measured pointsSpeed & Google checklist: 18 of 25, median 19. Page basics: 13 of 25, median 20. Business info for Google: 5 of 15, median 5. Crawlability: 10 of 10, median 10. Google Business Profile: 0 of 15, median 15. Map & search position: 10 of 10.Speed & Google checklist: 18 of 25 (median 19)Speed & Google checklist18 / 25Page basics: 13 of 25 (median 20)Page basics13 / 25Business info for Google: 5 of 15 (median 5)Business info for Google5 / 15Crawlability: 10 of 10 (median 10)Crawlability10 / 10Google Business Profile: 0 of 15 (median 15)Google Business Profile0 / 15Map & search position: 10 of 10Map & search position10 / 10
Points by part of the score
Part of the scoreYouSpokane Fence Installation medianBest in the fieldPoints available
Speed & Google checklist18192125
Page basics13202525
Business info for Google551515
Crawlability10101010
Google Business Profile0151515
Map & search position10––10

The Spokane Fence Installation standing

Spokane Home Builders Association is #10 of the 11 Spokane Fence Installation we track. Perimeter Pros Fencing LLC leads.

Spokane Fence Installation ranked on score, ties to the business with more Google reviews.Spokane Home Builders Association is number 10 of 11.
RankBusinessScoreReviews
1Perimeter Pros Fencing LLC8121
2Fencing Spokane Wa75–
3Hard Rock Fencing7197
9Spokane Fence Company605
10Spokane Home Builders Association56–
11Outdoor 360 Fence and Supply3923

Ranked on score. A tie goes to the business with more Google reviews. How we score · All 11 on the leaderboard

Reviews vs. the Spokane field

We don't have a Google review count on file for Spokane Home Builders Association. The Spokane Fence Installation median is 81.

Google reviews and rating, Spokane Home Builders Association and every Spokane Fence Installation business with review dataEvery Spokane Fence Installation business with Google reviews.
Google reviews and rating, Spokane Fence InstallationScatter plot of 8 businesses: review count on a log scale from 1 to 1,000+, rating from 3.5 to 5. You: no Google review data on file. Median 81 reviews and 4.8 stars.GOOGLE RATING3.54.04.55.01101001,000Google reviews (log scale)Business: 119 reviews, rated 4.7Business: 230 reviews, rated 4.7Business: 97 reviews, rated 5.0Business: 65 reviews, rated 4.2Business: 122 reviews, rated 4.7Business: 23 reviews, rated 5.0Business: 21 reviews, rated 5.0Business: 5 reviews, rated 5.0Median 81 reviewsMedian 4.8

We don't have Google review data for you yet, so there's no dot for you.

Google reviews and rating, Spokane Home Builders Association and every Spokane Fence Installation business with review data
BusinessGoogle reviewsRating
Spokane Fence Installation business 12304.7
Spokane Fence Installation business 21224.7
Spokane Fence Installation business 31194.7
Spokane Fence Installation business 4975.0
Spokane Fence Installation business 5654.2
Spokane Fence Installation business 6235.0
Spokane Fence Installation business 7215.0
Spokane Fence Installation business 855.0
Median814.8

Where Spokane Home Builders Association shows up on Google

Spokane Home Builders Association ranks in Google's top 10 on 1 of the 3 searches we track, but not in the map pack.

Where Spokane Home Builders Association shows up on GoogleThe map pack first, then the top 10 results, for each search.
Google results for "fence contractor spokane"You: not in the map pack. Organic #2 of the top 10. 8 organic results were captured. Over time: May 30 below the top 10, Sep 25 #2.fence contractor spokaneMAP PACKNAMES HIDDEN123You: not in the map packTOP 10NAMES HIDDEN12You: organic #2You345678Only 8 results capturedBelow the top 10RANK OVER TIME>10#2May 30: below the top 10Sep 25: #2Google results for "fence contractor near me spokane"You: not in the map pack. Not in the organic top 10. 9 organic results were captured. Over time: Jun 12 below the top 10, Sep 25 below the top 10.fence contractor near mespokaneMAP PACKNAMES HIDDEN123You: not in the map packTOP 10NAMES HIDDEN123456789Only 9 results capturedNot in the top 10You · not in top 10RANK OVER TIME>10>10Jun 12: below the top 10Sep 25: below the top 10Google results for "best fence contractor spokane"You: not in the map pack. Not in the organic top 10. 8 organic results were captured. Over time: Jun 12 below the top 10, Sep 25 below the top 10.best fence contractorspokaneMAP PACKNAMES HIDDEN123You: not in the map packTOP 10NAMES HIDDEN12345678Only 8 results capturedNot in the top 10You · not in top 10RANK OVER TIME>10>10Jun 12: below the top 10Sep 25: below the top 10

Google results captured Sep 25, 2026.

Where Spokane Home Builders Association shows up on Google
SearchMap packOrganicMap pack namesTop 10 namesRank over timeCaptured
fence contractor spokaneNot in the map pack#2HiddenHiddenMay 30: Not in the top 10; Sep 25: #2Sep 25, 2026
fence contractor near me spokaneNot in the map packNot in the top 10HiddenHiddenJun 12: Not in the top 10; Sep 25: Not in the top 10Sep 25, 2026
best fence contractor spokaneNot in the map packNot in the top 10HiddenHiddenJun 12: Not in the top 10; Sep 25: Not in the top 10Sep 25, 2026

What to fix, in order

Most costly first. Every fix is written out in full.

Fix first3

  1. No Google Business Profile found.

    The fix: Claim or create a Google Business Profile at business.google.com. Verify by postcard or phone.

    Why it matters · for your developer

    Without a profile there's no map listing, and most local searches end on the map. This is the biggest single gap a local business can have.

    Google Business Profile. No Google Business Profile found: Without a GBP, the business cannot appear in the local pack — the single biggest local-SEO miss.

  2. The site's structured data doesn't describe a local business.

    The fix: Add a LocalBusiness or category-specific subtype (Restaurant, Dentist, etc.) entity with full NAP.

    Why it matters · for your developer

    LocalBusiness structured data spells out the hours, services and service area for Google. Without it, Google leans on the listings that do.

    Business info for Google. No LocalBusiness schema: JSON-LD is present but no LocalBusiness (or subtype) entity is declared. Local pack ranking relies on this.

  3. No meta description, so Google writes the search preview.

    The fix: Add a unique meta description summarizing the page. Include the city and primary service.

    Why it matters · for your developer

    Without one, Google grabs page text for the two lines under the link. A written one says what the business does and where.

    Page basics. Missing meta description: The page has no <meta name="description"> tag.

Show the other 4 fixes

Next2

  1. 1 of 2 images on the homepage has no text description.

    The fix: Audit content images and add descriptive alt text. Use empty alt='' only for decorative images.

    Why it matters · for your developer

    Alt text tells Google and screen readers what an image shows. Without it, those images add little in image search.

    Page basics. 1 of 2 images missing alt text: Image alt coverage is below 70%.

  2. Google's own page checklist flags issues.

    The fix: Review the PSI report for failing audits: title presence, meta description, crawlable links, valid hreflang.

    Why it matters · for your developer

    Google's Lighthouse test runs an SEO checklist on every page. The failing items are straightforward points to collect.

    Speed & Google checklist. Lighthouse SEO score below 90: Lighthouse SEO checks failing — score is 83/100.

When there's time2

  1. The page title is 87 characters, more than search results show.

    The fix: Rewrite the page title to land between 30 and 65 characters with the primary keyword and location.

    Why it matters · for your developer

    Past about 65 characters, Google cuts the title off in results. A clear title of 30 to 65 characters earns the click.

    Page basics. Title tag is too long (87 chars): Titles should be 30–65 characters to display fully in search results.

  2. No canonical tag on the homepage.

    The fix: Add <link rel='canonical' href='<page url>'> in the page <head>.

    Why it matters · for your developer

    Tracking links and duplicate URLs can split a page's ranking credit. A canonical tag keeps it on one page.

    Page basics. No canonical tag: Self-referential canonical tags prevent duplicate content issues from tracking parameters.

Speed on a phone

14 s to load the main content on a simulated mid-range phone (a lab test), against Google's good mark of 2.5 s. The Spokane Fence Installation median is 8.3 s.

Core Web Vitals on a phoneLab test: simulated mid-range phone.
Lab test: simulated mid-range phone: main content load time, layout shift while loadingLab test: simulated mid-range phone. Main content load time: 14 s, in Google's poor zone (good is 2.5 s or less). Median 8.3 s. Layout shift while loading: 0, in Google's good zone (good is 0.10 or less). Median <0.01.Main content load time: 14 s (median 8.3 s)Main content load timeLCP14 smedian 8.3 sGoodPoor2.5 s4 s12 s+You: 14 s, past the end of the scaleLayout shift while loading: 0 (median <0.01)Layout shift while loadingCLS0median <0.01Needs workPoor0.100.250.50+

Google's performance score: 56 on a phone, 74 on a desktop.

Core Web Vitals on a phone
MeasureSourceYouSpokane Fence Installation medianGood up toPoor above
Main content load time (LCP)Lab test14 s8.3 s2.5 s4 s
Layout shift while loading (CLS)Lab test0<0.010.100.25

Free with a Google sign-in

See who holds each spot on Google.

Every fix above is already free. Signing in adds:

  • Who holds each map-pack spot, with ratings and review counts
  • The top 3 Google results, side by side

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Raw measurementsfor your developer

Page basics

Page title87 characters

Public Modules - SPOKANE HOME BUILDERS ASSOCIATION - Spokane Home Builders Association

Title names SpokaneYes
Meta descriptionMissing
Description names SpokaneNo
Main headings (H1)1
Images without alt text1 of 2

Structured data and crawling

JSON-LD presentYes
LocalBusiness schemaNo
Name, address, phone in schemaNo
robots.txtYes
sitemap.xmlYes

Google Business Profile

Profile foundNo
RatingNot on file
ReviewsNot on file
Hours listedNo

Google PageSpeed (lab test)

Performance, phone56 / 100
Performance, desktop74 / 100
SEO checklist, phone83 / 100
Accessibility, phone89 / 100
Best practices, phone92 / 100

Report cmurjr2d · Measured October 2, 2026

The scans are free so Kev can see what Spokane sites get wrong and publish what he finds. How we score