Us NailsLocal SEO report · Spokane Nail Salons

usnailsspokanewa.com410 E Holland Ave #9211A, Spokane, WA 99218Measured September 30, 2026

Score

55/100

Below the Spokane Nail Salons median of 67

Where Us Nails sits among 4 Spokane Nail Salons businessesOut of 100. Each dot is one business.
Spokane Nail Salons: 4 sites scored out of 100Dot strip of 4 scores from 53 to 85. You: 55, 3rd of 4. Median 67. Top score 85 (7 Wonders Beauty).SPOKANE NAIL SALONS4 sitesScore: 78Score: 537 Wonders Beauty: 85You: 55You557 Wonders Beauty8502550100Median 67
Where Us Nails sits among 4 Spokane Nail Salons businesses
BusinessScore
7 Wonders Beauty85
Spokane Nail Salons site 278
You55
Spokane Nail Salons site 453
Median67

Us Nails scores 55 out of 100, below the Spokane Nail Salons median of 67. Biggest gap: Business info for Google, 0 of 15 points.

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Where the points go

Ahead of the Spokane Nail Salons median on Speed & Google checklist. Behind it on Page basics, Crawlability, Google Business Profile and Map & search position.

Points by part of the scoreEach bar is drawn to the points that part is worth.
Points by part of the score: 55 of 100 measured pointsSpeed & Google checklist: 24 of 25, median 21. Page basics: 17 of 25, median 19. Business info for Google: 0 of 15, median 0. Crawlability: 0 of 10, median 5. Google Business Profile: 14 of 15, median 15. Map & search position: 0 of 10, median 10.Speed & Google checklist: 24 of 25 (median 21)Speed & Google checklist24 / 25Page basics: 17 of 25 (median 19)Page basics17 / 25Business info for Google: 0 of 15 (median 0)Business info for Google0 / 15Crawlability: 0 of 10 (median 5)Crawlability0 / 10Google Business Profile: 14 of 15 (median 15)Google Business Profile14 / 15Map & search position: 0 of 10 (median 10)Map & search position0 / 10
Points by part of the score
Part of the scoreYouSpokane Nail Salons medianBest in the fieldPoints available
Speed & Google checklist24212425
Page basics17192125
Business info for Google001015
Crawlability051010
Google Business Profile14151515
Map & search position0101010

The Spokane Nail Salons standing

Us Nails is #3 of the 4 Spokane Nail Salons we track. 7 Wonders Beauty leads.

Spokane Nail Salons ranked on score, ties to the business with more Google reviews.Us Nails is number 3 of 4.
RankBusinessScoreReviews
17 Wonders Beauty851,367
2Glaze Nail Salon & Spa78501
3Us Nails55242
4Queen Nails Art53226

Ranked on score. A tie goes to the business with more Google reviews. How we score · The full leaderboard

Reviews vs. the Spokane field

Us Nails has 242 Google reviews at 4.0 stars. The Spokane Nail Salons median is 372, and 2 businesses have more.

Google reviews and rating, Us Nails and every Spokane Nail Salons business with review dataEvery Spokane Nail Salons business with Google reviews.
Google reviews and rating, Spokane Nail SalonsScatter plot of 4 businesses: review count on a log scale from 1 to 1,000+, rating from 3.5 to 5. You: 242 reviews, rated 4.0. Median 372 reviews and 4.5 stars. 7 Wonders Beauty: 1,367 reviews, rated 4.2.GOOGLE RATING3.54.04.55.01101001,000+Google reviews (log scale)Business: 501 reviews, rated 4.8Business: 226 reviews, rated 4.87 Wonders Beauty: 1,367 reviews, rated 4.2You: 242 reviews, rated 4.0Median 372 reviewsMedian 4.5You242 reviews · 4.07 Wonders Beauty1,367 reviews · 4.2
Google reviews and rating, Us Nails and every Spokane Nail Salons business with review data
BusinessGoogle reviewsRating
7 Wonders Beauty1,3674.2
Spokane Nail Salons business 25014.8
You2424.0
Spokane Nail Salons business 42264.8
Median3724.5
What would more reviews do?

Reviews

242

Review rank

#3of 4

242 todaymost in the field: 1,367

#3 of 4 on Google reviews today. Drag to see what more would do.

Where Us Nails shows up on Google

Us Nails ranks in Google's top 10 on 1 of the 3 searches we track, but not in the map pack.

Where Us Nails shows up on GoogleThe map pack first, then the top 10 results, for each search.
Google results for "nail salon near me spokane"You: not in the map pack. Organic #9 of the top 10. 9 organic results were captured. Over time: Jun 12 below the top 10, Aug 6 #8, Sep 19 #9.nail salon near me spokaneMAP PACKNAMES HIDDEN123You: not in the map packTOP 10NAMES HIDDEN123456789You: organic #9YouOnly 9 results capturedBelow the top 10RANK OVER TIME>10#9Jun 12: below the top 10Aug 6: #8Sep 19: #9Google results for "best nail salon spokane"You: not in the map pack. Not in the organic top 10. 9 organic results were captured. Over time: Jun 12 below the top 10, Aug 6 below the top 10, Sep 19 below the top 10.best nail salon spokaneMAP PACKNAMES HIDDEN123You: not in the map packTOP 10NAMES HIDDEN123456789Only 9 results capturedNot in the top 10You · not in top 10RANK OVER TIME>10>10Jun 12: below the top 10Aug 6: below the top 10Sep 19: below the top 10Google results for "nail salon spokane"You: not in the map pack. Not in the organic top 10. 9 organic results were captured. Over time: May 29 below the top 10, Aug 6 below the top 10, Sep 19 below the top 10.nail salon spokaneMAP PACKNAMES HIDDEN123You: not in the map packTOP 10NAMES HIDDEN123456789Only 9 results capturedNot in the top 10You · not in top 10RANK OVER TIME>10>10May 29: below the top 10Aug 6: below the top 10Sep 19: below the top 10

Google results captured Sep 19, 2026.

Where Us Nails shows up on Google
SearchMap packOrganicMap pack namesTop 10 namesRank over timeCaptured
nail salon near me spokaneNot in the map pack#9HiddenHiddenJun 12: Not in the top 10; Aug 6: #8; Sep 19: #9Sep 19, 2026
best nail salon spokaneNot in the map packNot in the top 10HiddenHiddenJun 12: Not in the top 10; Aug 6: Not in the top 10; Sep 19: Not in the top 10Sep 19, 2026
nail salon spokaneNot in the map packNot in the top 10HiddenHiddenMay 29: Not in the top 10; Aug 6: Not in the top 10; Sep 19: Not in the top 10Sep 19, 2026

What to fix, in order

Most costly first. Every fix is written out in full.

Fix first3

  1. Ranks #9 in Google's web results for the main search, past the top seven.

    The fix: Fix the foundational signals first: GBP completeness, LocalBusiness schema with NAP, on-page title + H1 with city.

    Why it matters · for your developer

    Most clicks go to the first few results. The way up starts with the foundation: structured data, the Google profile and page basics.

    Map & search position. Outside the top results (organic #9): The site does not rank in the top 7 organic results for its primary local query.

  2. The homepage has no structured data.

    The fix: Add a LocalBusiness JSON-LD block with NAP (name, address, phone), opening hours, and primary category.

    Why it matters · for your developer

    Structured data states the name, address and services in a form Google reads directly. Without it, Google infers them, and it trusts the listings it's sure about.

    Business info for Google. No structured data (JSON-LD) on page: Google relies on structured data to understand local business information.

  3. No meta description, so Google writes the search preview.

    The fix: Add a unique meta description summarizing the page. Include the city and primary service.

    Why it matters · for your developer

    Without one, Google grabs page text for the two lines under the link. A written one says what the business does and where.

    Page basics. Missing meta description: The page has no <meta name="description"> tag.

Show the other 6 fixes

Next2

  1. No sitemap.

    The fix: Generate a sitemap.xml and reference it in robots.txt. Most CMSes have a plugin for this.

    Why it matters · for your developer

    A sitemap lists every page so Google finds them quickly. Without one, deeper pages can wait weeks to be indexed.

    Crawlability. No sitemap.xml: Sitemaps tell Google which pages exist and when they changed.

  2. No robots.txt file.

    The fix: Add a /robots.txt file. At minimum, include the line 'Sitemap: <your sitemap URL>'.

    Why it matters · for your developer

    Crawlers look for it first, and it's where the sitemap is announced. Without it, Google can miss pages.

    Crawlability. No robots.txt file: Search engines look for /robots.txt to discover sitemap location and crawl directives.

When there's time4

  1. The page title is 10 characters, too short to say much.

    The fix: Rewrite the page title to land between 30 and 65 characters with the primary keyword and location.

    Why it matters · for your developer

    A short title says little about what the business does or where. A clear title of 30 to 65 characters earns the click.

    Page basics. Title tag is too short (10 chars): Titles should be 30–65 characters to display fully in search results.

  2. Shared links show no preview.

    The fix: Add og:title, og:description, og:image, og:url meta tags to the page <head>.

    Why it matters · for your developer

    Pasted into a text or a Facebook post, the link shows as a bare URL. A title and image get more clicks.

    Page basics. No Open Graph meta tags: Open Graph tags control how the page appears when shared on Facebook, LinkedIn, etc.

  3. Links shared on X show no preview card.

    The fix: Add twitter:card, twitter:title, twitter:description, twitter:image meta tags.

    Why it matters · for your developer

    A card with a headline and image earns more clicks than a bare link.

    Page basics. No Twitter Card meta tags: Twitter Card tags control share previews on X/Twitter.

  4. No canonical tag on the homepage.

    The fix: Add <link rel='canonical' href='<page url>'> in the page <head>.

    Why it matters · for your developer

    Tracking links and duplicate URLs can split a page's ranking credit. A canonical tag keeps it on one page.

    Page basics. No canonical tag: Self-referential canonical tags prevent duplicate content issues from tracking parameters.

Speed on a phone

930 ms to load the main content on a simulated mid-range phone (a lab test), against Google's good mark of 2.5 s. The Spokane Nail Salons median is 9.3 s.

Core Web Vitals on a phoneLab test: simulated mid-range phone.
Lab test: simulated mid-range phone: main content load time, layout shift while loadingLab test: simulated mid-range phone. Main content load time: 930 ms, in Google's good zone (good is 2.5 s or less). Median 9.3 s. Layout shift while loading: 0, in Google's good zone (good is 0.10 or less). Median 0.Main content load time: 930 ms (median 9.3 s)Main content load timeLCP930 msmedian 9.3 sPoor2.5 s4 s12 s+Layout shift while loading: 0 (median 0)Layout shift while loadingCLS0median 0GoodNeeds workPoor0.100.250.50+

Google's performance score: 100 on a phone, 100 on a desktop.

Core Web Vitals on a phone
MeasureSourceYouSpokane Nail Salons medianGood up toPoor above
Main content load time (LCP)Lab test930 ms9.3 s2.5 s4 s
Layout shift while loading (CLS)Lab test000.100.25

Score over time

Up 2 points since Sep 11, 2026, on scans that measured the same things.

Show the chart
Us Nails's score over timeEvery scan we've run, against the Spokane median.
You: score over 3 scansLine chart from Sep 11, 2026 to Sep 30, 2026: 53 to 55. Spokane Nail Salons median most recently 67. 7 Wonders Beauty most recently 85.0255075100JulSepSep 11, 2026: 53Sep 24, 2026: 41 (partial scan, no speed test)Sep 30, 2026: 5553You55Median677 Wonders…85
Us Nails's score over time
DateSeriesScore
Jun 19, 20267 Wonders Beauty85
Sep 11, 2026You53
Sep 11, 2026Spokane Nail Salons median65
Sep 24, 20267 Wonders Beauty85
Sep 24, 2026You41 (partial)
Sep 24, 2026Spokane Nail Salons median64
Sep 30, 2026You55
Sep 30, 2026Spokane Nail Salons median67
Oct 1, 2026Spokane Nail Salons median67

Free with a Google sign-in

See who holds each spot on Google.

Every fix above is already free. Signing in adds:

  • Who holds each map-pack spot, with ratings and review counts
  • The top 3 Google results, side by side

No card, no mailing list. Kev can see who signed in; nothing is sent automatically.

Is this your business? Claim this report or tell Kev what's wrong.

Raw measurementsfor your developer

Page basics

Page title10 characters

Index of /

Title names SpokaneNo
Meta descriptionMissing
Description names SpokaneNo
Main headings (H1)1
Images without alt text0 of 0

Structured data and crawling

JSON-LD presentNo
LocalBusiness schemaNo
Name, address, phone in schemaNo
robots.txtNo
sitemap.xmlNo

Google Business Profile

Profile foundYes
Rating4.0 / 5
Reviews242
Hours listedYes

Google PageSpeed (lab test)

Performance, phone100 / 100
Performance, desktop100 / 100
SEO checklist, phone90 / 100
Accessibility, phone93 / 100
Best practices, phone100 / 100

Report cmuny5bb · Measured September 30, 2026

The scans are free so Kev can see what Spokane sites get wrong and publish what he finds. How we score