Bigfoot Heating & CoolingLocal SEO report · Spokane HVAC

bigfoothvacpros.comMeasured October 21, 2026

Score

60/100

Below the Spokane HVAC median of 74

Where Bigfoot Heating & Cooling sits among 24 Spokane HVAC businessesOut of 100. Each dot is one business.
Spokane HVAC: 24 sites scored out of 100Dot strip of 24 scores from 39 to 93. You: 60, 19th of 24. Median 74. Top score 93 (R&R Heating & Air Conditioning).SPOKANE HVAC24 sitesScore: 92Score: 89Score: 89Score: 87Score: 85Score: 85Score: 83Score: 81Score: 80Score: 75Score: 74Score: 74Score: 73Score: 72Score: 68Score: 66Score: 65Score: 59Score: 58Score: 55Score: 54Score: 39R&R Heating & Air Conditioning: 93You: 60You60R&R Heating & Air C…9302550100Median 74
Where Bigfoot Heating & Cooling sits among 24 Spokane HVAC businesses
BusinessScore
R&R Heating & Air Conditioning93
Spokane HVAC site 292
Spokane HVAC site 389
Spokane HVAC site 489
Spokane HVAC site 587
Spokane HVAC site 685
Spokane HVAC site 785
Spokane HVAC site 883
Spokane HVAC site 981
Spokane HVAC site 1080
Spokane HVAC site 1175
Spokane HVAC site 1274
Spokane HVAC site 1374
Spokane HVAC site 1473
Spokane HVAC site 1572
Spokane HVAC site 1668
Spokane HVAC site 1766
Spokane HVAC site 1865
You60
Spokane HVAC site 2059
Spokane HVAC site 2158
Spokane HVAC site 2255
Spokane HVAC site 2354
Spokane HVAC site 2439
Median74

Bigfoot Heating & Cooling scores 60 out of 100, below the Spokane HVAC median of 74. Biggest gap: Google Business Profile, 0 of 15 points.

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Where the Points Go

Behind the Spokane HVAC median on Speed & Google checklist and Google Business Profile.

Points by part of the scoreEach bar is drawn to the points that part is worth.
Points by part of the score: 60 of 100 measured pointsSpeed & Google checklist: 18 of 25, median 20. Page basics: 22 of 25, median 22. Business info for Google: 10 of 15, median 10. Crawlability: 10 of 10, median 10. Google Business Profile: 0 of 15, median 15. Map & search position: 0 of 10, median 0.Speed & Google checklist: 18 of 25 (median 20)Speed & Google checklist18 / 25Page basics: 22 of 25 (median 22)Page basics22 / 25Business info for Google: 10 of 15 (median 10)Business info for Google10 / 15Crawlability: 10 of 10 (median 10)Crawlability10 / 10Google Business Profile: 0 of 15 (median 15)Google Business Profile0 / 15Map & search position: 0 of 10 (median 0)Map & search position0 / 10
Points by part of the score
Part of the scoreYouSpokane HVAC medianBest in the fieldPoints available
Speed & Google checklist18202525
Page basics22222525
Business info for Google10101515
Crawlability10101010
Google Business Profile0151515
Map & search position001010

The Spokane HVAC Standing

Bigfoot Heating & Cooling is #19 of the 24 Spokane HVAC we track. R&R Heating & Air Conditioning leads.

Spokane HVAC ranked on score, ties to the business with more Google reviews.Bigfoot Heating & Cooling is number 19 of 24.
RankBusinessScoreReviews
1R&R Heating & Air Conditioning931,612
2Clines Air Conditioning Inc.92376
3Holliday Heating + Cooling + Electric894,147
18Mighty Clean Air Ducts LLC6535
19Bigfoot Heating & Cooling60–
20Accuflo Air Systems LLC59–

Ranked on score. A tie goes to the business with more Google reviews. How we score · All 24 on the leaderboard

Reviews vs. the Spokane Field

We don't have a Google review count on file for Bigfoot Heating & Cooling. The Spokane HVAC median is 58.

Google reviews and rating, Bigfoot Heating & Cooling and every Spokane HVAC business with review dataEvery Spokane HVAC business with Google reviews.
Google reviews and rating, Spokane HVACScatter plot of 19 businesses: review count on a log scale from 1 to 1,000+, rating from 3.5 to 5. You: no Google review data on file. Median 58 reviews and 4.8 stars.GOOGLE RATING3.54.04.55.01101001,000+Google reviews (log scale)Business: 73 reviews, rated 4.5Business: 43 reviews, rated 4.6Business: 15 reviews, rated 3.5Business: 36 reviews, rated 4.4Business: 376 reviews, rated 4.9Business: 4 reviews, rated 5.0Business: 49 reviews, rated 3.9Business: 2,818 reviews, rated 4.8Business: 4,147 reviews, rated 4.9Business: 2,542 reviews, rated 4.9Business: 51 reviews, rated 5.0Business: 35 reviews, rated 5.0Business: 129 reviews, rated 4.3Business: 380 reviews, rated 4.8Business: 1,612 reviews, rated 4.8Business: 58 reviews, rated 4.9Business: 756 reviews, rated 4.7Business: 1 reviews, rated 5.0Business: 41 reviews, rated 5.0Median 58 reviewsMedian 4.8

We don't have Google review data for you yet, so there's no dot for you.

Google reviews and rating, Bigfoot Heating & Cooling and every Spokane HVAC business with review data
BusinessGoogle reviewsRating
Spokane HVAC business 14,1474.9
Spokane HVAC business 22,8184.8
Spokane HVAC business 32,5424.9
Spokane HVAC business 41,6124.8
Spokane HVAC business 57564.7
Spokane HVAC business 63804.8
Spokane HVAC business 73764.9
Spokane HVAC business 81294.3
Spokane HVAC business 9734.5
Spokane HVAC business 10584.9
Spokane HVAC business 11515.0
Spokane HVAC business 12493.9
Spokane HVAC business 13434.6
Spokane HVAC business 14415.0
Spokane HVAC business 15364.4
Spokane HVAC business 16355.0
Spokane HVAC business 17153.5
Spokane HVAC business 1845.0
Spokane HVAC business 1915.0
Median584.8

Where Bigfoot Heating & Cooling Shows Up on Google

Bigfoot Heating & Cooling doesn't show in Google's map pack or top 10 on the 3 searches we track.

Where Bigfoot Heating & Cooling shows up on GoogleThe map pack first, then the top 10 results, for each search.
Google results for "HVAC contractor spokane"You: not in the map pack. Not in the organic top 10. 8 organic results were captured. Over time: May 25 below the top 10, Aug 22 below the top 10, Oct 4 below the top 10.HVAC contractor spokaneMAP PACK1Holliday Heating + Cooling + ElectricHolliday Heating + Cooling +…2HVAC Contractor And ServicesHVAC Contractor And Services3KD Heating & Air Conditioning LLCKD Heating & Air Conditionin…You: not in the map packTOP 10NAMES HIDDEN12345678Only 8 results capturedNot in the top 10You · not in top 10RANK OVER TIME>10>10May 25: below the top 10Aug 22: below the top 10Oct 4: below the top 10Google results for "HVAC contractor near me spokane"You: not in the map pack. Not in the organic top 10. 9 organic results were captured. Over time: May 25 below the top 10, Aug 22 below the top 10, Sep 25 below the top 10.HVAC contractor near mespokaneMAP PACK1Shaw Plumbing Heating & Air ConditioningShaw Plumbing Heating & Air…2Holliday Heating + Cooling + ElectricHolliday Heating + Cooling +…3HVAC1HVAC1You: not in the map packTOP 10NAMES HIDDEN123456789Only 9 results capturedNot in the top 10You · not in top 10RANK OVER TIME>10>10May 25: below the top 10Aug 22: below the top 10Sep 25: below the top 10Google results for "best HVAC contractor spokane"You: not in the map pack. Not in the organic top 10. 8 organic results were captured. Over time: May 25 below the top 10, Aug 22 below the top 10, Sep 25 below the top 10.best HVAC contractorspokaneMAP PACK1Shaw Plumbing Heating & Air ConditioningShaw Plumbing Heating & Air…2Holliday Heating + Cooling + ElectricHolliday Heating + Cooling +…3R&R Heating & Air ConditioningR&R Heating & Air Conditioni…You: not in the map packTOP 10NAMES HIDDEN12345678Only 8 results capturedNot in the top 10You · not in top 10RANK OVER TIME>10>10May 25: below the top 10Aug 22: below the top 10Sep 25: below the top 10

Google results captured Oct 4, 2026.

Where Bigfoot Heating & Cooling shows up on Google
SearchMap packOrganicMap pack namesTop 10 namesRank over timeCaptured
HVAC contractor spokaneNot in the map packNot in the top 10Holliday Heating + Cooling + Electric; HVAC Contractor And Services; KD Heating & Air Conditioning LLC; UnknownHiddenMay 25: Not in the top 10; Aug 22: Not in the top 10; Oct 4: Not in the top 10Oct 4, 2026
HVAC contractor near me spokaneNot in the map packNot in the top 10Shaw Plumbing Heating & Air Conditioning; Holliday Heating + Cooling + Electric; HVAC1; UnknownHiddenMay 25: Not in the top 10; Aug 22: Not in the top 10; Sep 25: Not in the top 10Sep 25, 2026
best HVAC contractor spokaneNot in the map packNot in the top 10Shaw Plumbing Heating & Air Conditioning; Holliday Heating + Cooling + Electric; R&R Heating & Air Conditioning; UnknownHiddenMay 25: Not in the top 10; Aug 22: Not in the top 10; Sep 25: Not in the top 10Sep 25, 2026

See who outranks you in Google's top 10

Every organic result on these 3 searches, named, plus the top three side by side.

Who holds the map packrating and Google reviews when captured
#BusinessRatingReviews
“HVAC contractor spokane”Oct 4, 2026
1Holliday Heating + Cooling + Electric4.94,257
2HVAC Contractor And Services5.06
3KD Heating & Air Conditioning LLC5.0104
“HVAC contractor near me spokane”Sep 25, 2026
1Shaw Plumbing Heating & Air Conditioning4.81,400
2Holliday Heating + Cooling + Electric4.94,235
3HVAC14.8195
“best HVAC contractor spokane”Sep 25, 2026
1Shaw Plumbing Heating & Air Conditioning4.81,400
2Holliday Heating + Cooling + Electric4.94,235
3R&R Heating & Air Conditioning4.81,747

What to Fix, in Order

Most costly first. Every fix is written out in full.

Fix first2

  1. No Google Business Profile found.

    The fix: Claim or create a Google Business Profile at business.google.com. Verify by postcard or phone.

    Why it matters · for your developer

    Without a profile there's no map listing, and most local searches end on the map. This is the biggest single gap a local business can have.

    Google Business Profile. No Google Business Profile found: Without a GBP, the business cannot appear in the local pack — the single biggest local-SEO miss.

  2. The site is slow on a phone.

    The fix: Compress images, defer non-critical JS, and serve from a CDN. Focus on Largest Contentful Paint.

    Why it matters · for your developer

    Most local searches happen on phones. A slow load loses visitors before the page appears.

    Speed & Google checklist. Slow mobile performance: Mobile performance score is 37/100. Google uses mobile speed as a ranking factor.

Next2

  1. The site's structured data is missing the address or phone.

    The fix: Fill in streetAddress, addressLocality, postalCode, and telephone in the LocalBusiness JSON-LD block.

    Why it matters · for your developer

    The map pack matches name, address and phone across the web. A gap here gives Google a reason to rank a better-matched listing.

    Business info for Google. LocalBusiness schema is incomplete: Address or phone is missing from the LocalBusiness schema — both are required for the local pack signal.

Show the other 2 fixes

Nextcontinued

  1. The homepage has more than one main heading.

    The fix: Keep only one H1; convert the rest to H2/H3 as appropriate.

    Why it matters · for your developer

    Several H1s blur the page's topic. One clear heading tells Google what to rank the page for.

    Page basics. Multiple H1 tags (5): Multiple H1s dilute heading hierarchy and confuse crawlers.

When there's time1

  1. The search preview is 187 characters, longer than Google shows.

    The fix: Rewrite the meta description with a concrete benefit and local keyword. Target ~150 characters.

    Why it matters · for your developer

    Under 70 characters says little, and past 160 it gets cut off. The preview is the pitch under the link.

    Page basics. Meta description is too long (187 chars): Meta descriptions display best between 70 and 160 characters.

Speed on a Phone

23 s to load the main content on a simulated mid-range phone (a lab test), against Google's good mark of 2.5 s. The Spokane HVAC median is 5.7 s.

Core Web Vitals on a phoneLab test: simulated mid-range phone.
Lab test: simulated mid-range phone: main content load time, layout shift while loadingLab test: simulated mid-range phone. Main content load time: 23 s, in Google's poor zone (good is 2.5 s or less). Median 5.7 s. Layout shift while loading: 0, in Google's good zone (good is 0.10 or less). Median 0.Main content load time: 23 s (median 5.7 s)Main content load timeLCP23 smedian 5.7 sGoodPoor2.5 s4 s12 s+You: 23 s, past the end of the scaleLayout shift while loading: 0 (median 0)Layout shift while loadingCLS0median 0GoodNeeds workPoor0.100.250.50+

Google's performance score: 37 on a phone, 66 on a desktop.

Core Web Vitals on a phone
MeasureSourceYouSpokane HVAC medianGood up toPoor above
Main content load time (LCP)Lab test23 s5.7 s2.5 s4 s
Layout shift while loading (CLS)Lab test000.100.25

Free with a Google sign-in

See Who Outranks You on Google

Every fix above is already free. Signing in adds:

  • Who holds each spot in Google's top 10
  • The top 3 Google results, side by side

Is this your business? Claim this report or tell us what's wrong.

Raw measurementsfor your developer

Page basics

Page title61 characters

Bigfoot Heating & Cooling | Experience Reliable Comfort Today

Title names SpokaneNo
Meta description187 characters

Spokane's trusted HVAC experts offering reliable repairs, installations, and maintenance backed by the Legendary Bigfoot Warranty. Join our Comfort Club for long-term comfort and savings.

Description names SpokaneYes
Main headings (H1)5
Images without alt text0 of 13

Structured data and crawling

JSON-LD presentYes
LocalBusiness schemaYes
Name, address, phone in schemaNo
robots.txtYes
sitemap.xmlYes

Google Business Profile

Profile foundNo
RatingNot on file
ReviewsNot on file
Hours listedNo

Google PageSpeed (lab test)

Performance, phone37 / 100
Performance, desktop66 / 100
SEO checklist, phone100 / 100
Accessibility, phone93 / 100
Best practices, phone96 / 100

Report cmvinq8m · Measured October 21, 2026

The scans are free so we can see what Spokane sites get wrong and publish what we find. How we score