Score
70/100
At the Spokane Roofing median of 69
| Business | Score |
|---|---|
| Alpine Roofing Spokane | 96 |
| Spokane Roofing site 2 | 95 |
| Spokane Roofing site 3 | 94 |
| Spokane Roofing site 4 | 90 |
| Spokane Roofing site 5 | 90 |
| Spokane Roofing site 6 | 90 |
| Spokane Roofing site 7 | 86 |
| Spokane Roofing site 8 | 85 |
| Spokane Roofing site 9 | 85 |
| Spokane Roofing site 10 | 82 |
| Spokane Roofing site 11 | 80 |
| Spokane Roofing site 12 | 79 |
| Spokane Roofing site 13 | 78 |
| Spokane Roofing site 14 | 77 |
| Spokane Roofing site 15 | 76 |
| Spokane Roofing site 16 | 76 |
| Spokane Roofing site 17 | 73 |
| Spokane Roofing site 18 | 73 |
| Spokane Roofing site 19 | 73 |
| Spokane Roofing site 20 | 72 |
| Spokane Roofing site 21 | 71 |
| Spokane Roofing site 22 | 71 |
| You | 70 |
| Spokane Roofing site 24 | 70 |
| Spokane Roofing site 25 | 70 |
| Spokane Roofing site 26 | 70 |
| Spokane Roofing site 27 | 70 |
| Spokane Roofing site 28 | 69 |
| Spokane Roofing site 29 | 69 |
| Spokane Roofing site 30 | 69 |
| Spokane Roofing site 31 | 67 |
| Spokane Roofing site 32 | 67 |
| Spokane Roofing site 33 | 65 |
| Spokane Roofing site 34 | 64 |
| Spokane Roofing site 35 | 64 |
| Spokane Roofing site 36 | 63 |
| Spokane Roofing site 37 | 62 |
| Spokane Roofing site 38 | 62 |
| Spokane Roofing site 39 | 60 |
| Spokane Roofing site 40 | 60 |
| Spokane Roofing site 41 | 59 |
| Spokane Roofing site 42 | 58 |
| Spokane Roofing site 43 | 58 |
| Spokane Roofing site 44 | 58 |
| Spokane Roofing site 45 | 57 |
| Spokane Roofing site 46 | 55 |
| Spokane Roofing site 47 | 53 |
| Spokane Roofing site 48 | 52 |
| Spokane Roofing site 49 | 52 |
| Spokane Roofing site 50 | 51 |
| Spokane Roofing site 51 | 51 |
| Spokane Roofing site 52 | 51 |
| Spokane Roofing site 53 | 51 |
| Spokane Roofing site 54 | 50 |
| Spokane Roofing site 55 | 48 |
| Spokane Roofing site 56 | 47 |
| Spokane Roofing site 57 | 47 |
| Spokane Roofing site 58 | 37 |
| Spokane Roofing site 59 | 22 |
| Median | 69 |
NW Elite Roofing scores 70 out of 100, at the Spokane Roofing median of 69. Biggest gap: Business info for Google, 5 of 15 points.
What to fix first, and why
NW Elite Roofing doesn't appear in the map or web results for the main Spokane roofing searches, and the missing LocalBusiness structured data is the primary reason. That markup tells Google the business's hours, services, and service area directly — without it, Google defaults to listings that do have it. The profile holds a strong rating, but the review count sits below the Spokane Roofing median, so the trust signals that push a listing into map results aren't there yet either. The first fix is structural: add a LocalBusiness schema entity to the site with the full name, address, phone number, and service area.
Drafted with AI on November 11, 2026, from our scans of this site.
Is this your business?Claim or correct this report
Pick what fits and send a short note. Every one gets read.
Where the Points Go
70 of 100
Ahead of the Spokane Roofing median on Speed & Google checklist. Behind it on Page basics.
| Part of the score | You | Spokane Roofing median | Best in the field | Points available |
|---|---|---|---|---|
| Speed & Google checklist | 21 | 20 | 25 | 25 |
| Page basics | 20 | 21 | 25 | 25 |
| Business info for Google | 5 | 5 | 15 | 15 |
| Crawlability | 10 | 10 | 10 | 10 |
| Google Business Profile | 14 | 14 | 15 | 15 |
| Map & search position | 0 | 0 | 10 | 10 |
The Spokane Roofing Standing
#25 of 59
NW Elite Roofing is #25 of the 59 Spokane Roofing we track. Alpine Roofing Spokane leads.
| Rank | Business | Score | Reviews |
|---|---|---|---|
| 1 | Alpine Roofing SpokaneLeader | 96 | 102 |
| 2 | Perrenoud Roofing Inc. | 95 | 113 |
| 3 | First Rate Roofing Services | 94 | 400 |
| 24 | Cam Roofing LLC | 70 | 28 |
| 25 | NW Elite Roofing | 70 | 9 |
| 26 | Chris' Roofing Rescue LLC | 70 | – |
Ranked on score. A tie goes to the business with more Google reviews. How we score · All 59 on the leaderboard
Reviews vs. the Spokane Field
34 businesses
NW Elite Roofing has 9 Google reviews at 4.6 stars. The Spokane Roofing median is 64, and 29 businesses have more.
| Business | Google reviews | Rating |
|---|---|---|
| Spokane Roofing business 1 | 607 | 4.9 |
| Spokane Roofing business 2 | 400 | 5.0 |
| Spokane Roofing business 3 | 311 | 5.0 |
| Spokane Roofing business 4 | 196 | 4.6 |
| Spokane Roofing business 5 | 177 | 4.8 |
| Spokane Roofing business 6 | 134 | 4.9 |
| Spokane Roofing business 7 | 133 | 4.8 |
| Spokane Roofing business 8 | 126 | 5.0 |
| Spokane Roofing business 9 | 113 | 4.3 |
| Spokane Roofing business 10 | 102 | 4.9 |
| Spokane Roofing business 11 | 101 | 4.9 |
| Spokane Roofing business 12 | 86 | 5.0 |
| Spokane Roofing business 13 | 82 | 4.5 |
| Spokane Roofing business 14 | 77 | 4.6 |
| Spokane Roofing business 15 | 73 | 5.0 |
| Spokane Roofing business 16 | 65 | 5.0 |
| Spokane Roofing business 17 | 64 | 4.9 |
| Spokane Roofing business 18 | 63 | 5.0 |
| Spokane Roofing business 19 | 62 | 4.9 |
| Spokane Roofing business 20 | 45 | 5.0 |
| Spokane Roofing business 21 | 33 | 4.5 |
| Spokane Roofing business 22 | 28 | 5.0 |
| Spokane Roofing business 23 | 27 | 4.9 |
| Spokane Roofing business 24 | 23 | 4.8 |
| Spokane Roofing business 25 | 18 | 4.0 |
| Spokane Roofing business 26 | 18 | 5.0 |
| Spokane Roofing business 27 | 18 | 3.6 |
| Spokane Roofing business 28 | 13 | 5.0 |
| Spokane Roofing business 29 | 13 | 5.0 |
| You | 9 | 4.6 |
| Spokane Roofing business 31 | 8 | 3.8 |
| Spokane Roofing business 32 | 5 | 5.0 |
| Spokane Roofing business 33 | 3 | 5.0 |
| Spokane Roofing business 34 | 2 | 5.0 |
| Median | 64 | 4.9 |
What would more reviews do?
Reviews
9
Review rank
#30of 34
#30 of 34 on Google reviews today. Drag to see what more would do.
Where NW Elite Roofing Shows Up on Google
3 searches
NW Elite Roofing doesn't show in Google's map pack or top 10 on the 3 searches we track.
Google results captured Nov 6, 2026.
| Search | Map pack | Organic | Map pack names | Top 10 names | Rank over time | Captured |
|---|---|---|---|---|---|---|
| roofing contractor near me spokane | Not in the map pack | Not in the top 10 | Alpine Roofing Spokane; First Rate Roofing Services; AP Roofing Company; Unknown | Hidden | Sep 4: Not in the top 10; Oct 4: Not in the top 10; Nov 6: Not in the top 10 | Nov 6, 2026 |
| best roofing contractor spokane | Not in the map pack | Not in the top 10 | First Rate Roofing Services; Bartlett Roofing; AP Roofing Company | Hidden | Sep 4: Not in the top 10; Oct 4: Not in the top 10; Nov 6: Not in the top 10 | Nov 6, 2026 |
| roofing contractor spokane | Not in the map pack | Not in the top 10 | Alpine Roofing Spokane; First Rate Roofing Services; AP Roofing Company | Hidden | Sep 4: Not in the top 10; Oct 4: Not in the top 10; Nov 6: Not in the top 10 | Nov 6, 2026 |
See who outranks you in Google's top 10
Every organic result on these 3 searches, named, plus the top three side by side.
| # | Business | Rating | Reviews |
|---|---|---|---|
| “roofing contractor near me spokane”Nov 6, 2026 | |||
| 1 | Alpine Roofing Spokane | 4.8 | 123 |
| 2 | First Rate Roofing Services | 5.0 | 422 |
| 3 | AP Roofing Company | 5.0 | 77 |
| “best roofing contractor spokane”Nov 6, 2026 | |||
| 1 | First Rate Roofing Services | 5.0 | 422 |
| 2 | Bartlett Roofing | 4.9 | 823 |
| 3 | AP Roofing Company | 5.0 | 77 |
| “roofing contractor spokane”Nov 6, 2026 | |||
| 1 | Alpine Roofing Spokane | 4.8 | 123 |
| 2 | First Rate Roofing Services | 5.0 | 422 |
| 3 | AP Roofing Company | 5.0 | 77 |
What to Fix, in Order
3 fixes · free to read
Most costly first. Every fix is written out in full.
Fix first2
The site's structured data doesn't describe a local business.
The fix: Add a LocalBusiness or category-specific subtype (Restaurant, Dentist, etc.) entity with full NAP.
Why it matters · for your developerFor your developer
LocalBusiness structured data spells out the hours, services and service area for Google. Without it, Google leans on the listings that do.
Business info for Google. No LocalBusiness schema: JSON-LD is present but no LocalBusiness (or subtype) entity is declared. Local pack ranking relies on this.
No meta description, so Google writes the search preview.
The fix: Add a unique meta description summarizing the page. Include the city and primary service.
Why it matters · for your developerFor your developer
Without one, Google grabs page text for the two lines under the link. A written one says what the business does and where.
Page basics. Missing meta description: The page has no <meta name="description"> tag.
When there's time1
The page title is 16 characters, too short to say much.
The fix: Rewrite the page title to land between 30 and 65 characters with the primary keyword and location.
Why it matters · for your developer
A short title says little about what the business does or where. A clear title of 30 to 65 characters earns the click.
Page basics. Title tag is too short (16 chars): Titles should be 30–65 characters to display fully in search results.
Speed on a Phone
Lab test
5.6 s to load the main content on a simulated mid-range phone (a lab test), against Google's good mark of 2.5 s. The Spokane Roofing median is 7.8 s.
Google's performance score: 64 on a phone, 66 on a desktop.
| Measure | Source | You | Spokane Roofing median | Good up to | Poor above |
|---|---|---|---|---|---|
| Main content load time (LCP) | Lab test | 5.6 s | 7.8 s | 2.5 s | 4 s |
| Layout shift while loading (CLS) | Lab test | 0 | <0.01 | 0.10 | 0.25 |
Free with a Google sign-in
See Who Outranks You on Google
Every fix above is already free. Signing in adds:
- Who holds each spot in Google's top 10
- The top 3 Google results, side by side
Is this your business? Claim this report or tell us what's wrong.
Raw measurementsfor your developer
Page basics
NW Elite Roofing
Structured data and crawling
Google Business Profile
Google PageSpeed (lab test)
Report cmw6vbns · Measured November 7, 2026
The scans are free so we can see what Spokane sites get wrong and publish what we find. How we score