Oasis HairLocal SEO report · Spokane Hair Salons

oasishair.com829 E Indiana Ave, Spokane, WA 99207Measured September 24, 2026

Score

64/100

Below the Spokane Hair Salons median of 83

Where Oasis Hair sits among 7 Spokane Hair Salons businessesOut of 100. Each dot is one business.
Spokane Hair Salons: 7 sites scored out of 100Dot strip of 7 scores from 62 to 88. You: 64, 6th of 7. Median 83. Top score 88 (Craft Studio).SPOKANE HAIR SALONS7 sitesScore: 84Score: 83Score: 83Score: 82Score: 62Craft Studio: 88You: 64You64Craft Studio8802550100Median 83
Where Oasis Hair sits among 7 Spokane Hair Salons businesses
BusinessScore
Craft Studio88
Spokane Hair Salons site 284
Spokane Hair Salons site 383
Spokane Hair Salons site 483
Spokane Hair Salons site 582
You64
Spokane Hair Salons site 762
Median83

Oasis Hair scores 64 out of 100, below the Spokane Hair Salons median of 83. Biggest gap: Page basics, 15 of 25 points.

Google rankNot foundNot in the map pack or top 10 on the 3 searches we trackReviews748reviews4.0 stars · Spokane median 463Phone load9.8 slab testGood is 2.5 s or less · median 14 s

What to fix first, and why

Oasis Hair has more Google reviews than most Spokane hair salons we track, yet the site doesn't appear in the map or top web results for any of the core searches. The main reason is structural: the site contains no LocalBusiness structured data, so Google can't confirm the hours, services, or service area from the page itself and defaults to listings that make that information explicit. A missing meta description and no H1 heading compound the problem, leaving Google to guess at what the page is about rather than reading it directly. The first fix is to add a LocalBusiness schema entity with full name, address, phone, hours, and service area to every page.

Drafted with AI on September 30, 2026, from our scans of this site.

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Where the points go

Ahead of the Spokane Hair Salons median on Speed & Google checklist. Behind it on Page basics, Business info for Google, Google Business Profile and Map & search position. Up 4 points since Jun 17, 2026, on scans that measured the same things.

Points by part of the scoreEach bar is drawn to the points that part is worth.
Points by part of the score: 64 of 100 measured pointsSpeed & Google checklist: 20 of 25, median 19. Page basics: 15 of 25, median 20. Business info for Google: 5 of 15, median 10. Crawlability: 10 of 10, median 10. Google Business Profile: 14 of 15, median 15. Map & search position: 0 of 10, median 10.Speed & Google checklist: 20 of 25 (median 19)Speed & Google checklist20 / 25Page basics: 15 of 25 (median 20)Page basics15 / 25Business info for Google: 5 of 15 (median 10)Business info for Google5 / 15Crawlability: 10 of 10 (median 10)Crawlability10 / 10Google Business Profile: 14 of 15 (median 15)Google Business Profile14 / 15Map & search position: 0 of 10 (median 10)Map & search position0 / 10
Points by part of the score
Part of the scoreYouSpokane Hair Salons medianBest in the fieldPoints available
Speed & Google checklist20192225
Page basics15202525
Business info for Google5101515
Crawlability10101010
Google Business Profile14151515
Map & search position0101010

The Spokane Hair Salons standing

Oasis Hair is #6 of the 7 Spokane Hair Salons we track. Craft Studio leads.

Spokane Hair Salons ranked on score, ties to the business with more Google reviews.Oasis Hair is number 6 of 7.
RankBusinessScoreReviews
1Craft Studio88392
2Heartbreaker Studio84105
3Lucid Room831,858
5Incognito - Aveda Concept Salon & Spa82463
6Oasis Hair64748
7Jaazz Salon62492

Ranked on score. A tie goes to the business with more Google reviews. How we score · All 7 on the leaderboard

Reviews vs. the Spokane field

Oasis Hair has 748 Google reviews at 4.0 stars. The Spokane Hair Salons median is 463, and 1 business has more.

Google reviews and rating, Oasis Hair and every Spokane Hair Salons business with review dataEvery Spokane Hair Salons business with Google reviews.
Google reviews and rating, Spokane Hair SalonsScatter plot of 7 businesses: review count on a log scale from 1 to 1,000+, rating from 3.5 to 5. You: 748 reviews, rated 4.0. Median 463 reviews and 4.8 stars.GOOGLE RATING3.54.04.55.01101001,000+Google reviews (log scale)Business: 392 reviews, rated 4.8Business: 105 reviews, rated 5.0Business: 463 reviews, rated 4.8Business: 492 reviews, rated 4.9Business: 1,858 reviews, rated 4.9Business: 58 reviews, rated 4.8You: 748 reviews, rated 4.0Median 463 reviewsMedian 4.8You748 reviews · 4.0
Google reviews and rating, Oasis Hair and every Spokane Hair Salons business with review data
BusinessGoogle reviewsRating
Spokane Hair Salons business 11,8584.9
You7484.0
Spokane Hair Salons business 34924.9
Spokane Hair Salons business 44634.8
Spokane Hair Salons business 53924.8
Spokane Hair Salons business 61055.0
Spokane Hair Salons business 7584.8
Median4634.8
What would more reviews do?

Reviews

748

Review rank

#2of 7

748 todaymost in the field: 1,858

#2 of 7 on Google reviews today. Drag to see what more would do.

Where Oasis Hair shows up on Google

Oasis Hair doesn't show in Google's map pack or top 10 on the 3 searches we track.

Where Oasis Hair shows up on GoogleThe map pack first, then the top 10 results, for each search.
Google results for "hair salon near me spokane"You: not in the map pack. Not in the organic top 10. 9 organic results were captured. Over time: May 25 below the top 10, Aug 24 below the top 10, Sep 25 below the top 10.hair salon near me spokaneMAP PACKNAMES HIDDEN123You: not in the map packTOP 10NAMES HIDDEN123456789Only 9 results capturedNot in the top 10You · not in top 10RANK OVER TIME>10>10May 25: below the top 10Aug 24: below the top 10Sep 25: below the top 10Google results for "best hair salon spokane"You: not in the map pack. Not in the organic top 10. 8 organic results were captured. Over time: May 25 #8, Aug 24 below the top 10, Sep 25 below the top 10.best hair salon spokaneMAP PACKNAMES HIDDEN123You: not in the map packTOP 10NAMES HIDDEN12345678Only 8 results capturedNot in the top 10You · not in top 10RANK OVER TIME#8>10May 25: #8Aug 24: below the top 10Sep 25: below the top 10Google results for "hair salon spokane"You: not in the map pack. Not in the organic top 10. 9 organic results were captured. Over time: May 25 below the top 10, Aug 24 below the top 10, Sep 25 below the top 10.hair salon spokaneMAP PACKNAMES HIDDEN123You: not in the map packTOP 10NAMES HIDDEN123456789Only 9 results capturedNot in the top 10You · not in top 10RANK OVER TIME>10>10May 25: below the top 10Aug 24: below the top 10Sep 25: below the top 10

Google results captured Sep 25, 2026.

Where Oasis Hair shows up on Google
SearchMap packOrganicMap pack namesTop 10 namesRank over timeCaptured
hair salon near me spokaneNot in the map packNot in the top 10HiddenHiddenMay 25: Not in the top 10; Aug 24: Not in the top 10; Sep 25: Not in the top 10Sep 25, 2026
best hair salon spokaneNot in the map packNot in the top 10HiddenHiddenMay 25: #8; Aug 24: Not in the top 10; Sep 25: Not in the top 10Sep 25, 2026
hair salon spokaneNot in the map packNot in the top 10HiddenHiddenMay 25: Not in the top 10; Aug 24: Not in the top 10; Sep 25: Not in the top 10Sep 25, 2026

What to fix, in order

Most costly first. Every fix is written out in full.

Fix first3

  1. The site's structured data doesn't describe a local business.

    The fix: Add a LocalBusiness or category-specific subtype (Restaurant, Dentist, etc.) entity with full NAP.

    Why it matters · for your developer

    LocalBusiness structured data spells out the hours, services and service area for Google. Without it, Google leans on the listings that do.

    Business info for Google. No LocalBusiness schema: JSON-LD is present but no LocalBusiness (or subtype) entity is declared. Local pack ranking relies on this.

  2. No meta description, so Google writes the search preview.

    The fix: Add a unique meta description summarizing the page. Include the city and primary service.

    Why it matters · for your developer

    Without one, Google grabs page text for the two lines under the link. A written one says what the business does and where.

    Page basics. Missing meta description: The page has no <meta name="description"> tag.

  3. The homepage has no main heading.

    The fix: Add a single descriptive H1 to the page with the primary keyword.

    Why it matters · for your developer

    The main heading (the H1) tells Google and visitors what the page is about. Without one, both have to guess.

    Page basics. No H1 tag on page: Every page should have exactly one H1.

Show the other 1 fix

When there's time1

  1. The page title is 70 characters, more than search results show.

    The fix: Rewrite the page title to land between 30 and 65 characters with the primary keyword and location.

    Why it matters · for your developer

    Past about 65 characters, Google cuts the title off in results. A clear title of 30 to 65 characters earns the click.

    Page basics. Title tag is too long (70 chars): Titles should be 30–65 characters to display fully in search results.

Speed on a phone

9.8 s to load the main content on a simulated mid-range phone (a lab test), against Google's good mark of 2.5 s. The Spokane Hair Salons median is 14 s.

Core Web Vitals on a phoneLab test on a simulated mid-range phone, plus Chrome data from real visitors.
Lab test: simulated mid-range phone: main content load time, layout shift while loading; Real visitors: Chrome phone data, last 28 days: response to a tapLab test: simulated mid-range phone. Main content load time: 9.8 s, in Google's poor zone (good is 2.5 s or less). Median 14 s. Layout shift while loading: <0.01, in Google's good zone (good is 0.10 or less). Median 0. Real visitors: Chrome phone data, last 28 days. Response to a tap: 90 ms, in Google's good zone (good is 200 ms or less).LAB TEST · SIMULATED MID-RANGE PHONEREAL VISITORS · CHROME PHONE DATA, 28 DAYSMain content load time: 9.8 s (median 14 s)Main content load timeLCP9.8 smedian 14 sGoodPoor2.5 s4 s12 s+Layout shift while loading: <0.01 (median 0)Layout shift while loadingCLS<0.01median 0GoodNeeds workPoor0.100.250.50+Response to a tap: 90 msResponse to a tapINP90 msNeeds workPoor200 ms500 ms1 s+

Google's performance score: 62 on a phone, 88 on a desktop.

Core Web Vitals on a phone
MeasureSourceYouSpokane Hair Salons medianGood up toPoor above
Main content load time (LCP)Lab test9.8 s14 s2.5 s4 s
Layout shift while loading (CLS)Lab test<0.0100.100.25
Response to a tap (INP)Real visitors (Chrome)90 ms–200 ms500 ms

Other Spokane Hair Salons we track

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Raw measurementsfor your developer

Page basics

Page title70 characters

Oasis Hair - Spokane WA. hair salon - the finest hair salon in Spokane

Title names SpokaneYes
Meta descriptionMissing
Description names SpokaneNo
Main headings (H1)0
Images without alt text0 of 21

Structured data and crawling

JSON-LD presentYes
LocalBusiness schemaNo
Name, address, phone in schemaNo
robots.txtYes
sitemap.xmlYes

Google Business Profile

Profile foundYes
Rating4.0 / 5
Reviews748
Hours listedYes

Google PageSpeed (lab test)

Performance, phone62 / 100
Performance, desktop88 / 100
SEO checklist, phone92 / 100
Accessibility, phone77 / 100
Best practices, phone100 / 100

Report cmugd8kr · Measured September 24, 2026

The scans are free so Kev can see what Spokane sites get wrong and publish what he finds. How we score