The Joint ChiropracticLocal SEO report · Spokane Chiropractors

thejoint.com924 N Division St, Spokane, WA 99202Measured November 6, 2026

Score

77/100

At the Spokane Chiropractors median of 77

Where The Joint Chiropractic sits among 20 Spokane Chiropractors businessesOut of 100. Each dot is one business.
Spokane Chiropractors: 20 sites scored out of 100Dot strip of 20 scores from 57 to 96. You: 77, 10th of 20. Median 77. Top score 96 (Central Chiropractic and Massage).SPOKANE CHIROPRACTORS20 sitesScore: 95Score: 94Score: 90Score: 89Score: 85Score: 83Score: 82Score: 78Score: 77Score: 75Score: 73Score: 71Score: 70Score: 69Score: 68Score: 64Score: 57Score: 57Central Chiropractic and Massage: 96You: 77You77Central Chiropracti…9602550100Median 77
Where The Joint Chiropractic sits among 20 Spokane Chiropractors businesses
BusinessScore
Central Chiropractic and Massage96
Spokane Chiropractors site 295
Spokane Chiropractors site 394
Spokane Chiropractors site 490
Spokane Chiropractors site 589
Spokane Chiropractors site 685
Spokane Chiropractors site 783
Spokane Chiropractors site 882
Spokane Chiropractors site 978
You77
Spokane Chiropractors site 1177
Spokane Chiropractors site 1275
Spokane Chiropractors site 1373
Spokane Chiropractors site 1471
Spokane Chiropractors site 1570
Spokane Chiropractors site 1669
Spokane Chiropractors site 1768
Spokane Chiropractors site 1864
Spokane Chiropractors site 1957
Spokane Chiropractors site 2057
Median77

The Joint Chiropractic scores 77 out of 100, at the Spokane Chiropractors median of 77. Biggest gap: Business info for Google, 5 of 15 points.

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Where the Points Go

Ahead of the Spokane Chiropractors median on Page basics. Behind it on Speed & Google checklist and Business info for Google.

Points by part of the scoreEach bar is drawn to the points that part is worth.
Points by part of the score: 77 of 100 measured pointsSpeed & Google checklist: 16 of 25, median 20. Page basics: 23 of 25, median 22. Business info for Google: 5 of 15, median 8. Crawlability: 10 of 10, median 10. Google Business Profile: 15 of 15, median 15. Map & search position: 8 of 10, median 8.Speed & Google checklist: 16 of 25 (median 20)Speed & Google checklist16 / 25Page basics: 23 of 25 (median 22)Page basics23 / 25Business info for Google: 5 of 15 (median 8)Business info for Google5 / 15Crawlability: 10 of 10 (median 10)Crawlability10 / 10Google Business Profile: 15 of 15 (median 15)Google Business Profile15 / 15Map & search position: 8 of 10 (median 8)Map & search position8 / 10
Points by part of the score
Part of the scoreYouSpokane Chiropractors medianBest in the fieldPoints available
Speed & Google checklist16202525
Page basics23222525
Business info for Google581515
Crawlability10101010
Google Business Profile15151515
Map & search position881010

The Spokane Chiropractors Standing

The Joint Chiropractic is #10 of the 20 Spokane Chiropractors we track. Central Chiropractic and Massage leads.

Spokane Chiropractors ranked on score, ties to the business with more Google reviews.The Joint Chiropractic is number 10 of 20.
RankBusinessScoreReviews
1Central Chiropractic and Massage96332
2180 Chiropractic Wellness Center9576
3Movement Clinic94285
9Connected Chiropractic7873
10The Joint Chiropractic77437
11Built To Move Chiropractic and Sports Rehabilitation77321

Ranked on score. A tie goes to the business with more Google reviews. How we score · All 20 on the leaderboard

Reviews vs. the Spokane Field

The Joint Chiropractic has 437 Google reviews at 4.8 stars. The Spokane Chiropractors median is 239, and 1 business has more.

Google reviews and rating, The Joint Chiropractic and every Spokane Chiropractors business with review dataEvery Spokane Chiropractors business with Google reviews.
Google reviews and rating, Spokane ChiropractorsScatter plot of 18 businesses: review count on a log scale from 1 to 1,000+, rating from 3.5 to 5. You: 437 reviews, rated 4.8. Median 239 reviews and 4.9 stars.GOOGLE RATING3.54.04.55.01101001,000Google reviews (log scale)Business: 170 reviews, rated 5.0Business: 321 reviews, rated 5.0Business: 403 reviews, rated 4.9Business: 168 reviews, rated 4.8Business: 73 reviews, rated 5.0Business: 292 reviews, rated 5.0Business: 715 reviews, rated 4.9Business: 150 reviews, rated 4.8Business: 131 reviews, rated 4.9Business: 76 reviews, rated 4.9Business: 73 reviews, rated 4.8Business: 332 reviews, rated 4.8Business: 226 reviews, rated 4.9Business: 285 reviews, rated 5.0Business: 152 reviews, rated 4.9Business: 251 reviews, rated 5.0Business: 364 reviews, rated 4.9You: 437 reviews, rated 4.8Median 239 reviewsMedian 4.9You437 reviews · 4.8
Google reviews and rating, The Joint Chiropractic and every Spokane Chiropractors business with review data
BusinessGoogle reviewsRating
Spokane Chiropractors business 17154.9
You4374.8
Spokane Chiropractors business 34034.9
Spokane Chiropractors business 43644.9
Spokane Chiropractors business 53324.8
Spokane Chiropractors business 63215.0
Spokane Chiropractors business 72925.0
Spokane Chiropractors business 82855.0
Spokane Chiropractors business 92515.0
Spokane Chiropractors business 102264.9
Spokane Chiropractors business 111705.0
Spokane Chiropractors business 121684.8
Spokane Chiropractors business 131524.9
Spokane Chiropractors business 141504.8
Spokane Chiropractors business 151314.9
Spokane Chiropractors business 16764.9
Spokane Chiropractors business 17735.0
Spokane Chiropractors business 18734.8
Median2394.9
What would more reviews do?

Reviews

437

Review rank

#2of 18

437 todaymost in the field: 715

#2 of 18 on Google reviews today. Drag to see what more would do.

Where The Joint Chiropractic Shows Up on Google

The Joint Chiropractic ranks in Google's top 10 on all 3 searches we track, but not in the map pack.

Where The Joint Chiropractic shows up on GoogleThe map pack first, then the top 10 results, for each search.
Google results for "chiropractor near me spokane"You: not in the map pack. Organic #4 of the top 10. 9 organic results were captured. Over time: Aug 25 #5, Sep 24 below the top 10, Oct 26 #4.chiropractor near mespokaneMAP PACK1University ChiropracticUniversity Chiropractic2Fourth Ave. Chiropractic & MassageFourth Ave. Chiropractic & M…3180 Chiropractic Wellness Center180 Chiropractic Wellness Ce…You: not in the map packTOP 10NAMES HIDDEN1234You: organic #4You56789Only 9 results capturedBelow the top 10RANK OVER TIME#5#4Aug 25: #5Sep 24: below the top 10Oct 26: #4Google results for "best chiropractor spokane"You: not in the map pack. Organic #6 of the top 10. 9 organic results were captured. Over time: Aug 25 #6, Sep 24 #6, Oct 26 #6.best chiropractor spokaneMAP PACK1Valente ChiropracticValente Chiropractic2Fourth Ave. Chiropractic & MassageFourth Ave. Chiropractic & M…3Movement ClinicMovement ClinicYou: not in the map packTOP 10NAMES HIDDEN123456You: organic #6You789Only 9 results capturedBelow the top 10RANK OVER TIME#6#6Aug 25: #6Sep 24: #6Oct 26: #6Google results for "chiropractor spokane"You: not in the map pack. Organic #9 of the top 10. 9 organic results were captured. Over time: Aug 25 #7, Sep 24 below the top 10, Oct 26 #9.chiropractor spokaneMAP PACK1Fourth Ave. Chiropractic & MassageFourth Ave. Chiropractic & M…2180 Chiropractic Wellness Center180 Chiropractic Wellness Ce…3Movement ClinicMovement ClinicYou: not in the map packTOP 10NAMES HIDDEN123456789You: organic #9YouOnly 9 results capturedBelow the top 10RANK OVER TIME#7#9Aug 25: #7Sep 24: below the top 10Oct 26: #9

Google results captured Oct 26, 2026.

Where The Joint Chiropractic shows up on Google
SearchMap packOrganicMap pack namesTop 10 namesRank over timeCaptured
chiropractor near me spokaneNot in the map pack#4University Chiropractic; Fourth Ave. Chiropractic & Massage; 180 Chiropractic Wellness Center; UnknownHiddenAug 25: #5; Sep 24: Not in the top 10; Oct 26: #4Oct 26, 2026
best chiropractor spokaneNot in the map pack#6Valente Chiropractic; Fourth Ave. Chiropractic & Massage; Movement Clinic; UnknownHiddenAug 25: #6; Sep 24: #6; Oct 26: #6Oct 26, 2026
chiropractor spokaneNot in the map pack#9Fourth Ave. Chiropractic & Massage; 180 Chiropractic Wellness Center; Movement ClinicHiddenAug 25: #7; Sep 24: Not in the top 10; Oct 26: #9Oct 26, 2026

See who outranks you in Google's top 10

Every organic result on these 3 searches, named, plus the top three side by side.

Who holds the map packrating and Google reviews when captured
#BusinessRatingReviews
“chiropractor near me spokane”Oct 26, 2026
1University Chiropractic4.9406
2Fourth Ave. Chiropractic & Massage4.9738
3180 Chiropractic Wellness Center5.083
“best chiropractor spokane”Oct 26, 2026
1Valente Chiropractic4.9229
2Fourth Ave. Chiropractic & Massage4.9738
3Movement Clinic5.0285
“chiropractor spokane”Oct 26, 2026
1Fourth Ave. Chiropractic & Massage4.9738
2180 Chiropractic Wellness Center5.083
3Movement Clinic5.0285

What to Fix, in Order

Most costly first. Every fix is written out in full.

Fix first2

  1. The site's structured data doesn't describe a local business.

    The fix: Add a LocalBusiness or category-specific subtype (Restaurant, Dentist, etc.) entity with full NAP.

    Why it matters · for your developer

    LocalBusiness structured data spells out the hours, services and service area for Google. Without it, Google leans on the listings that do.

    Business info for Google. No LocalBusiness schema: JSON-LD is present but no LocalBusiness (or subtype) entity is declared. Local pack ranking relies on this.

  2. The site is slow on a phone.

    The fix: Compress images, defer non-critical JS, and serve from a CDN. Focus on Largest Contentful Paint.

    Why it matters · for your developer

    Most local searches happen on phones. A slow load loses visitors before the page appears.

    Speed & Google checklist. Slow mobile performance: Mobile performance score is 27/100. Google uses mobile speed as a ranking factor.

Next2

  1. Ranks #4 in Google's web results for the main search, just below the top three.

    The fix: Strengthen NAP consistency across citations, build reviews, and add LocalBusiness schema if missing.

    Why it matters · for your developer

    The first three results take most of the clicks. This is close enough that a few fixes can move it up.

    Map & search position. Ranking #4 for the primary organic query: Positions 4–7 sit below the top organic results, where the first three capture most of the clicks.

Show the other 3 fixes

Nextcontinued

  1. The site and its Google Business Profile list a different address and phone.

    The fix: Make the schema's address and phone match the Google Business Profile exactly, or correct the profile if the site is right.

    Why it matters · for your developer

    Google trusts a business more when its name, address and phone match everywhere. Two versions give it a reason to doubt both.

    Business info for Google. Schema address and phone differs from the Google Business Profile: The site's LocalBusiness schema and its Google Business Profile disagree on the address (schema: 16767 N. Perimeter Dr., Suite 110, Scottsdale, 85260; profile: 924 N Division St, Spokane, WA 99202) and the phone (schema: +1-480-245-5960; profile: (509) 463-4165). Google trusts a business more when its name, address and phone match everywhere.

When there's time2

  1. 2 of 18 images on the homepage have no text description.

    The fix: Add descriptive alt text to content images. Use empty alt='' only for decorative images.

    Why it matters · for your developer

    Alt text feeds image search and screen readers. The missing ones are reach left on the table.

    Page basics. 2 of 18 images missing alt text: Alt text helps both accessibility and image search ranking.

  2. Links shared on X show no preview card.

    The fix: Add twitter:card, twitter:title, twitter:description, twitter:image meta tags.

    Why it matters · for your developer

    A card with a headline and image earns more clicks than a bare link.

    Page basics. No Twitter Card meta tags: Twitter Card tags control share previews on X/Twitter.

Speed on a Phone

16 s to load the main content on a simulated mid-range phone (a lab test), against Google's good mark of 2.5 s. The Spokane Chiropractors median is 10 s.

Core Web Vitals on a phoneLab test on a simulated mid-range phone, plus Chrome data from real visitors.
Lab test: simulated mid-range phone: main content load time, layout shift while loading; Real visitors: Chrome phone data, last 28 days: response to a tapLab test: simulated mid-range phone. Main content load time: 16 s, in Google's poor zone (good is 2.5 s or less). Median 10 s. Layout shift while loading: 0, in Google's good zone (good is 0.10 or less). Median <0.01. Real visitors: Chrome phone data, last 28 days. Response to a tap: 400 ms, in Google's needs work zone (good is 200 ms or less).LAB TEST · SIMULATED MID-RANGE PHONEREAL VISITORS · CHROME PHONE DATA, 28 DAYSMain content load time: 16 s (median 10 s)Main content load timeLCP16 smedian 10 sGoodPoor2.5 s4 s12 s+You: 16 s, past the end of the scaleLayout shift while loading: 0 (median <0.01)Layout shift while loadingCLS0median <0.01GoodNeeds workPoor0.100.250.50+Response to a tap: 400 msResponse to a tapINP400 msGoodNeeds workPoor200 ms500 ms1 s+

Google's performance score: 27 on a phone, 52 on a desktop.

Core Web Vitals on a phone
MeasureSourceYouSpokane Chiropractors medianGood up toPoor above
Main content load time (LCP)Lab test16 s10 s2.5 s4 s
Layout shift while loading (CLS)Lab test0<0.010.100.25
Response to a tap (INP)Real visitors (Chrome)400 ms–200 ms500 ms

Free with a Google sign-in

See Who Outranks You on Google

Every fix above is already free. Signing in adds:

  • Who holds each spot in Google's top 10
  • The top 3 Google results, side by side

Is this your business? Claim this report or tell us what's wrong.

Raw measurementsfor your developer

Page basics

Page title59 characters

The Joint Chiropractic | Walk-In Chiropractic Care Near You

Title names SpokaneNo
Meta description143 characters

Get back to life with convenient chiropractic care. Walk in, no appointments or insurance needed, at The Joint Chiropractic clinics nationwide.

Description names SpokaneNo
Main headings (H1)1
Images without alt text2 of 18

Structured data and crawling

JSON-LD presentYes
LocalBusiness schemaNo
Name, address, phone in schemaYes
robots.txtYes
sitemap.xmlYes

Google Business Profile

Profile foundYes
Rating4.8 / 5
Reviews437
Hours listedYes

Google PageSpeed (lab test)

Performance, phone27 / 100
Performance, desktop52 / 100
SEO checklist, phone92 / 100
Accessibility, phone83 / 100
Best practices, phone73 / 100

Report cmw5nt7g · Measured November 6, 2026

The scans are free so we can see what Spokane sites get wrong and publish what we find. How we score