Trademark Heating, Cooling & ElectricalLocal SEO report · Spokane HVAC

trademarkmechanical.com6010 E Trent Ave, Spokane, WA 99202Measured November 6, 2026

Score

81/100

Top third of Spokane HVAC

Where Trademark Heating, Cooling & Electrical sits among 40 Spokane HVAC businessesOut of 100. Each dot is one business.
Spokane HVAC: 40 sites scored out of 100Dot strip of 40 scores from 39 to 93. You: 81, 11th of 40. Median 68. Top score 93 (R&R Heating & Air Conditioning).SPOKANE HVAC40 sitesScore: 92Score: 89Score: 89Score: 87Score: 87Score: 85Score: 85Score: 83Score: 81Score: 80Score: 75Score: 74Score: 74Score: 74Score: 73Score: 73Score: 72Score: 68Score: 67Score: 66Score: 65Score: 63Score: 60Score: 59Score: 59Score: 58Score: 58Score: 58Score: 57Score: 56Score: 55Score: 55Score: 54Score: 49Score: 48Score: 46Score: 41Score: 39R&R Heating & Air Conditioning: 93You: 81You81R&R Heating & Air C…9302550100Median 68
Where Trademark Heating, Cooling & Electrical sits among 40 Spokane HVAC businesses
BusinessScore
R&R Heating & Air Conditioning93
Spokane HVAC site 292
Spokane HVAC site 389
Spokane HVAC site 489
Spokane HVAC site 587
Spokane HVAC site 687
Spokane HVAC site 785
Spokane HVAC site 885
Spokane HVAC site 983
You81
Spokane HVAC site 1181
Spokane HVAC site 1280
Spokane HVAC site 1375
Spokane HVAC site 1474
Spokane HVAC site 1574
Spokane HVAC site 1674
Spokane HVAC site 1773
Spokane HVAC site 1873
Spokane HVAC site 1972
Spokane HVAC site 2068
Spokane HVAC site 2167
Spokane HVAC site 2266
Spokane HVAC site 2365
Spokane HVAC site 2463
Spokane HVAC site 2560
Spokane HVAC site 2659
Spokane HVAC site 2759
Spokane HVAC site 2858
Spokane HVAC site 2958
Spokane HVAC site 3058
Spokane HVAC site 3157
Spokane HVAC site 3256
Spokane HVAC site 3355
Spokane HVAC site 3455
Spokane HVAC site 3554
Spokane HVAC site 3649
Spokane HVAC site 3748
Spokane HVAC site 3846
Spokane HVAC site 3941
Spokane HVAC site 4039
Median68

Trademark Heating, Cooling & Electrical scores 81 out of 100, in the top third of Spokane HVAC. Biggest gap: Map & search position, 0 of 10 points.

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Where the Points Go

Ahead of the Spokane HVAC median on Page basics and Google Business Profile.

Points by part of the scoreEach bar is drawn to the points that part is worth.
Points by part of the score: 81 of 100 measured pointsSpeed & Google checklist: 21 of 25, median 21. Page basics: 25 of 25, median 22. Business info for Google: 10 of 15, median 10. Crawlability: 10 of 10, median 10. Google Business Profile: 15 of 15, median 14. Map & search position: 0 of 10, median 0.Speed & Google checklist: 21 of 25 (median 21)Speed & Google checklist21 / 25Page basics: 25 of 25 (median 22)Page basics25 / 25Business info for Google: 10 of 15 (median 10)Business info for Google10 / 15Crawlability: 10 of 10 (median 10)Crawlability10 / 10Google Business Profile: 15 of 15 (median 14)Google Business Profile15 / 15Map & search position: 0 of 10 (median 0)Map & search position0 / 10
Points by part of the score
Part of the scoreYouSpokane HVAC medianBest in the fieldPoints available
Speed & Google checklist21212525
Page basics25222525
Business info for Google10101515
Crawlability10101010
Google Business Profile15141515
Map & search position001010

The Spokane HVAC Standing

Trademark Heating, Cooling & Electrical is #11 of the 40 Spokane HVAC we track. R&R Heating & Air Conditioning leads.

Spokane HVAC ranked on score, ties to the business with more Google reviews.Trademark Heating, Cooling & Electrical is number 11 of 40.
RankBusinessScoreReviews
1R&R Heating & Air Conditioning931,612
2Clines Air Conditioning Inc.92376
3Holliday Heating + Cooling + Electric894,147
10🏅 Bearcat Heating and Cooling812,542
11Trademark Heating, Cooling & Electrical81455
12Comfort Mechanical Contractors Inc.804

Ranked on score. A tie goes to the business with more Google reviews. How we score · All 40 on the leaderboard

Reviews vs. the Spokane Field

Trademark Heating, Cooling & Electrical has 455 Google reviews at 5.0 stars. The Spokane HVAC median is 58, and 5 businesses have more.

Google reviews and rating, Trademark Heating, Cooling & Electrical and every Spokane HVAC business with review dataEvery Spokane HVAC business with Google reviews.
Google reviews and rating, Spokane HVACScatter plot of 23 businesses: review count on a log scale from 1 to 1,000+, rating from 3.5 to 5. You: 455 reviews, rated 5.0. Median 58 reviews and 4.9 stars.GOOGLE RATING3.54.04.55.01101001,000+Google reviews (log scale)Business: 73 reviews, rated 4.5Business: 43 reviews, rated 4.6Business: 15 reviews, rated 3.5Business: 36 reviews, rated 4.4Business: 376 reviews, rated 4.9Business: 4 reviews, rated 5.0Business: 49 reviews, rated 3.9Business: 2,818 reviews, rated 4.8Business: 4,147 reviews, rated 4.9Business: 2,542 reviews, rated 4.9Business: 51 reviews, rated 5.0Business: 35 reviews, rated 5.0Business: 129 reviews, rated 4.3Business: 7 reviews, rated 5.0Business: 380 reviews, rated 4.8Business: 30 reviews, rated 4.9Business: 226 reviews, rated 5.0Business: 1,612 reviews, rated 4.8Business: 58 reviews, rated 4.9Business: 756 reviews, rated 4.7Business: 1 reviews, rated 5.0Business: 41 reviews, rated 5.0You: 455 reviews, rated 5.0Median 58 reviewsMedian 4.9You455 reviews · 5.0
Google reviews and rating, Trademark Heating, Cooling & Electrical and every Spokane HVAC business with review data
BusinessGoogle reviewsRating
Spokane HVAC business 14,1474.9
Spokane HVAC business 22,8184.8
Spokane HVAC business 32,5424.9
Spokane HVAC business 41,6124.8
Spokane HVAC business 57564.7
You4555.0
Spokane HVAC business 73804.8
Spokane HVAC business 83764.9
Spokane HVAC business 92265.0
Spokane HVAC business 101294.3
Spokane HVAC business 11734.5
Spokane HVAC business 12584.9
Spokane HVAC business 13515.0
Spokane HVAC business 14493.9
Spokane HVAC business 15434.6
Spokane HVAC business 16415.0
Spokane HVAC business 17364.4
Spokane HVAC business 18355.0
Spokane HVAC business 19304.9
Spokane HVAC business 20153.5
Spokane HVAC business 2175.0
Spokane HVAC business 2245.0
Spokane HVAC business 2315.0
Median584.9
What would more reviews do?

Reviews

455

Review rank

#6of 23

455 todaymost in the field: 4,147

#6 of 23 on Google reviews today. Drag to see what more would do.

Where Trademark Heating, Cooling & Electrical Shows Up on Google

Trademark Heating, Cooling & Electrical doesn't show in Google's map pack or top 10 on the 3 searches we track.

Where Trademark Heating, Cooling & Electrical shows up on GoogleThe map pack first, then the top 10 results, for each search.
Google results for "HVAC contractor spokane"You: not in the map pack. Not in the organic top 10. 9 organic results were captured. Over time: Aug 22 below the top 10, Oct 4 #8, Nov 6 below the top 10.HVAC contractor spokaneMAP PACK1Holliday Heating + Cooling + ElectricHolliday Heating + Cooling +…2R&R Heating & Air ConditioningR&R Heating & Air Conditioni…3KD Heating & Air Conditioning LLCKD Heating & Air Conditionin…You: not in the map packTOP 10NAMES HIDDEN123456789Only 9 results capturedNot in the top 10You · not in top 10RANK OVER TIME>10>10Aug 22: below the top 10Oct 4: #8Nov 6: below the top 10Google results for "HVAC contractor near me spokane"You: not in the map pack. Not in the organic top 10. 9 organic results were captured. Over time: Aug 22 below the top 10, Sep 25 below the top 10, Oct 26 below the top 10.HVAC contractor near mespokaneMAP PACK1HotWire HVAC, Refrigerator & Appliance Repair SpokaneHotWire HVAC, Refrigerator &…2Heating & Air Conditioning SpokaneHeating & Air Conditioning S…3Holliday Heating + Cooling + ElectricHolliday Heating + Cooling +…You: not in the map packTOP 10NAMES HIDDEN123456789Only 9 results capturedNot in the top 10You · not in top 10RANK OVER TIME>10>10Aug 22: below the top 10Sep 25: below the top 10Oct 26: below the top 10Google results for "best HVAC contractor spokane"You: not in the map pack. Not in the organic top 10. 9 organic results were captured. Over time: Aug 22 below the top 10, Sep 25 below the top 10, Oct 26 below the top 10.best HVAC contractorspokaneMAP PACK1Shaw Plumbing Heating & Air ConditioningShaw Plumbing Heating & Air…2Holliday Heating + Cooling + ElectricHolliday Heating + Cooling +…3R&R Heating & Air ConditioningR&R Heating & Air Conditioni…You: not in the map packTOP 10NAMES HIDDEN123456789Only 9 results capturedNot in the top 10You · not in top 10RANK OVER TIME>10>10Aug 22: below the top 10Sep 25: below the top 10Oct 26: below the top 10

Google results captured Nov 6, 2026.

Where Trademark Heating, Cooling & Electrical shows up on Google
SearchMap packOrganicMap pack namesTop 10 namesRank over timeCaptured
HVAC contractor spokaneNot in the map packNot in the top 10Holliday Heating + Cooling + Electric; R&R Heating & Air Conditioning; KD Heating & Air Conditioning LLC; UnknownHiddenAug 22: Not in the top 10; Oct 4: #8; Nov 6: Not in the top 10Nov 6, 2026
HVAC contractor near me spokaneNot in the map packNot in the top 10HotWire HVAC, Refrigerator & Appliance Repair Spokane; Heating & Air Conditioning Spokane; Holliday Heating + Cooling + ElectricHiddenAug 22: Not in the top 10; Sep 25: Not in the top 10; Oct 26: Not in the top 10Oct 26, 2026
best HVAC contractor spokaneNot in the map packNot in the top 10Shaw Plumbing Heating & Air Conditioning; Holliday Heating + Cooling + Electric; R&R Heating & Air Conditioning; UnknownHiddenAug 22: Not in the top 10; Sep 25: Not in the top 10; Oct 26: Not in the top 10Oct 26, 2026

See who outranks you in Google's top 10

Every organic result on these 3 searches, named, plus the top three side by side.

Who holds the map packrating and Google reviews when captured
#BusinessRatingReviews
“HVAC contractor spokane”Nov 6, 2026
1Holliday Heating + Cooling + Electric4.94,329
2R&R Heating & Air Conditioning4.81,810
3KD Heating & Air Conditioning LLC5.0112
“HVAC contractor near me spokane”Oct 26, 2026
1HotWire HVAC, Refrigerator & Appliance Repair Spokane4.9792
2Heating & Air Conditioning Spokane4.240
3Holliday Heating + Cooling + Electric4.94,297
“best HVAC contractor spokane”Oct 26, 2026
1Shaw Plumbing Heating & Air Conditioning4.81,400
2Holliday Heating + Cooling + Electric4.94,297
3R&R Heating & Air Conditioning4.81,788

What to Fix, in Order

Most costly first. Every fix is written out in full.

Fix first1

  1. Ranks #8 in Google's web results for the main search, past the top seven.

    The fix: Fix the foundational signals first: GBP completeness, LocalBusiness schema with NAP, on-page title + H1 with city.

    Why it matters · for your developer

    Most clicks go to the first few results. The way up starts with the foundation: structured data, the Google profile and page basics.

    Map & search position. Outside the top results (organic #8): The site does not rank in the top 7 organic results for its primary local query.

Next1

  1. The site and its Google Business Profile list a different address and phone.

    The fix: Make the schema's address and phone match the Google Business Profile exactly, or correct the profile if the site is right.

    Why it matters · for your developer

    Google trusts a business more when its name, address and phone match everywhere. Two versions give it a reason to doubt both.

    Business info for Google. Schema address and phone differs from the Google Business Profile: The site's LocalBusiness schema and its Google Business Profile disagree on the address (schema: 171 West Lacey Avenue, Hayden, 83835; profile: 6010 E Trent Ave, Spokane, WA 99202, USA) and the phone (schema: 208-962-1522; profile: (509) 214-0885). Google trusts a business more when its name, address and phone match everywhere.

When there's time1

  1. The page title is 100 characters, more than search results show.

    The fix: Rewrite the page title to land between 30 and 65 characters with the primary keyword and location.

    Why it matters · for your developer

    Past about 65 characters, Google cuts the title off in results. A clear title of 30 to 65 characters earns the click.

    Page basics. Title tag is too long (100 chars): Titles should be 30–65 characters to display fully in search results.

Speed on a Phone

6 s to load the main content on a simulated mid-range phone (a lab test), against Google's good mark of 2.5 s. The Spokane HVAC median is 5.7 s.

Core Web Vitals on a phoneLab test: simulated mid-range phone.
Lab test: simulated mid-range phone: main content load time, layout shift while loadingLab test: simulated mid-range phone. Main content load time: 6 s, in Google's poor zone (good is 2.5 s or less). Median 5.7 s. Layout shift while loading: 0, in Google's good zone (good is 0.10 or less). Median 0.Main content load time: 6 s (median 5.7 s)Main content load timeLCP6 smedian 5.7 sGoodPoor2.5 s4 s12 s+Layout shift while loading: 0 (median 0)Layout shift while loadingCLS0median 0GoodNeeds workPoor0.100.250.50+

Google's performance score: 75 on a phone, 98 on a desktop.

Core Web Vitals on a phone
MeasureSourceYouSpokane HVAC medianGood up toPoor above
Main content load time (LCP)Lab test6 s5.7 s2.5 s4 s
Layout shift while loading (CLS)Lab test000.100.25

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See Who Outranks You on Google

Every fix above is already free. Signing in adds:

  • Who holds each spot in Google's top 10
  • The top 3 Google results, side by side

Is this your business? Claim this report or tell us what's wrong.

Raw measurementsfor your developer

Page basics

Page title100 characters

Heating, AC, Plumbing & Electrical in Hayden, ID | Trademark Heating, Cooling, Plumbing & Electrical

Title names SpokaneNo
Meta description149 characters

Trademark Heating, Cooling, Plumbing & Electrical provides 24/7 HVAC, plumbing & electrical service in Hayden, Spokane & North Idaho. Schedule today!

Description names SpokaneYes
Main headings (H1)1
Images without alt text0 of 11

Structured data and crawling

JSON-LD presentYes
LocalBusiness schemaYes
Name, address, phone in schemaYes
robots.txtYes
sitemap.xmlYes

Google Business Profile

Profile foundYes
Rating5.0 / 5
Reviews455
Hours listedYes

Google PageSpeed (lab test)

Performance, phone75 / 100
Performance, desktop98 / 100
SEO checklist, phone92 / 100
Accessibility, phone88 / 100
Best practices, phone100 / 100

Report cmw5no5r · Measured November 6, 2026

The scans are free so we can see what Spokane sites get wrong and publish what we find. How we score