Score
67/100
At the Spokane Coffee / Cafe median of 69
| Business | Score |
|---|---|
| First Avenue Coffee | 89 |
| Spokane Coffee / Cafe site 2 | 76 |
| Spokane Coffee / Cafe site 3 | 75 |
| Spokane Coffee / Cafe site 4 | 72 |
| Spokane Coffee / Cafe site 5 | 70 |
| Spokane Coffee / Cafe site 6 | 69 |
| You | 67 |
| Spokane Coffee / Cafe site 8 | 67 |
| Spokane Coffee / Cafe site 9 | 66 |
| Spokane Coffee / Cafe site 10 | 66 |
| Spokane Coffee / Cafe site 11 | 66 |
| Median | 69 |
Arctos Coffee & Roasting Co. scores 67 out of 100, at the Spokane Coffee / Cafe median of 69. Biggest gap: Business info for Google, 5 of 15 points.
What to fix first, and why
Arctos Coffee & Roasting Co. is missing LocalBusiness structured data, and that single gap costs it visibility on every Spokane coffee search we track. Structured data is how Google confirms hours, location and service area without guessing — the listings that have it get the preference. The site also carries no meta description, so Google writes its own search preview from whatever text it finds first. The profile has a strong rating, but the review count sits below the Spokane Coffee / Cafe median, which makes that signal work less hard in a competitive map pack. The first fix is concrete: add a LocalBusiness schema entity to the homepage with full name, address, phone and hours.
Drafted with AI on November 11, 2026, from our scans of this site.
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Where the Points Go
67 of 100
Behind the Spokane Coffee / Cafe median on Speed & Google checklist and Page basics.
| Part of the score | You | Spokane Coffee / Cafe median | Best in the field | Points available |
|---|---|---|---|---|
| Speed & Google checklist | 19 | 20 | 23 | 25 |
| Page basics | 18 | 20 | 25 | 25 |
| Business info for Google | 5 | 5 | 10 | 15 |
| Crawlability | 10 | 10 | 10 | 10 |
| Google Business Profile | 15 | 15 | 15 | 15 |
| Map & search position | 0 | 0 | 10 | 10 |
The Spokane Coffee / Cafe Standing
#8 of 11
Arctos Coffee & Roasting Co. is #8 of the 11 Spokane Coffee / Cafe we track. First Avenue Coffee leads.
| Rank | Business | Score | Reviews |
|---|---|---|---|
| 1 | First Avenue CoffeeLeader | 89 | 589 |
| 2 | Brew Peddler | 76 | 162 |
| 3 | 4 Seasons Coffee | 75 | 107 |
| 7 | Ladder Coffee | 67 | 389 |
| 8 | Arctos Coffee & Roasting Co. | 67 | 15 |
| 9 | Hatch beaker + burr | 66 | 154 |
Ranked on score. A tie goes to the business with more Google reviews. How we score · All 11 on the leaderboard
Reviews vs. the Spokane Field
9 businesses
Arctos Coffee & Roasting Co. has 15 Google reviews at 4.9 stars. The Spokane Coffee / Cafe median is 313, and 8 businesses have more.
| Business | Google reviews | Rating |
|---|---|---|
| Spokane Coffee / Cafe business 1 | 628 | 4.6 |
| Spokane Coffee / Cafe business 2 | 589 | 4.6 |
| Spokane Coffee / Cafe business 3 | 389 | 4.5 |
| Spokane Coffee / Cafe business 4 | 386 | 4.8 |
| Spokane Coffee / Cafe business 5 | 313 | 4.9 |
| Spokane Coffee / Cafe business 6 | 162 | 4.9 |
| Spokane Coffee / Cafe business 7 | 154 | 4.8 |
| Spokane Coffee / Cafe business 8 | 107 | 4.8 |
| You | 15 | 4.9 |
| Median | 313 | 4.8 |
What would more reviews do?
Reviews
15
Review rank
#9of 9
#9 of 9 on Google reviews today. Drag to see what more would do.
Where Arctos Coffee & Roasting Co. Shows Up on Google
3 searches
Arctos Coffee & Roasting Co. doesn't show in Google's map pack or top 10 on the 3 searches we track.
Google results captured Oct 29, 2026.
| Search | Map pack | Organic | Map pack names | Top 10 names | Rank over time | Captured |
|---|---|---|---|---|---|---|
| coffee shop near me spokane | Not in the map pack | Not in the top 10 | Kapè Cha; First Avenue Coffee; Cedar Coffee | Hidden | Aug 22: Not in the top 10; Sep 26: Not in the top 10; Oct 29: Not in the top 10 | Oct 29, 2026 |
| best coffee shop spokane | Not in the map pack | Not in the top 10 | Kapè Cha; Cedar Coffee; Brew Peddler | Hidden | Aug 22: Not in the top 10; Sep 26: Not in the top 10; Oct 29: Not in the top 10 | Oct 29, 2026 |
| coffee shop spokane | Not in the map pack | Not in the top 10 | First Avenue Coffee; Cedar Coffee; Drip Drip: Coffee and Vintage | Hidden | Aug 22: Not in the top 10; Sep 26: Not in the top 10; Oct 29: Not in the top 10 | Oct 29, 2026 |
See who outranks you in Google's top 10
Every organic result on these 3 searches, named, plus the top three side by side.
| # | Business | Rating | Reviews |
|---|---|---|---|
| “coffee shop near me spokane”Oct 29, 2026 | |||
| 1 | Kapè Cha | 4.9 | 104 |
| 2 | First Avenue Coffee | 4.6 | 627 |
| 3 | Cedar Coffee | 4.8 | 397 |
| “best coffee shop spokane”Oct 29, 2026 | |||
| 1 | Kapè Cha | 4.9 | 104 |
| 2 | Cedar Coffee | 4.8 | 397 |
| 3 | Brew Peddler | 4.9 | 186 |
| “coffee shop spokane”Oct 29, 2026 | |||
| 1 | First Avenue Coffee | 4.6 | 627 |
| 2 | Cedar Coffee | 4.8 | 397 |
| 3 | Drip Drip: Coffee and Vintage | 5.0 | 15 |
What to Fix, in Order
5 fixes · free to read
Most costly first. Every fix is written out in full.
Fix first2
The site's structured data doesn't describe a local business.
The fix: Add a LocalBusiness or category-specific subtype (Restaurant, Dentist, etc.) entity with full NAP.
Why it matters · for your developerFor your developer
LocalBusiness structured data spells out the hours, services and service area for Google. Without it, Google leans on the listings that do.
Business info for Google. No LocalBusiness schema: JSON-LD is present but no LocalBusiness (or subtype) entity is declared. Local pack ranking relies on this.
No meta description, so Google writes the search preview.
The fix: Add a unique meta description summarizing the page. Include the city and primary service.
Why it matters · for your developerFor your developer
Without one, Google grabs page text for the two lines under the link. A written one says what the business does and where.
Page basics. Missing meta description: The page has no <meta name="description"> tag.
Next1
Google's own page checklist flags issues.
The fix: Review the PSI report for failing audits: title presence, meta description, crawlable links, valid hreflang.
Why it matters · for your developer
Google's Lighthouse test runs an SEO checklist on every page. The failing items are straightforward points to collect.
Speed & Google checklist. Lighthouse SEO score below 90: Lighthouse SEO checks failing — score is 85/100.
Show the other 2 fixes
When there's time2
The page title is 13 characters, too short to say much.
The fix: Rewrite the page title to land between 30 and 65 characters with the primary keyword and location.
Why it matters · for your developer
A short title says little about what the business does or where. A clear title of 30 to 65 characters earns the click.
Page basics. Title tag is too short (13 chars): Titles should be 30–65 characters to display fully in search results.
4 of 43 images on the homepage have no text description.
The fix: Add descriptive alt text to content images. Use empty alt='' only for decorative images.
Why it matters · for your developer
Alt text feeds image search and screen readers. The missing ones are reach left on the table.
Page basics. 4 of 43 images missing alt text: Alt text helps both accessibility and image search ranking.
Speed on a Phone
Lab test
16 s to load the main content on a simulated mid-range phone (a lab test), against Google's good mark of 2.5 s. The Spokane Coffee / Cafe median is 15 s.
Google's performance score: 64 on a phone, 98 on a desktop.
| Measure | Source | You | Spokane Coffee / Cafe median | Good up to | Poor above |
|---|---|---|---|---|---|
| Main content load time (LCP) | Lab test | 16 s | 15 s | 2.5 s | 4 s |
| Layout shift while loading (CLS) | Lab test | 0 | 0 | 0.10 | 0.25 |
Free with a Google sign-in
See Who Outranks You on Google
Every fix above is already free. Signing in adds:
- Who holds each spot in Google's top 10
- The top 3 Google results, side by side
Is this your business? Claim this report or tell us what's wrong.
Raw measurementsfor your developer
Page basics
Arctos Coffee
Structured data and crawling
Google Business Profile
Google PageSpeed (lab test)
Report cmw5nvzi · Measured November 6, 2026
The scans are free so we can see what Spokane sites get wrong and publish what we find. How we score