Avenue Stone CollectiveLocal SEO report · Spokane Real Estate

avenuestone.com4217 E Main Ave Suite A, Spokane, WA 99202Measured July 10, 2026

Score

74/100

At the Spokane Real Estate median of 74

Where Avenue Stone Collective sits among 7 Spokane Real Estate businessesOut of 100. Each dot is one business.
Spokane Real Estate: 7 sites scored out of 100Dot strip of 7 scores from 59 to 95. You: 74, 4th of 7. Median 74. Top score 95 (Haven Real Estate Group | Epique).SPOKANE REAL ESTATE7 sitesScore: 80Score: 77Score: 72Score: 68Score: 59Haven Real Estate Group | Epique: 95You: 74You74Haven Real Estate G…9502550100Median 74
Where Avenue Stone Collective sits among 7 Spokane Real Estate businesses
BusinessScore
Haven Real Estate Group | Epique95
Spokane Real Estate site 280
Spokane Real Estate site 377
You74
Spokane Real Estate site 572
Spokane Real Estate site 668
Spokane Real Estate site 759
Median74

Avenue Stone Collective scores 74 out of 100, at the Spokane Real Estate median of 74. Biggest gap: Business info for Google, 5 of 15 points.

Google rank#9in search"real estate agency spokane"Reviews113reviews5.0 stars · Spokane median 170Phone load21 slab testGood is 2.5 s or less · median 10 s

What to fix first, and why

Avenue Stone Collective has no LocalBusiness structured data, which means Google can't confirm its hours, services, or service area from the site itself — so it defaults to listings that do supply that information, and those are the ones showing up in map and web results. The homepage also loads past Google's 4-second poor threshold on a phone, and most local searches happen on a phone, so slow load compounds the visibility problem. The profile's rating is strong, but the review count runs below the Spokane Real Estate median, which limits the signal Google uses to rank local results. The first fix: add a LocalBusiness schema entity to the site with full name, address, phone, hours, and service area.

Drafted with AI on September 25, 2026, from our scans of this site.

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Where the points go

Ahead of the Spokane Real Estate median on Page basics and Map & search position. Behind it on Speed & Google checklist.

Points by part of the scoreEach bar is drawn to the points that part is worth.
Points by part of the score: 74 of 100 measured pointsSpeed & Google checklist: 17 of 25, median 20. Page basics: 25 of 25, median 21. Business info for Google: 5 of 15, median 5. Crawlability: 10 of 10, median 10. Google Business Profile: 15 of 15, median 15. Map & search position: 2 of 10, median 1.Speed & Google checklist: 17 of 25 (median 20)Speed & Google checklist17 / 25Page basics: 25 of 25 (median 21)Page basics25 / 25Business info for Google: 5 of 15 (median 5)Business info for Google5 / 15Crawlability: 10 of 10 (median 10)Crawlability10 / 10Google Business Profile: 15 of 15 (median 15)Google Business Profile15 / 15Map & search position: 2 of 10 (median 1)Map & search position2 / 10
Points by part of the score
Part of the scoreYouSpokane Real Estate medianBest in the fieldPoints available
Speed & Google checklist17202325
Page basics25212525
Business info for Google551515
Crawlability10101010
Google Business Profile15151515
Map & search position211010

The Spokane Real Estate standing

Avenue Stone Collective is #4 of the 7 Spokane Real Estate we track. Haven Real Estate Group | Epique leads.

Spokane Real Estate ranked on score, ties to the business with more Google reviews.Avenue Stone Collective is number 4 of 7.
RankBusinessScoreReviews
1Haven Real Estate Group | Epique95720
2Kelly Hewson | Realtor | Keller Williams Realty Spokane80162
3Freedom Real Estate Group | Spokane Realtors7721
4Avenue Stone Collective74113
5Carlson & Co. Real Estate72227

Ranked on score. A tie goes to the business with more Google reviews. How we score · All 7 on the leaderboard

Reviews vs. the Spokane field

Avenue Stone Collective has 113 Google reviews at 5.0 stars. The Spokane Real Estate median is 170, and 5 businesses have more.

Google reviews and rating, Avenue Stone Collective and every Spokane Real Estate business with review dataEvery Spokane Real Estate business with Google reviews.
Google reviews and rating, Spokane Real EstateScatter plot of 7 businesses: review count on a log scale from 1 to 1,000+, rating from 3.5 to 5. You: 113 reviews, rated 5.0. Median 170 reviews and 5.0 stars.GOOGLE RATING3.54.04.55.01101001,000Google reviews (log scale)Business: 227 reviews, rated 4.9Business: 21 reviews, rated 4.8Business: 720 reviews, rated 4.9Business: 162 reviews, rated 5.0Business: 170 reviews, rated 5.0Business: 880 reviews, rated 5.0You: 113 reviews, rated 5.0Median 170 reviewsMedian 5.0You113 reviews · 5.0
Google reviews and rating, Avenue Stone Collective and every Spokane Real Estate business with review data
BusinessGoogle reviewsRating
Spokane Real Estate business 18805.0
Spokane Real Estate business 27204.9
Spokane Real Estate business 32274.9
Spokane Real Estate business 41705.0
Spokane Real Estate business 51625.0
You1135.0
Spokane Real Estate business 7214.8
Median1705.0
What would more reviews do?

Reviews

113

Review rank

#6of 7

113 todaymost in the field: 880

#6 of 7 on Google reviews today. Drag to see what more would do.

Where Avenue Stone Collective shows up on Google

Avenue Stone Collective ranks in Google's top 10 on 1 of the 3 searches we track, but not in the map pack.

Where Avenue Stone Collective shows up on GoogleThe map pack first, then the top 10 results, for each search.
Google results for "real estate agency spokane"You: not in the map pack. Organic #9 of the top 10. 9 organic results were captured. Over time: Jul 7 below the top 10, Aug 22 below the top 10, Sep 26 #9.real estate agency spokaneMAP PACKNAMES HIDDEN123You: not in the map packTOP 10NAMES HIDDEN123456789You: organic #9YouOnly 9 results capturedBelow the top 10RANK OVER TIME>10#9Jul 7: below the top 10Aug 22: below the top 10Sep 26: #9Google results for "best real estate agency spokane"You: not in the map pack. Not in the organic top 10. 8 organic results were captured. Over time: Jul 7 #7, Aug 22 below the top 10, Sep 26 below the top 10.best real estate agencyspokaneMAP PACKNAMES HIDDEN123You: not in the map packTOP 10NAMES HIDDEN12345678Only 8 results capturedNot in the top 10You · not in top 10RANK OVER TIME#7>10Jul 7: #7Aug 22: below the top 10Sep 26: below the top 10Google results for "real estate agency near me spokane"You: not in the map pack. Not in the organic top 10. 9 organic results were captured. Over time: Jul 7 below the top 10, Aug 22 below the top 10, Sep 26 below the top 10.real estate agency near mespokaneMAP PACKNAMES HIDDEN123You: not in the map packTOP 10NAMES HIDDEN123456789Only 9 results capturedNot in the top 10You · not in top 10RANK OVER TIME>10>10Jul 7: below the top 10Aug 22: below the top 10Sep 26: below the top 10

Google results captured Sep 26, 2026.

Where Avenue Stone Collective shows up on Google
SearchMap packOrganicMap pack namesTop 10 namesRank over timeCaptured
real estate agency spokaneNot in the map pack#9HiddenHiddenJul 7: Not in the top 10; Aug 22: Not in the top 10; Sep 26: #9Sep 26, 2026
best real estate agency spokaneNot in the map packNot in the top 10HiddenHiddenJul 7: #7; Aug 22: Not in the top 10; Sep 26: Not in the top 10Sep 26, 2026
real estate agency near me spokaneNot in the map packNot in the top 10HiddenHiddenJul 7: Not in the top 10; Aug 22: Not in the top 10; Sep 26: Not in the top 10Sep 26, 2026

What to fix, in order

Most costly first. Every fix is written out in full.

Fix first2

  1. The site's structured data doesn't describe a local business.

    The fix: Add a LocalBusiness or category-specific subtype (Restaurant, Dentist, etc.) entity with full NAP.

    Why it matters · for your developer

    LocalBusiness structured data spells out the hours, services and service area for Google. Without it, Google leans on the listings that do.

    Business info for Google. No LocalBusiness schema: JSON-LD is present but no LocalBusiness (or subtype) entity is declared. Local pack ranking relies on this.

  2. The site is slow on a phone.

    The fix: Compress images, defer non-critical JS, and serve from a CDN. Focus on Largest Contentful Paint.

    Why it matters · for your developer

    Most local searches happen on phones. A slow load loses visitors before the page appears.

    Speed & Google checklist. Slow mobile performance: Mobile performance score is 35/100. Google uses mobile speed as a ranking factor.

Next1

  1. Ranks #7 in Google's web results for the main search, just below the top three.

    The fix: Strengthen NAP consistency across citations, build reviews, and add LocalBusiness schema if missing.

    Why it matters · for your developer

    The first three results take most of the clicks. This is close enough that a few fixes can move it up.

    Map & search position. Ranking #7 for the primary organic query: Positions 4–7 sit below the top organic results, where the first three capture most of the clicks.

Speed on a phone

21 s to load the main content on a simulated mid-range phone (a lab test), against Google's good mark of 2.5 s. The Spokane Real Estate median is 10 s.

Core Web Vitals on a phoneLab test: simulated mid-range phone.
Lab test: simulated mid-range phone: main content load time, layout shift while loadingLab test: simulated mid-range phone. Main content load time: 21 s, in Google's poor zone (good is 2.5 s or less). Median 10 s. Layout shift while loading: 0, in Google's good zone (good is 0.10 or less). Median <0.01.Main content load time: 21 s (median 10 s)Main content load timeLCP21 smedian 10 sGoodPoor2.5 s4 s12 s+You: 21 s, past the end of the scaleLayout shift while loading: 0 (median <0.01)Layout shift while loadingCLS0median <0.01GoodNeeds workPoor0.100.250.50+

Google's performance score: 35 on a phone, 72 on a desktop.

Core Web Vitals on a phone
MeasureSourceYouSpokane Real Estate medianGood up toPoor above
Main content load time (LCP)Lab test21 s10 s2.5 s4 s
Layout shift while loading (CLS)Lab test0<0.010.100.25

Other Spokane Real Estate we track

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Raw measurementsfor your developer

Page basics

Page title52 characters

Avenue Stone Collective | Spokane Real Estate Agents

Title names SpokaneYes
Meta description159 characters

Avenue Stone Collective gives its clients in Spokane, Washington the best tools, knowledge, and resources to help them make the best decisions for their needs!

Description names SpokaneYes
Main headings (H1)1
Images without alt text0 of 108

Structured data and crawling

JSON-LD presentYes
LocalBusiness schemaNo
Name, address, phone in schemaNo
robots.txtYes
sitemap.xmlYes

Google Business Profile

Profile foundYes
Rating5.0 / 5
Reviews113
Hours listedYes

Google PageSpeed (lab test)

Performance, phone35 / 100
Performance, desktop72 / 100
SEO checklist, phone92 / 100
Accessibility, phone82 / 100
Best practices, phone100 / 100

Report cmrfs138 · Measured July 10, 2026

The scans are free so Kev can see what Spokane sites get wrong and publish what he finds. How we score