Kelly Hewson | Realtor | Keller Williams Realty SpokaneLocal SEO report · Spokane Real Estate

kellyhewson.realtor203 N Washington St Suite 204, Spokane, WA 99201Measured October 3, 2026

Score

76/100

Too close to call while some Spokane Real Estate scans are incomplete

Where Kelly Hewson | Realtor | Keller Williams Realty Spokane sits among 12 Spokane Real Estate businessesOut of 100. Each dot is one business.
Spokane Real Estate: 12 sites scored out of 100Dot strip of 12 scores from 59 to 97. You: 76, 5th of 12. Median 73. Top score 97 (Haven Real Estate Group | Epique).SPOKANE REAL ESTATE12 sitesScore: 92Score: 79Score: 77Score: 74Score: 72Score: 68Score: 65Score: 61Score: 59Score: 59Haven Real Estate Group | Epique: 97You: 76You76Haven Real Estate G…9702550100Median 73
Where Kelly Hewson | Realtor | Keller Williams Realty Spokane sits among 12 Spokane Real Estate businesses
BusinessScore
Haven Real Estate Group | Epique97
Spokane Real Estate site 292
Spokane Real Estate site 379
Spokane Real Estate site 477
You76
Spokane Real Estate site 674
Spokane Real Estate site 772
Spokane Real Estate site 868
Spokane Real Estate site 965
Spokane Real Estate site 1061
Spokane Real Estate site 1159
Spokane Real Estate site 1259
Median73

Kelly Hewson | Realtor | Keller Williams Realty Spokane scores 76 out of 100. Biggest gap: Map & search position, 0 of 10 points.

Google rankNot foundNot in the map pack or top 10 on the 3 searches we trackReviews162reviews5.0 stars · Spokane median 170Phone load5.4 slab testGood is 2.5 s or less · median 17 s

What to fix first, and why

The site and its Google Business Profile list different addresses — and Google treats that mismatch as a reason to trust neither, which is a real cost when the map pack is already out of reach for the Spokane real estate searches we track. Address data flows through schema markup, and one version has to be corrected to match the other exactly. The homepage also carries more than one H1, which spreads Google's read of the page's topic across several signals instead of one. Kelly Hewson's homepage loads well under the 4-second poor threshold on mobile, so speed isn't holding anything back. Start by pulling the schema markup and the Google Business Profile address side by side and making them match, character for character.

Drafted with AI on October 10, 2026, from our scans of this site.

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Where the Points Go

Ahead of the Spokane Real Estate median on Speed & Google checklist and Business info for Google. Behind it on Page basics.

Points by part of the scoreEach bar is drawn to the points that part is worth.
Points by part of the score: 76 of 100 measured pointsSpeed & Google checklist: 21 of 25, median 17. Page basics: 20 of 25, median 22. Business info for Google: 10 of 15, median 8. Crawlability: 10 of 10, median 10. Google Business Profile: 15 of 15, median 15. Map & search position: 0 of 10, median 0.Speed & Google checklist: 21 of 25 (median 17)Speed & Google checklist21 / 25Page basics: 20 of 25 (median 22)Page basics20 / 25Business info for Google: 10 of 15 (median 8)Business info for Google10 / 15Crawlability: 10 of 10 (median 10)Crawlability10 / 10Google Business Profile: 15 of 15 (median 15)Google Business Profile15 / 15Map & search position: 0 of 10 (median 0)Map & search position0 / 10
Points by part of the score
Part of the scoreYouSpokane Real Estate medianBest in the fieldPoints available
Speed & Google checklist21172325
Page basics20222525
Business info for Google1081515
Crawlability10101010
Google Business Profile15151515
Map & search position001010

The Spokane Real Estate Standing

Kelly Hewson | Realtor | Keller Williams Realty Spokane is #5 of the 12 Spokane Real Estate we track. Haven Real Estate Group | Epique leads.

Spokane Real Estate ranked on score, ties to the business with more Google reviews.Kelly Hewson | Realtor | Keller Williams Realty Spokane is number 5 of 12.
RankBusinessScoreReviews
1Haven Real Estate Group | Epique97720
2The Legacy Group Real Estate92880
3Avenue Stone Collective79113
4Freedom Real Estate Group | Spokane Realtors7721
5Kelly Hewson | Realtor | Keller Williams Realty Spokane76162
6Farr Group NW74275

Ranked on score. A tie goes to the business with more Google reviews. How we score · All 12 on the leaderboard

Reviews vs. the Spokane Field

Kelly Hewson | Realtor | Keller Williams Realty Spokane has 162 Google reviews at 5.0 stars. The Spokane Real Estate median is 170, and 6 businesses have more.

Google reviews and rating, Kelly Hewson | Realtor | Keller Williams Realty Spokane and every Spokane Real Estate business with review dataEvery Spokane Real Estate business with Google reviews.
Google reviews and rating, Spokane Real EstateScatter plot of 11 businesses: review count on a log scale from 1 to 1,000+, rating from 3.5 to 5. You: 162 reviews, rated 5.0. Median 170 reviews and 4.9 stars.GOOGLE RATING3.54.04.55.01101001,000Google reviews (log scale)Business: 113 reviews, rated 5.0Business: 227 reviews, rated 4.9Business: 8 reviews, rated 4.5Business: 275 reviews, rated 4.9Business: 21 reviews, rated 4.8Business: 720 reviews, rated 4.9Business: 170 reviews, rated 5.0Business: 84 reviews, rated 3.3Business: 880 reviews, rated 5.0Business: 273 reviews, rated 4.8You: 162 reviews, rated 5.0Median 170 reviewsMedian 4.9You162 reviews · 5.0

Ratings under 3.5 sit on the bottom edge.

Google reviews and rating, Kelly Hewson | Realtor | Keller Williams Realty Spokane and every Spokane Real Estate business with review data
BusinessGoogle reviewsRating
Spokane Real Estate business 18805.0
Spokane Real Estate business 27204.9
Spokane Real Estate business 32754.9
Spokane Real Estate business 42734.8
Spokane Real Estate business 52274.9
Spokane Real Estate business 61705.0
You1625.0
Spokane Real Estate business 81135.0
Spokane Real Estate business 9843.3
Spokane Real Estate business 10214.8
Spokane Real Estate business 1184.5
Median1704.9
What would more reviews do?

Reviews

162

Review rank

#7of 11

162 todaymost in the field: 880

#7 of 11 on Google reviews today. Drag to see what more would do.

Where Kelly Hewson | Realtor | Keller Williams Realty Spokane Shows Up on Google

Kelly Hewson | Realtor | Keller Williams Realty Spokane doesn't show in Google's map pack or top 10 on the 3 searches we track.

Where Kelly Hewson | Realtor | Keller Williams Realty Spokane shows up on GoogleThe map pack first, then the top 10 results, for each search.
Google results for "best real estate agency spokane"You: not in the map pack. Not in the organic top 10. 8 organic results were captured. Over time: Jul 7 below the top 10, Aug 22 below the top 10, Sep 26 below the top 10.best real estate agencyspokaneMAP PACK1The Legacy Group Real EstateThe Legacy Group Real Estate2RealVantage Real Estate Group - Spokane & Tri-CitiesRealVantage Real Estate Grou…3Haven Real Estate Group | EpiqueHaven Real Estate Group | Ep…You: not in the map packTOP 10NAMES HIDDEN12345678Only 8 results capturedNot in the top 10You · not in top 10RANK OVER TIME>10>10Jul 7: below the top 10Aug 22: below the top 10Sep 26: below the top 10Google results for "real estate agency near me spokane"You: not in the map pack. Not in the organic top 10. 9 organic results were captured. Over time: Jul 7 below the top 10, Aug 22 below the top 10, Sep 26 below the top 10.real estate agency near mespokaneMAP PACK1Haven Real Estate Group | EpiqueHaven Real Estate Group | Ep…2The Legacy Group Real EstateThe Legacy Group Real Estate3Elevate Real EstateElevate Real EstateYou: not in the map packTOP 10NAMES HIDDEN123456789Only 9 results capturedNot in the top 10You · not in top 10RANK OVER TIME>10>10Jul 7: below the top 10Aug 22: below the top 10Sep 26: below the top 10Google results for "real estate agency spokane"You: not in the map pack. Not in the organic top 10. 9 organic results were captured. Over time: Jul 7 below the top 10, Aug 22 below the top 10, Sep 26 below the top 10.real estate agency spokaneMAP PACK1Haven Real Estate Group | EpiqueHaven Real Estate Group | Ep…2The Legacy Group Real EstateThe Legacy Group Real Estate3RealVantage Real Estate Group - Spokane & Tri-CitiesRealVantage Real Estate Grou…You: not in the map packTOP 10NAMES HIDDEN123456789Only 9 results capturedNot in the top 10You · not in top 10RANK OVER TIME>10>10Jul 7: below the top 10Aug 22: below the top 10Sep 26: below the top 10

Google results captured Sep 26, 2026.

Where Kelly Hewson | Realtor | Keller Williams Realty Spokane shows up on Google
SearchMap packOrganicMap pack namesTop 10 namesRank over timeCaptured
best real estate agency spokaneNot in the map packNot in the top 10The Legacy Group Real Estate; RealVantage Real Estate Group - Spokane & Tri-Cities; Haven Real Estate Group | EpiqueHiddenJul 7: Not in the top 10; Aug 22: Not in the top 10; Sep 26: Not in the top 10Sep 26, 2026
real estate agency near me spokaneNot in the map packNot in the top 10Haven Real Estate Group | Epique; The Legacy Group Real Estate; Elevate Real EstateHiddenJul 7: Not in the top 10; Aug 22: Not in the top 10; Sep 26: Not in the top 10Sep 26, 2026
real estate agency spokaneNot in the map packNot in the top 10Haven Real Estate Group | Epique; The Legacy Group Real Estate; RealVantage Real Estate Group - Spokane & Tri-CitiesHiddenJul 7: Not in the top 10; Aug 22: Not in the top 10; Sep 26: Not in the top 10Sep 26, 2026

See who outranks you in Google's top 10

Every organic result on these 3 searches, named, plus the top three side by side.

Who holds the map packrating and Google reviews when captured
#BusinessRatingReviews
“best real estate agency spokane”Sep 26, 2026
1The Legacy Group Real Estate5.0892
2RealVantage Real Estate Group - Spokane & Tri-Cities5.0180
3Haven Real Estate Group | Epique4.9726
“real estate agency near me spokane”Sep 26, 2026
1Haven Real Estate Group | Epique4.9726
2The Legacy Group Real Estate5.0892
3Elevate Real Estate5.034
“real estate agency spokane”Sep 26, 2026
1Haven Real Estate Group | Epique4.9726
2The Legacy Group Real Estate5.0892
3RealVantage Real Estate Group - Spokane & Tri-Cities5.0180

What to Fix, in Order

Most costly first. Every fix is written out in full.

Next2

  1. The site and its Google Business Profile list a different address.

    The fix: Make the schema's address match the Google Business Profile exactly, or correct the profile if the site is right.

    Why it matters · for your developer

    Google trusts a business more when its name, address and phone match everywhere. Two versions give it a reason to doubt both.

    Business info for Google. Schema address differs from the Google Business Profile: The site's LocalBusiness schema and its Google Business Profile disagree on the address (schema: 205 N Washington St, Spokane, 99201-0224; profile: 203 N Washington St Suite 204, Spokane, WA 99201, USA). Google trusts a business more when its name, address and phone match everywhere.

  2. The homepage has more than one main heading.

    The fix: Keep only one H1; convert the rest to H2/H3 as appropriate.

    Why it matters · for your developer

    Several H1s blur the page's topic. One clear heading tells Google what to rank the page for.

    Page basics. Multiple H1 tags (2): Multiple H1s dilute heading hierarchy and confuse crawlers.

When there's time2

  1. The search preview is 61 characters, too short to say much.

    The fix: Rewrite the meta description with a concrete benefit and local keyword. Target ~150 characters.

    Why it matters · for your developer

    Under 70 characters says little, and past 160 it gets cut off. The preview is the pitch under the link.

    Page basics. Meta description is too short (61 chars): Meta descriptions display best between 70 and 160 characters.

Show the other 1 fix

When there's timecontinued

  1. 1 of 14 images on the homepage has no text description.

    The fix: Add descriptive alt text to content images. Use empty alt='' only for decorative images.

    Why it matters · for your developer

    Alt text feeds image search and screen readers. The missing ones are reach left on the table.

    Page basics. 1 of 14 images missing alt text: Alt text helps both accessibility and image search ranking.

Speed on a Phone

5.4 s to load the main content on a simulated mid-range phone (a lab test), against Google's good mark of 2.5 s. The Spokane Real Estate median is 17 s.

Core Web Vitals on a phoneLab test: simulated mid-range phone.
Lab test: simulated mid-range phone: main content load time, layout shift while loadingLab test: simulated mid-range phone. Main content load time: 5.4 s, in Google's poor zone (good is 2.5 s or less). Median 17 s. Layout shift while loading: <0.01, in Google's good zone (good is 0.10 or less). Median 0.01.Main content load time: 5.4 s (median 17 s)Main content load timeLCP5.4 smedian 17 sGoodPoor2.5 s4 s12 s+Layout shift while loading: <0.01 (median 0.01)Layout shift while loadingCLS<0.01median 0.01Needs workPoor0.100.250.50+

Google's performance score: 77 on a phone, 99 on a desktop.

Core Web Vitals on a phone
MeasureSourceYouSpokane Real Estate medianGood up toPoor above
Main content load time (LCP)Lab test5.4 s17 s2.5 s4 s
Layout shift while loading (CLS)Lab test<0.010.010.100.25

Score Over Time

Down 14 points since May 25, 2026, on scans that measured the same things.

Show the chart
Kelly Hewson | Realtor | Keller Williams Realty Spokane's score over timeEvery scan we've run, against the Spokane median.
You: score over 4 scansLine chart from May 24, 2026 to Oct 3, 2026: 80 to 76. Spokane Real Estate median most recently 73. Haven Real Estate Group | Epique most recently 97.0255075100JulSepMay 24, 2026: 80May 25, 2026: 90Sep 24, 2026: 80Oct 3, 2026: 7680You76Median73Haven Rea…97
Kelly Hewson | Realtor | Keller Williams Realty Spokane's score over time
DateSeriesScore
May 24, 2026Haven Real Estate Group | Epique85
May 24, 2026You80
May 25, 2026You90
May 25, 2026Spokane Real Estate median67
May 25, 2026Haven Real Estate Group | Epique95
Jun 11, 2026Spokane Real Estate median66
Jun 12, 2026Spokane Real Estate median66
Jun 13, 2026Spokane Real Estate median66
Jun 15, 2026Spokane Real Estate median66
Jun 19, 2026Spokane Real Estate median63
Jun 22, 2026Spokane Real Estate median63
Jun 29, 2026Spokane Real Estate median63
Jul 6, 2026Spokane Real Estate median63
Jul 13, 2026Spokane Real Estate median63
Jul 20, 2026Spokane Real Estate median63
Jul 27, 2026Spokane Real Estate median63
Aug 3, 2026Spokane Real Estate median63
Aug 10, 2026Spokane Real Estate median63
Aug 17, 2026Spokane Real Estate median63
Aug 24, 2026Spokane Real Estate median63
Aug 31, 2026Spokane Real Estate median63
Sep 7, 2026Spokane Real Estate median63
Sep 14, 2026Spokane Real Estate median62
Sep 21, 2026Spokane Real Estate median62
Sep 24, 2026You80
Sep 24, 2026Spokane Real Estate median62
Sep 28, 2026Spokane Real Estate median70
Oct 1, 2026Haven Real Estate Group | Epique97
Oct 3, 2026You76
Oct 3, 2026Spokane Real Estate median73
Oct 5, 2026Spokane Real Estate median73
Oct 12, 2026Spokane Real Estate median73
Oct 19, 2026Spokane Real Estate median73
Oct 22, 2026Spokane Real Estate median73

Other Spokane Real Estate We Track

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  • Who holds each spot in Google's top 10
  • The top 3 Google results, side by side

Is this your business? Claim this report or tell us what's wrong.

Raw measurementsfor your developer

Page basics

Page title34 characters

Kelly Hewson | kellyhewson.realtor

Title names SpokaneNo
Meta description61 characters

Contact us for all your real estate buying and selling needs.

Description names SpokaneNo
Main headings (H1)2
Images without alt text1 of 14

Structured data and crawling

JSON-LD presentYes
LocalBusiness schemaYes
Name, address, phone in schemaYes
robots.txtYes
sitemap.xmlYes

Google Business Profile

Profile foundYes
Rating5.0 / 5
Reviews162
Hours listedYes

Google PageSpeed (lab test)

Performance, phone77 / 100
Performance, desktop99 / 100
SEO checklist, phone92 / 100
Accessibility, phone87 / 100
Best practices, phone96 / 100

Report cmusycz7 · Measured October 3, 2026

The scans are free so we can see what Spokane sites get wrong and publish what we find. How we score