Spokane local-SEO audit · prepared for

Kelly Hewson | Realtor | Keller Williams Realty Spokane

Rank 2 of 9 audited Spokane real estate sites. That's a strong position. The local pack puts Kelly at #1 for "real estate agency near me spokane" — above Windermere, above Zillow. Five stars, 162 reviews. The profile is doing real work. But the site has a blind spot. Zero Spokane signal in the homepage title or meta description. Google reads that page and can't confirm where Kelly operates. That's the gap keeping thelegacygrouprealestate.com at the top of organic results. Two H1 tags on the same page split the focus signal. One fix, immediate structural clarity. This report shows exactly where those signals need to land — and what closing them does to the organic gap above her.

1Where You Actually Rank in Spokane

3 cached queries
Primary commercial query · May 25, 2026
Kelly Hewson | Realtor | Keller Williams Realty Spokane ranks #1 in the local pack
for real estate agency near me spokane

Top-3 local pack on this query — that's where the click-through actually lives. Defend it: kellyhewson.realtor's GBP and on-site signals need to stay clean so Google has no reason to swap you out.

What the Top 3 Do That Kelly Hewson | Realtor | Keller Williams Realty Spokane Doesn't

Organic top 3 · “real estate agency near me spokane
#1
thelegacygrouprealestate.com
Legacy Group Real Estate
score59/100
PSI mobile
30/100
Reviews
880
Rating
5.0/5
Schema
None
#2
zillow.com· directory
Spokane, WA Realtor & Real Estate Agent Reviews
A national directory in your top 3 means Google can't find enough strong local sites to fill the SERP. That's an opening — your audit-grade site can outrank it with the right local signals.
#3
windermerespokane.com
Spokane Real Estate - Windermere Spokane - All in, for you.
Not in our Spokane audit dataset yet. Visit windermerespokane.com and run a side-by-side compare.

Audited values come from our Spokane dataset of > 40 local sites. Where a competitor is a national directory (Yelp, Reddit, etc.) we mark it as such — the signal is that those showed up in your local SERP at all, which is its own diagnosis.

Other Queries in Your Vertical
real estate agency spokane
Local pack #3
Top: spokanerealtors.com · thelegacygrouprealestate.com · zillow.com
best real estate agency spokane
Not in top 10
Top: thelegacygrouprealestate.com · fastexpert.com · reddit.com
Signed-in perk · one per account

Your Full Spokane Keyword Footprint

Beyond the three queries above — see where kellyhewson.realtorranks across neighborhood and modifier long-tail (“south hill,” “affordable,” “near me,” and more). One free deep profile, yours to keep.

Free with a Google sign-in.

2Your Spokane Signal

Local-anchor audit
Spokane localization signal
Site doesn't say it's in Spokane
0/100

No Spokane signal in the homepage title or meta description. The site doesn't tell Google where it operates.

"Spokane" in page title
Title: "Kelly Hewson | kellyhewson.realtor"
"Spokane" in meta description
Meta: "Contact us for all your real estate buying and selling needs."
Local cities / neighborhoods mentioned
No Spokane neighborhoods, Spokane Valley, or surrounding cities mentioned.
509 area code present
No 509 phone number in title/meta — moving it onsite gives Google a structured local cue.

3How the Audit Scores It

Composite — supporting signal
90
Score · 100 point composite
Strong
Across PageSpeed Insights mobile + desktop, on-page hygiene, structured-data adoption, Google Business Profile completeness, and local-pack visibility. Measured May 25, 2026.

4Diagnosis & Prescription

0 critical · 1 material · 2 polish
Free · one click

Sign in to see the specific fix for each finding.

The diagnosis below is free. The actionable fix for each one — and an emailed copy of the full report — unlock with a single Google sign-in. We don't spam, sell, or share. One human reads replies.

Material
Multiple H1 tags (2)
Multiple H1s dilute heading hierarchy and confuse crawlers.
Fix:
Polish
Meta description is too short (61 chars)
Meta descriptions display best between 70 and 160 characters.
Fix:
Polish
1 of 14 images missing alt text
Alt text helps both accessibility and image search ranking.
Fix:
Want Expert Help With These Issues?

These fixes are doable in-house — but if you'd rather hand them off, August SEO works with Spokane businesses on exactly this. No pitch, no pressure. Just say the word.

5Among the Spokane Sites We've Audited

1 above you

A separate lens from the SERP positioning above. This ranks real-estate by composite audit score, across the 6 sites we've measured in this vertical.

Among Spokane Real Estatewe've audited
Rank 2 of 6
#1
Haven Real Estate Group | Epique
havenrealestategroup.com
95
/ 100
#2
You
Kelly Hewson | Realtor | Keller Williams Realty Spokane
kellyhewson.realtor
Gap to #1: +5 points
90
/ 100

6Raw Signals

Supporting measurements
PageSpeed (mobile)
Performance65 /100
SEO92 /100
Accessibility87 /100
Best practices100 /100
Google Business Profile
Profile existsyes
Rating5.0 / 5
Reviews162
Hours publishedyes
Structured data
JSON-LD presentyes
LocalBusiness schemayes
NAP complete in schemayes
On-page & discovery
Title tag34 chars
Meta description61 chars
H1 count2
Images / missing alt14 / 1
robots.txtyes
sitemap.xmlyes

7Want the Report by Email Too?

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Sign in to see the specific fix for each finding.

The diagnosis below is free. The actionable fix for each one — and an emailed copy of the full report — unlock with a single Google sign-in. We don't spam, sell, or share. One human reads replies.

Audit prepared by spokaneseo.app — a project of August SEO LLC, Spokane, WA
Report cmplr15s · 2026-05-25