Score
22/100
Below the Spokane Roofing median of 68
| Business | Score |
|---|---|
| Alpine Roofing Spokane | 96 |
| Spokane Roofing site 2 | 95 |
| Spokane Roofing site 3 | 94 |
| Spokane Roofing site 4 | 90 |
| Spokane Roofing site 5 | 90 |
| Spokane Roofing site 6 | 90 |
| Spokane Roofing site 7 | 86 |
| Spokane Roofing site 8 | 85 |
| Spokane Roofing site 9 | 85 |
| Spokane Roofing site 10 | 82 |
| Spokane Roofing site 11 | 80 |
| Spokane Roofing site 12 | 79 |
| Spokane Roofing site 13 | 78 |
| Spokane Roofing site 14 | 76 |
| Spokane Roofing site 15 | 76 |
| Spokane Roofing site 16 | 73 |
| Spokane Roofing site 17 | 71 |
| Spokane Roofing site 18 | 71 |
| Spokane Roofing site 19 | 70 |
| Spokane Roofing site 20 | 70 |
| Spokane Roofing site 21 | 69 |
| Spokane Roofing site 22 | 69 |
| Spokane Roofing site 23 | 67 |
| Spokane Roofing site 24 | 65 |
| Spokane Roofing site 25 | 64 |
| Spokane Roofing site 26 | 63 |
| Spokane Roofing site 27 | 62 |
| Spokane Roofing site 28 | 62 |
| Spokane Roofing site 29 | 60 |
| Spokane Roofing site 30 | 60 |
| Spokane Roofing site 31 | 58 |
| Spokane Roofing site 32 | 57 |
| Spokane Roofing site 33 | 52 |
| Spokane Roofing site 34 | 52 |
| Spokane Roofing site 35 | 51 |
| Spokane Roofing site 36 | 51 |
| Spokane Roofing site 37 | 51 |
| Spokane Roofing site 38 | 51 |
| Spokane Roofing site 39 | 50 |
| Spokane Roofing site 40 | 48 |
| Spokane Roofing site 41 | 47 |
| Spokane Roofing site 42 | 47 |
| Spokane Roofing site 43 | 37 |
| You | 22 |
| Median | 68 |
Defreese Contractors scores 22 out of 100, below the Spokane Roofing median of 68. Biggest gap: Page basics, 0 of 25 points.
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Where the Points Go
22 of 100
Behind the Spokane Roofing median on Speed & Google checklist, Page basics, Business info for Google, Crawlability and Google Business Profile.
| Part of the score | You | Spokane Roofing median | Best in the field | Points available |
|---|---|---|---|---|
| Speed & Google checklist | 17 | 20 | 24 | 25 |
| Page basics | 0 | 21 | 25 | 25 |
| Business info for Google | 0 | 5 | 15 | 15 |
| Crawlability | 5 | 10 | 10 | 10 |
| Google Business Profile | 0 | 15 | 15 | 15 |
| Map & search position | 0 | 0 | 10 | 10 |
The Spokane Roofing Standing
#44 of 44
Defreese Contractors is #44 of the 44 Spokane Roofing we track. Alpine Roofing Spokane leads.
| Rank | Business | Score | Reviews |
|---|---|---|---|
| 1 | Alpine Roofing SpokaneLeader | 96 | 102 |
| 2 | Perrenoud Roofing Inc. | 95 | 113 |
| 3 | First Rate Roofing Services | 94 | 400 |
| 43 | G & R Roofing | 37 | 5 |
| 44 | Defreese Contractors | 22 | – |
Ranked on score. A tie goes to the business with more Google reviews. How we score · All 44 on the leaderboard
Reviews vs. the Spokane Field
30 businesses
We don't have a Google review count on file for Defreese Contractors. The Spokane Roofing median is 64.
We don't have Google review data for you yet, so there's no dot for you.
| Business | Google reviews | Rating |
|---|---|---|
| Spokane Roofing business 1 | 400 | 5.0 |
| Spokane Roofing business 2 | 311 | 5.0 |
| Spokane Roofing business 3 | 196 | 4.6 |
| Spokane Roofing business 4 | 177 | 4.8 |
| Spokane Roofing business 5 | 134 | 4.9 |
| Spokane Roofing business 6 | 133 | 4.8 |
| Spokane Roofing business 7 | 126 | 5.0 |
| Spokane Roofing business 8 | 113 | 4.3 |
| Spokane Roofing business 9 | 102 | 4.9 |
| Spokane Roofing business 10 | 101 | 4.9 |
| Spokane Roofing business 11 | 82 | 4.5 |
| Spokane Roofing business 12 | 77 | 4.6 |
| Spokane Roofing business 13 | 73 | 5.0 |
| Spokane Roofing business 14 | 65 | 5.0 |
| Spokane Roofing business 15 | 64 | 4.9 |
| Spokane Roofing business 16 | 63 | 5.0 |
| Spokane Roofing business 17 | 62 | 4.9 |
| Spokane Roofing business 18 | 45 | 5.0 |
| Spokane Roofing business 19 | 33 | 4.5 |
| Spokane Roofing business 20 | 28 | 5.0 |
| Spokane Roofing business 21 | 27 | 4.9 |
| Spokane Roofing business 22 | 23 | 4.8 |
| Spokane Roofing business 23 | 18 | 4.0 |
| Spokane Roofing business 24 | 18 | 5.0 |
| Spokane Roofing business 25 | 18 | 3.6 |
| Spokane Roofing business 26 | 13 | 5.0 |
| Spokane Roofing business 27 | 13 | 5.0 |
| Spokane Roofing business 28 | 8 | 3.8 |
| Spokane Roofing business 29 | 5 | 5.0 |
| Median | 64 | 4.9 |
Where Defreese Contractors Shows Up on Google
3 searches
Defreese Contractors doesn't show in Google's map pack or top 10 on the 3 searches we track.
Google results captured Oct 4, 2026.
| Search | Map pack | Organic | Map pack names | Top 10 names | Rank over time | Captured |
|---|---|---|---|---|---|---|
| best roofing contractor spokane | Not in the map pack | Not in the top 10 | First Rate Roofing Services; AP Roofing Company; Alpine Roofing Spokane | Hidden | Jul 29: Not in the top 10; Sep 4: Not in the top 10; Oct 4: Not in the top 10 | Oct 4, 2026 |
| roofing contractor near me spokane | Not in the map pack | Not in the top 10 | First Rate Roofing Services; Alpine Roofing Spokane; roofing company | Hidden | Jul 29: Not in the top 10; Sep 4: Not in the top 10; Oct 4: Not in the top 10 | Oct 4, 2026 |
| roofing contractor spokane | Not in the map pack | Not in the top 10 | First Rate Roofing Services; Alpine Roofing Spokane; roofing company | Hidden | Jul 29: Not in the top 10; Sep 4: Not in the top 10; Oct 4: Not in the top 10 | Oct 4, 2026 |
See who outranks you in Google's top 10
Every organic result on these 3 searches, named, plus the top three side by side.
| # | Business | Rating | Reviews |
|---|---|---|---|
| “best roofing contractor spokane”Oct 4, 2026 | |||
| 1 | First Rate Roofing Services | 5.0 | 413 |
| 2 | AP Roofing Company | 5.0 | 58 |
| 3 | Alpine Roofing Spokane | 4.8 | 120 |
| “roofing contractor near me spokane”Oct 4, 2026 | |||
| 1 | First Rate Roofing Services | 5.0 | 413 |
| 2 | Alpine Roofing Spokane | 4.8 | 120 |
| 3 | roofing company | 4.9 | 93 |
| “roofing contractor spokane”Oct 4, 2026 | |||
| 1 | First Rate Roofing Services | 5.0 | 413 |
| 2 | Alpine Roofing Spokane | 4.8 | 120 |
| 3 | roofing company | 4.9 | 93 |
What to Fix, in Order
10 fixes · free to read
Most costly first. Every fix is written out in full.
Fix first5
The homepage asks Google not to list it.
The fix: Remove noindex from the homepage's robots meta tag or X-Robots-Tag header. On WordPress, untick Settings > Reading > "Discourage search engines from indexing this site", a setting often left on after launch.
Why it matters · for your developerFor your developer
A noindex instruction keeps the page out of search results, so nothing else on it can help it rank. It's often a launch setting that was never switched off.
Page basics. Homepage is set to noindex: A robots meta tag or X-Robots-Tag header on the homepage tells Google not to index it, so it can't appear in search results.
No Google Business Profile found.
The fix: Claim or create a Google Business Profile at business.google.com. Verify by postcard or phone.
Why it matters · for your developerFor your developer
Without a profile there's no map listing, and most local searches end on the map. This is the biggest single gap a local business can have.
Google Business Profile. No Google Business Profile found: Without a GBP, the business cannot appear in the local pack — the single biggest local-SEO miss.
The homepage has no structured data.
The fix: Add a LocalBusiness JSON-LD block with NAP (name, address, phone), opening hours, and primary category.
Why it matters · for your developerFor your developer
Structured data states the name, address and services in a form Google reads directly. Without it, Google infers them, and it trusts the listings it's sure about.
Business info for Google. No structured data (JSON-LD) on page: Google relies on structured data to understand local business information.
Show the other 7 fixes
Fix firstcontinued
No meta description, so Google writes the search preview.
The fix: Add a unique meta description summarizing the page. Include the city and primary service.
Why it matters · for your developerFor your developer
Without one, Google grabs page text for the two lines under the link. A written one says what the business does and where.
Page basics. Missing meta description: The page has no <meta name="description"> tag.
Google's own page checklist flags issues.
The fix: Review the PSI report for failing audits: title presence, meta description, crawlable links, valid hreflang.
Why it matters · for your developerFor your developer
Google's Lighthouse test runs an SEO checklist on every page. The failing items are straightforward points to collect.
Speed & Google checklist. Lighthouse SEO score below 90: Lighthouse SEO checks failing — score is 50/100.
Next1
No sitemap.
The fix: Generate a sitemap.xml and reference it in robots.txt. Most CMSes have a plugin for this.
Why it matters · for your developer
A sitemap lists every page so Google finds them quickly. Without one, deeper pages can wait weeks to be indexed.
Crawlability. No sitemap.xml: Sitemaps tell Google which pages exist and when they changed.
When there's time4
The page title is 21 characters, too short to say much.
The fix: Rewrite the page title to land between 30 and 65 characters with the primary keyword and location.
Why it matters · for your developer
A short title says little about what the business does or where. A clear title of 30 to 65 characters earns the click.
Page basics. Title tag is too short (21 chars): Titles should be 30–65 characters to display fully in search results.
Shared links show no preview.
The fix: Add og:title, og:description, og:image, og:url meta tags to the page <head>.
Why it matters · for your developer
Pasted into a text or a Facebook post, the link shows as a bare URL. A title and image get more clicks.
Page basics. No Open Graph meta tags: Open Graph tags control how the page appears when shared on Facebook, LinkedIn, etc.
Links shared on X show no preview card.
The fix: Add twitter:card, twitter:title, twitter:description, twitter:image meta tags.
Why it matters · for your developer
A card with a headline and image earns more clicks than a bare link.
Page basics. No Twitter Card meta tags: Twitter Card tags control share previews on X/Twitter.
No canonical tag on the homepage.
The fix: Add <link rel='canonical' href='<page url>'> in the page <head>.
Why it matters · for your developer
Tracking links and duplicate URLs can split a page's ranking credit. A canonical tag keeps it on one page.
Page basics. No canonical tag: Self-referential canonical tags prevent duplicate content issues from tracking parameters.
Speed on a Phone
Lab test
4.1 s to load the main content on a simulated mid-range phone (a lab test), against Google's good mark of 2.5 s. The Spokane Roofing median is 8.6 s.
Google's performance score: 76 on a phone, 91 on a desktop.
| Measure | Source | You | Spokane Roofing median | Good up to | Poor above |
|---|---|---|---|---|---|
| Main content load time (LCP) | Lab test | 4.1 s | 8.6 s | 2.5 s | 4 s |
| Layout shift while loading (CLS) | Lab test | <0.01 | <0.01 | 0.10 | 0.25 |
| Response to a tap (INP) | Real visitors (Chrome) | 90 ms | – | 200 ms | 500 ms |
Free with a Google sign-in
See Who Outranks You on Google
Every fix above is already free. Signing in adds:
- Who holds each spot in Google's top 10
- The top 3 Google results, side by side
Is this your business? Claim this report or tell us what's wrong.
Raw measurementsfor your developer
Page basics
Security Verification
Structured data and crawling
Google Business Profile
Google PageSpeed (lab test)
Report cmvcxvkc · Measured October 17, 2026
The scans are free so we can see what Spokane sites get wrong and publish what we find. How we score